| View Larger Image | The Long Interview (Qualitative Research Methods) | Paperbackby Dr. Grant McCracken (Author)
| List Price: | $23.95 | | Price: | $19.95 | | You Save: | $4.00 (17%) | | | Available: | Usually ships in 24 hours |
| | Binding: | Paperback | | Publisher: | Sage Publications, Inc | | Page Count: | 88 Pages | | Publication Date: | September 01, 1988 | | Sales Rank: | 619,357th |
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EDITORIAL REVIEWS |
Product Description
The Long Interview provides a systematic guide to the theory and methods of the long qualitative interview -- also called intensive interviewing. Using examples from across the social sciences, the book gives both professionals and students a clear explanation of one of the most powerful and efficient tools of the qualitative researcher.The volume begins with a general overview of the character and purpose of qualitative inquiry and a review of key issues that confront qualitative methods in general and the long interview in particular. The author then outlines the four steps of the long qualitative interview and how to judge quality. McCracken offers practical advice for those who commission and administer this research, including sample questionnaires and budgets to help readers design their own.The author introduces the reader to key theoretical and methodological issues, various research strategies, and a simple four-stage model of inquiry, from the design of an open-ended questionnaire to the write up of results. |
CUSTOMER REVIEWS (Average Customer Rating: 3.0 based on 1 review)
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Good, a bit dated, but expensive for the content by Jason Stokes (St. Louis)  3 Stars
September 04, 2009
Weighing in at under 70 pages for $19.95 isn't much value. It can be forgiven somewhat given the likely small distribution of this book - or if it fit into a total framework for Qualitative Research Methods as a couple chapters. I'd love to see all the volumes of that put together into one website or book and sold for a more reasonable price.
McCracken does an excellent job summarizing the gathering and use of qualitative research through the long interview, including comparisons between quantitative and qualitative data, the pre-interview research process, formulating questions, and finally, the interview process. I would have liked to see more focus on the interview process, along with more do's and don't.
This book was written at the scholarly level, which makes it somewhat obtuse for those not well-vested in the terminology (including myself). As an aspiring researcher and sometime interviewer at work, I'd like a more straightforward approach.
In all, it covers the topic well, but only for those already familiar with it. For someone looking for practical advice on long interviews, I don't think this is the book.
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