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The ABC of Behavior Change: A Guide to Successful Disease Prevention and Health Promotion


by Jacqueline Kerr, Rolf Weitkunat, Manuel Moretti

List Price: $47.95
Available: Usually ships in 24 hours
Sales Rank: 851424
Studio: Churchill Livingstone
Binding: Paperback
Number Of Pages: 400
Publication Date: January 25, 2005
Publisher: Churchill Livingstone


EDITORIAL REVIEWS

Product Description
The ABC of Behavior Change addresses the basics of behavior change: what to change and how. It has been written by a multi-disciplinary team of international experts to provide a broad summary of the factors involved and give concrete recommendations on how to manipulate the most important ones. Particular attention is given to: personal and psychological factors; social & environmental factors; communication, and the problems faced in changing behavior. A unique feature of this book is the Vademecum - a detachable guide that acts as a proactive index asking questions that challenge you to think more about your intervention. Chapter references follow pertinent questions to help alert you to topics you may have overlooked and should consider.


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