UTSA Study Finds Ovulating Women Perceive Sexy Cads as Good Dads
Nice guys do finish last at least when it comes to procreation according to a study from The University of Texas at San Antonio that answers the question of why women choose bad boys. View More (2012-05-15)
'Cloud' computing technology should make sharing medical images easier and more efficient
Patients find "cloud" technology a faster, more efficient way to store and distribute their medical images than current options, according to the preliminary findings of an image sharing project led by The Mount Sinai Medical Center in conjunction with four other academic medical institutions. View More (2012-05-01)
The Generation X report
Generation X adults prepare an average of 10 meals a week, and eat out or buy fast food an average of three times a week, according to a University of Michigan report that details the role food plays in the lives of Americans born between 1961 and 1981. View More (2012-04-26)
Medical Bills: Sticker Shock and Confused Consumers
You're enjoying a quiet weekend at home when suddenly you double over in pain. You need emergency appendectomy surgery. How much should it cost? And how much price shopping are you able to do? View More (2012-04-25)
The consumer mindset: When is a year different than 365 days?
Consumers react differently to units of measurement-depending on whether they are thinking concretely or abstractly, according to a new study in the Journal of Consumer Research. View More (2012-02-15)
Playing RFID tag with sheets of paper
Radio Frequency Identification (RFID) tags are an essential component of modern shopping, logistics, warehouse, and stock control for toll roads, casino chips and much more. View More (2012-02-07)
Short-term memory is based on synchronized brain oscillations
Holding information within one's memory for a short while is a seemingly simple and everyday task. We use our short-term memory when remembering a new telephone number if there is nothing to write at hand, or to find the beautiful dress inside the store that we were just admiring in the shopping window. View More (2012-02-01)
Do consumers prefer to pay $29 for 70 items or get 70 items for $29?
Consumers can have vastly different reactions to the same package deal, depending on the order the price and quantity are listed, according to a new study in the Journal of Consumer Research. View More (2012-01-18)
Serendipitous News Reading Online is Gaining Prominence, MU Study Shows
Traditional media, such as newspapers and television news, require readers and viewers to intentionally seek out news by picking up a newspaper or turning on the television. View More (2011-12-02)
Consumers don't pay as much attention to nutrition fact labels as they think
Nutrition Facts labels have been used for decades on many food products. Are these labels read in detail by consumers when making purchases? Do people read only certain portions of the labels? View More (2011-10-24)
Living with dementia and making decisions
People with dementia can still make decisions in their everyday lives and with support from partners can continue to do so as their condition advances. This is one of the preliminary findings of a two-year research project funded by the Economic and Social Research Council (ESRC) into how married couples living with dementia make decisions on a daily basis. View More (2011-09-29)
At long last, new plastics for baby bottles, shopping bags, and much more
With most of the plastics that define modern life dating to the1930s-1960s, a new breed of these ubiquitous materials are starting to gain a foothold in products ranging from teapots to potato chip bags to plastic plant pots that biodegrade right in the soil. View More (2011-09-22)
Consumer self-esteem while shopping: Maybe good-looking clerks shouldn't wear the store brands?
People who don't feel positive about their appearance are less likely to buy an item they're trying on if they see a good-looking shopper or salesperson wearing the same thing, according to a new study in the Journal of Consumer Research. View More (2011-08-10)
When the first choice isn't available, why don't consumers choose the obvious second choice?
Something strange happens when a consumer learns her favorite product choice isn't available: Instead of picking the runner-up, she'll reject it for another alternative, according to a new study in the Journal of Consumer Research. View More (2011-07-15)
Shop when you're happy: Positive feelings improve consumer decision-making abilities
Consumers who are in a positive mood make quicker and more consistent judgments than unhappy people, according to a new study in the Journal of Consumer Research. View More (2011-07-15)
Majority of consumers oppose wine in supermarkets, study reveals
A survey of wine drinkers conducted by the University at Buffalo School of Management has found that 54 percent say they are opposed to a New York State proposal to sell wine in supermarkets. View More (2011-06-17)
Testosterone therapy improves memory in postmenopausal women
Post-menopausal women have better memory after daily treatment with a testosterone spray for six months, a new preliminary study finds. View More (2011-06-07)
Depression and Negative Thoughts
We all have our ups and downs-a fight with a friend, a divorce, the loss of a parent. But most of us get over it. Only some go on to develop major depression. View More (2011-06-03)
Eggs, Butter, Milk - Memory Is Not Just A Shopping List!
Often, the goal of science is to show that things are not what they seem to be. But now, in an article which will be published in an upcoming issue of Perspectives on Psychological Science, a journal of the Association for Psychological Science, a veteran cognitive psychologist exhorts his colleagues in memory research to consult the truth of their own experience. View More (2011-05-24)
Researchers Develop Hardware Encryption For New Computer Memory Technology
Security concerns are one of the key obstacles to the adoption of new non-volatile main memory (NVMM) technology in next-generation computers, which would improve computer start times and boost memory capacity. View More (2011-05-18)
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