Product Description
Where do the roots of addictive behavior lie -- in our genes or in our environment, in our chemistry or in our character?In the Craving Brain, Dr. Ronald Ruden asserts that the roots of addiction most defintetly do not lie in our character. Rather, they lie in a complex chain reaction that originates in an ancient survival mechanism in the brain. When this system is inappropriately activated, it drives the body to crave, sometimes with addictive behavior as the end result. In clear, straightforward language, Dr. Ruden outlines his remarkable successful treatment program which he believes can cure this problem.The Craving Brain offers crucial insights into the world of addiction. This revolutionary book will bring hope to millions of people who suffer from a wide range of addictions, from gambling and alcohol to drugs and food.

CUSTOMER REVIEWS (Average Customer Rating: 4.0 based on 11 reviews)

A bold new approach? Huh? by Joseph Brzycki

1 Stars
July 11, 2008
I only write reviews on Amazon when the books are really good or really bad. This book is definitely in the latter category. I read the book once and assumed I missed something so I read it again. Nope, still couldn't figure out what the bold new solution was that the cover claims. The writing style is extremely boring and the author uses about 3 or 4 questions in every paragraph. How did this guy get published when he is asking the reader for answers? Don't waste your money or your time.

Great book by Jennifer R. Rothstein

5 Stars
March 08, 2008
This book is a great support for 12-steppers. Dovetails nicely with my understanding of strong recovery.

The Craving Brain by Monica Colmsjo (Gold Coast Australia)

4 Stars
January 07, 2008
Brilliant book once again confirming addiction is not a character defect. Dr Ruden is right on the spot! The concept is not new, it was started by Dr Joan Larsen in the early 80's

Insight into mindfulness and addictive behavior by Jaime R. Carlo Casellas (Palm Desert California)

5 Stars
March 24, 2006
In addition to reviewing the neurochemical, environmental and genetic mechanisms of addiction, Dr. Ruden phenomenally explains the role that chronic, inescapable stress contributes to addictive behavior. I cannot recommend the book highly enough to healthcare professionals and the addicted interested in exploring the basis of the addictive process.

This Should Be Taught To Everyone by W. M. Tolson (Oak Harbor, WA USA)

5 Stars
February 24, 2006
This Second Edition of The Craving Brain adds significantly to the First Edition. Looks to me like it adds two chapters, though the cover says it only added one. Anyway, the two chapter _titles_ added are "Biobalance to Mindfitness" and "Curing Sobriety." The only other changes seem to be minor edits moving away from 'medications as panacea' and towards attitude and lifestyle changes to accomplish the same results with fewer complications. Here is my review of the First Edition, and it still stands: Why do I stuff a whole bag of candy or quart of ice cream into my face? Why am I obsessed with Suzy down the street? Why do some people become alcoholics while others don't who drink just as much? Why am I so depressed? How can I learn to be satisfied with just the amount of food, sex and excitement that is good for me? This amazing book explains a neurobiological mechanism common to all these questions and more. It also provides helpful tools for the management of excessive cravings. This is done with such clarity and simplicity, and is potentially so valuable to humanity, that I believe it should be taught in school. Anyone who has had issues with depression, obsessiveness, impulse control or addiction should be sure to get the Second Edition, which adds a lot of material on non-drug management of such problems.

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The Craving Brain: A bold new approach to breaking free from drug addiction overeating alcoholism gambling | Paperback