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| View Larger Image | e-Learning and the Science of Instruction: Proven Guidelines for Consumers and Designers of Multimedia Learning | Hardcoverby Ruth Colvin Clark (Author), Richard E. Mayer (Author)
| List Price: | $55.00 | | Price: | $38.84 | | You Save: | $16.16 (29%) | | | Available: | Usually ships in 24 hours |
| | Binding: | Hardcover | | Publisher: | Pfeiffer | | Edition: | 2nd Edition | | Page Count: | 496 Pages | | Publication Date: | September 28, 2007 | | Sales Rank: | 46,835th |
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EDITORIAL REVIEWS | Product Description In this thoroughly revised edition of the bestselling e-Learning and the Science of Instruction authors Ruth Colvin Clark and Richard E. Mayer— internationally-recognized experts in the field of e-learning—offer essential information and guidelines for selecting, designing, and developing asynchronous and synchronous e-learning courses that build knowledge and skills for workers learning in corporate, government, and academic settings. In addition to updating research in all chapters, two new chapters and a CD with multimedia examples are included. |
CUSTOMER REVIEWS (Average Customer Rating: 4.5 based on 23 reviews)
| Great Text by T. White 4 Stars June 01, 2009 I needed this for school. The price was right and I got the cd which I didn't plan on getting for the price I paid.
| | Great Book - Useless CD by Mopy (SE Michigan) 4 Stars March 16, 2009 This book is excellent: a compendium of course design knowledge with lots of illustrations/examples. It does warn in the first chapter--and worth repeating--that the audience for the book is corporate trainers, not educators.
One of the reasons I ordered the book, however, was the hope of using a text-to-voice editor to "read" the CD to me (I wanted the text of the book on the CD) - an expedient way to get through the book quickly. However, I was disappointed that the CD is actually useless. It has a three-page "E-learning checklist" based on the book, but the rest of the items on the CD are just contact info for the publisher, links to organizations like ASTD, bio's for the authors, and a help menu on how to use the CD (If you were having trouble using the CD, how could you get to this menu item???).
The CD was quite disappointing considering the book is all about using technology to help people learn efficiently through media. However, don't let that stop you from purchasing the book. It is a great resource!
| | Terrible service...spend your money elsewhere! by Student Reader (USA) 1 Stars February 15, 2009 I ordered this book with intentions of using it for a 10-week class. I could not find it anywhere else, any faster so...I ordered it from this company. Little did I know that it would take much much longer. So, I emailed the company to ask "Where is my book?". The answer I received was that my order was lost and the product would not be shipped and a refund would follow. That did little to solve the problem of a textbook for the class. My advice to you...Spend the extra money and find your book elsewhere!! Terrible service and no consideration!
| | Usefull evidence based information by H. Wientjes (New Zealand) 4 Stars June 26, 2008 Loads of best practises that is based on solid research. Quite a few eye openers as well. There are already enough of the quick do and don'ts books, this book finally gives me solid base I was looking for. And I totally disagree with others that the book is boring. I really enjoy reading it. It is not hard to read even for foreigners (like me).
| | Required Reading by Paul (NJ) 5 Stars June 20, 2008 This book should be required reading for anyone undertaking a training initiative or considering e-learning. The field today is filled with "rapid development" tools that provide quick translation of slide shows, and "rich media" courses. All of these tools are designed to be easy to use and rely on generic, uninspired templates.
There is much more to designing e-Learning than simply getting your content into an electronic format and making it available online. This book explains it all, and is considered a bible by everyone I've worked with in the field.
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SIMILAR PRODUCTS |

| e-Learning by Design by William Horton (Author)
From William Horton -- a world renowned expert with more than thirty-five years of hands-on experience creating networked-based educational systems -- comes the next-step resource for e-learning training professionals. Like his best-selling book Designing Web-Based Training, this book is a comprehensive resource that provides practical guidance for making the thousand and one decisions needed to design effective e-learning. e-Learning by Design includes a systematic, flexible, and...
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| Graphics for Learning: Proven Guidelines for Planning, Designing, and Evaluating Visuals in Training Materials by Ruth Colvin Clark (Author), Chopeta Lyons (Author)
Graphics for Learning teaches you how to design effective graphics for print or online and computer-generated materials--multimedia, texts, working aids, and slides--that will maximize learning, understanding, and reasoning. Based on solid research on how people learn, this crucial resource contains best practices and shows you how to go beyond the visible features of graphics to plan visuals that are based on their communication and psychological functions. Written by instructional design...
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| Michael Allen's Guide to E-Learning by Michael W. Allen (Author), Michael Allen (Author)
As an international speaker and consultant to virtually every business sector over his more than thirty-five years of research and development in technology-based instruction, Michael Allen now speaks out about his frustrations with e-learning and brings fundamental issues to light. He shares specific, commonsense guidelines that reliably produce effective and practical learning solutions. From his pioneering work on learning management systems, to authoring systems, and now on instructional...
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| Efficiency in Learning: Evidence-Based Guidelines to Manage Cognitive Load by Ruth Colvin Clark (Author), Frank Nguyen (Author), John Sweller (Author)
Efficiency in Learning offers a road map of the most effective ways to use the three fundamental communication of training: visuals, written text, and audio. Regardless of how you are delivering your training materials—in the classroom, in print, by synchronous or asynchronous media—the book’s methods are easily applied to your lesson presentations, handouts, reference guides, or e-learning screens. Designed to be a down-to-earth resource for all instructional professionals, Efficiency in...
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| Better Than Bullet Points: Creating Engaging e-Learning with PowerPoint by Jane Bozarth (Author)
This book focuses exclusively on the application of PowerPoint to the creation of online training programs. Better than Bullet Points, Creating Engaging e-Learning with PowerPoint fills that gap. By providing in-depth guidance, specific instructions, and helpful exercises, the book will enable training practitioners to create impactful learning interactions in PowerPoint. The author steps readers through the powerful features of this popular desktop application, covering everything from text...
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