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Tis the season to be jolly?
December 30, 2008As the party season approaches, a timely reminder of the issues surrounding the binge drinking culture are again highlighted by research into 'young people and alcohol' a team lead by Professor Christine Griffin, at the University of Bath. The research, funded by the Economic and Social Research Council (ESRC) suggests several considerations for future policy.
Focusing on the role of marketing practices in shaping young people's attitudes to alcohol consumption, the research included analysis of 216 alcohol adverts, both in print and broadcast. While extreme drinking and determined drunkenness may be perceived as the norm amongst young people, there is some positive news from the research. Evidence suggests that increases in young people's alcohol consumption is levelling off.
Previously, representations of binge drinking as a source of entertainment, coupled with pervasive coverage of drunken celebrities has increased the social acceptance of binge drinking. Advertising representing the 'coolness' of excessive drinking, along with the increasing use of internet based social networking sites that are used to share images of drunken nights out,, also enable the linkage between alcohol and 'having fun'.
Looking at what steps society may need to take to tackle the scourge of binge drinking, Professor Griffin says, "Top of my list would have to be to stop demonizing and making generalisations about young people and their drinking. We also need to listen and incorporate their views and perspectives."
Professor Isabelle Szmigin commented "Although many young people recognise the damage that 'drinking too much' can do to their health, and the associated risks of physical and sexual assault, few view these as more than short term problems."
"The study suggests a radical re-thinking of national alcohol policy is required which takes into account the social character of alcohol consumption and the identity implications for young people," said Professor Chris Hackley.
Economic & Social Research Council
Looking at what steps society may need to take to tackle the scourge of binge drinking, Professor Griffin says, "Top of my list would have to be to stop demonizing and making generalisations about young people and their drinking. We also need to listen and incorporate their views and perspectives."
Professor Isabelle Szmigin commented "Although many young people recognise the damage that 'drinking too much' can do to their health, and the associated risks of physical and sexual assault, few view these as more than short term problems."
"The study suggests a radical re-thinking of national alcohol policy is required which takes into account the social character of alcohol consumption and the identity implications for young people," said Professor Chris Hackley.
Economic & Social Research Council
Binge Drinking Current Events and Binge Drinking News RSSAthletes on performance enhancers more likely to abuse alcohol, other drugs
College athletes who use performance-enhancing substances may be at heightened risk of misusing alcohol and using recreational drugs as well, according to new research in the Journal of Studies on Alcohol and Drugs.
Tanked-up teens: Cheap alcohol strongly linked to harmful underage drinking in the UK
Researchers writing in the open access journal BMC Public Health studied the drinking habits of 9833 15-16 year olds in the North West of England, finding that excessively low cost alcohol products and illicit purchase are strongly related to harmful underage drinking.
UK incidence of children living with substance-misusing parents considerably underestimated
Current figures underestimate the number of children who may be at risk of harm from parental substance use. Researchers writing in the open access journal BMC Public Health have generated new estimates using five national surveys which include measures of binge, hazardous and dependent drinking, illicit drug use and mental health.
Binge drinkers let down guard against infection
As if a bad hangover wasn't enough of a deterrent, new research has shown how binge drinking weakens the body's ability to fight off infection for at least 24 hours afterwards.
Heavy-drinking colleges showing no improvements
U.S. colleges with the biggest student drinking problems have so far failed to turn the tide, according to a new study.
Rate of teen binge drinking cut more than 1/3 by prevention system
Rates of binge drinking were 37 percent lower among eighth-grade students in communities in seven states that used a prevention system designed to reduce drug use and delinquent behavior compared to teenagers in communities that did not use the system.
A double-threat to teen health
As teens head back to school, health teachers may want to revise their lesson plans. Temple researchers have found that kids who engage in heavy drinking will more than likely also engage in heavy smoking, and they say educators can help combat the trend by addressing both topics as one health risk.
Higher drinking age linked to less binge drinking...except in college students
New research from Washington University School of Medicine in St. Louis has found substantial reductions in binge drinking since the national drinking age was set at 21 two decades ago, with one exception: college students.
College drinking problems, deaths on the rise
Alcohol-related deaths, heavy drinking episodes and drunk driving have all been on the rise on college campuses over the past decade, a new government study shows.
Colleges, communities combat off-campus student drinking
Programs that bring colleges and their surrounding neighborhoods together may help reduce off-campus drinking problems, a new study suggests.
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