University of Chicago Press JournalsFebruary 13, 2006Exposure to thin models does not necessarily have a negative impact Waifish models have long been accused of setting unrealistic beauty standards and lowering self-esteem. Some companies, such as Dove, have switched to using more realistic-looking models in conjunction with empowering messages. However, an important new study in the March 2006 issue of the Journal of Consumer Research reveals that, contrary to many assumptions, looking at moderately heavy models actually lowers most women's self-esteem, while looking at moderately thin models raises it. "We demonstrated that exposure to thin models does not necessarily have a negative impact on one's self-esteem," explain Dirk Smeesters (Tilburg University) and Naomi Mandel (Arizona State University). "On the contrary, exposure to moderately thin (but not extremely thin) models has a positive impact on one's self-esteem." In the first part of the study, participants selected four representative models in each category - extremely thin, moderately thin, moderately heavy, and extremely heavy - from a larger sample of images. These images were then shown to randomly chosen women in conjunction with a "lexical decision trial" - that is, the participants were timed as they responded to words related to thinness and heaviness. Looking at moderately thin or extremely heavy models led to an increase in self-perception of thinness and an increase in self-esteem. By contrast, seeing extremely thin or moderately heavy models focused women's thoughts on how heavy they felt. These results shed light on why magazines featuring only plus-sized models don't have the success of the magazine that feature slim models: "campaigns featuring moderately heavy 'real women' might not be as inspirational (or effective) as expected," conclude Smeesters and Mandel. University of Chicago Press Journals |
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| Related Self-esteem Current Events and Self-esteem News Articles Ethnic pride may boost African-American teens' mental health Most adolescents who belong to an ethnic minority group wrestle not only with their self-esteem (like most teens), but also with identity issues unique to their ethnic group, such as dealing with social stigma. A new study tells us that young people's ethnic pride may affect their mental health. New study reveals handwriting is real problem for children with autism Handwriting skills are crucial for success in school, communication, and building children's self-esteem. First impressions count when making personality judgments, new research shows First impressions do matter when it comes to communicating personality through appearance, according to new research by psychologists Laura Naumann of Sonoma State University and Sam Gosling of The University of Texas at Austin. American Dietetic Association Releases Updated Position Paper Promoting and Supporting Breastfeeding The American Dietetic Association has released an updated position paper on breastfeeding that details health benefits for both infants and mothers and encourages promotion of breastfeeding whenever possible. Weight Training Boosts Breast Cancer Survivors' Body Image and Satisfaction with Intimate Relationships, Penn Study Shows In addition to building muscle, weightlifting is also a prescription for self-esteem among breast cancer survivors, according to new University of Pennsylvania School of Medicine research. Childhood risk factors for developing substance dependence There is ample evidence for the genetic influence of alcohol dependence, and ongoing studies are actively looking for specific genes that may confer this increased susceptibility. How does media exposure affect self-esteem in overweight and underweight women? Overweight women's self-esteem plummets when they view photographs of models of any size, according to a new study in Journal of Consumer Research. And underweight women's esteem increases, regardless of models' size. Social background weighs heavily on teenage diet Teenagers' attitudes to diet and weight are shaped by their social class, according to new research funded by the Economic and Social Research Council. Teacher support is key to self-esteem for Chinese and US youth As children go back to school this fall, a new cross-cultural study finds that for both Chinese and American middle schoolers, students who feel supported by their teachers tend to have higher self-esteem, and those who don't feel supported by fellow students are more likely to be depressed. Mothers with postpartum depression with suicidal thoughts and their infant interactions The joys of motherhood for many women can also lead other new moms to experience postpartum depression and even worse - ideas for committing suicide. More Self-esteem Current Events and Self-esteem News Articles |
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