Nav: Home

Research suggests V8 100% vegetable juice can help people meet key dietary guidelines

February 03, 2011

Camden, N.J., February 3, 2011- Studies show drinking V8® 100% vegetable juice may be a simple way for people to increase their vegetable intake and may help them manage their weight - two areas of concern outlined in the newly released 2010 U.S. Dietary Guidelines for Americans.1

A study conducted by researchers at the University of California-Davis found that adults who drank one, 8-ounce glass of vegetable juice each day, as part of a calorie-appropriate Dietary Approaches to Stop Hypertension (DASH) diet, got nearly twice as many vegetable servings a day than those who did not drink any vegetable juice. Additionally, nine out of 10 participants who drank V8 100% vegetable juice said they felt they were doing something good for themselves.2

Researchers attribute the results to the ease, convenience and enjoyment of vegetable juice as a way to get more vegetables.

"This study suggests that it's not enough to just educate people on the importance of vegetables, you need to show them ways to easily incorporate them into their daily routine," said study co-author Carl Keen, PhD, Professor of Nutrition and Internal Medicine at the University of California-Davis. "What we found was that something as simple as drinking your vegetables can be an effective tool in achieving behavior change."

The new U.S. Dietary Guidelines report also reinforces the need for Americans to achieve and sustain a healthy weight. Current data shows that 64 percent of women and 72 percent of men are overweight or obese.3 Eating more vegetables can be a helpful strategy to manage weight because they are "low-energy-dense," meaning they have more nutrition for fewer calories.

Again, vegetable juice can play a key role. A study from Baylor College of Medicine shows that overweight individuals with metabolic syndrome who drank one to two servings of V8 100% vegetable juice as part of a calorie-appropriate DASH diet lost more weight compared to non-juice drinkers. Over the 12-week study period, the juice drinkers lost an average of four pounds compared to the non-juice drinkers who lost one pound.4 In addition to weight loss, the vegetable juice drinkers had significant increases of vegetable intake, vitamin C and potassium over the course of the study compared to the non-juice drinkers.

"Making vegetable consumption easy is critical because it has so many benefits, from disease prevention to weight management," said John Foreyt, PhD, Director of the Behavioral Medicine Research Center at Baylor College of Medicine. "We have a lot more work to do in finding ways for people to improve their health, but providing them with something simple like vegetable juice is a step in the right direction."
-end-
V8 100% Vegetable Juices: Something for Everyone

For more than 75 years, the makers of V8 juice have been committed to providing great-tasting, simple ways to help people get more vegetables each day by continuing to develop new varieties and sizes of the deliciously zesty juice.

"We know from consumer research the many barriers people face in eating vegetables, including convenience and taste," said Dale Clemiss, Vice President, Beverages, Campbell Soup Company. "That's why we continue to create great-tasting juices that can be easily consumed whether you're in your kitchen or on-the-go. Our goal is to help people get more vegetables every day."

V8 100% vegetable juice is available in six varieties, including new V8 Spicy Hot Low Sodium 100% vegetable juice, and a range of sizes - from 64-ounce bottles to 5-ounce cans, V8 100% vegetable juice provides two full servings of vegetables and two grams of fiber in each 8-ounce glass. For more information, visit www.v8juice.com.

About the Studies

Both studies were randomized controlled trials, each lasting 12 weeks. The University of California-Davis study involved 90 healthy adults, ages 40-65 years. The Baylor College of Medicine study enrolled 81 adults (83.5% of whom were minority) aged 35-65 with metabolic syndrome risk factors. Metabolic syndrome is a cluster of risk factors for heart disease and diabetes that includes excess body fat in the midsection, high blood pressure, high blood sugar and elevated blood cholesterol.

The studies were supported in part by Campbell Soup Company and by resources provided from University of California-Davis and Baylor College of Medicine.

About Campbell Soup Company

Campbell Soup Company is a global manufacturer and marketer of high-quality foods and simple meals, including soup and sauces, baked snacks and healthy beverages. Founded in 1869, the company has a portfolio of market-leading brands, including "Campbell's," "Pepperidge Farm," "Arnott's" and "V8." Through its corporate social responsibility program, the company strives to make a positive impact in the workplace, in the marketplace and in the communities in which it operates. Campbell is a member of the Standard & Poor's 500 and the Dow Jones Sustainability Indexes. For more information, visit www.campbellsoup.com.

1. U.S. Department of Health and Human Services (DHHS), USDA. 2010. Dietary Guidelines for Americans. 7th edition, Washington, D.C.: U.S. Government Printing Office. January 31, 2011.

2. Shenoy A, Kazaks A, Holt R, et al. Easy accessibility to a vegetable beverage can result in marked increase in vegetable intake: an approach to improving vascular health. Poster presented at Experimental Biology, New Orleans, LA, 2009.

3. Flegal KM, Carroll MD, Ogden CL, Curtin LR. Prevalence and trends in obesity among U.S. adults, 1999-2008. JAMA. 2010;303:235-241.

4. Shenoy S, Poston W, Reeves R, et al. Weight loss in individuals with metabolic syndrome given DASH diet counseling when provided a low sodium vegetable juice: a randomized controlled study. Nutr J. 2010;9:8. http://www.nutritionj.com/content/9/1/8

Weber Shandwick Worldwide

Related Metabolic Syndrome Articles:

Avocados may help combat the metabolic syndrome
A new review investigates the effects of avocados on different components of metabolic syndrome, which is a clustering of risk factors including high blood sugar, cholesterol, blood pressure, and body mass index.
Inhaled corticosteroids may raise women's risk of the metabolic syndrome
Use of inhaled corticosteroids in women is associated with a higher body mass index (BMI) and an increased prevalence of the metabolic syndrome, which is a cluster of risk factors for type 2 diabetes and heart disease, researchers have found.
Can breastfeeding reduce a woman's risk of metabolic syndrome?
A new study shows that women who spend a longer time breastfeeding during their lifetimes may be able to lower their risk of metabolic syndrome and related disorders included elevated blood pressure, glucose, and triglyceride levels.
Millions of people with metabolic syndrome may need more vitamin E
New research has shown that people with metabolic syndrome need significantly more vitamin E -- which could be a serious public health concern, in light of the millions of people who have this condition that's often related to obesity.
Vitamin D improves gut flora and metabolic syndrome
A high fat diet alone is not enough to cause metabolic syndrome, a group of symptoms that pose as risk factors for diabetes and heart disease.
Does metabolic syndrome affect cognitive abilities?
A new study of US adolescents shows an association between metabolic syndrome and impairments in reading, attention, and working memory.
Metabolic syndrome linked to sexual dysfunction in older women
In a new study published in The American Journal of Medicine, researchers looked at the role metabolic syndrome and cardiovascular disease play in postmenopausal women's sexual health.
Black raspberry improves cardiovascular risk in metabolic syndrome
A new study shows that black raspberry extract can significantly lower a key measure of arterial stiffness-an indicator of cardiovascular disease.
Metabolic syndrome leads 1 in 3 Americans to need more vitamin E
New research shows that the estimated one-third of Americans who have a cluster of health problems that add up to metabolic syndrome don't absorb dietary vitamin E as effectively as healthy people.
Food insecurity linked to adolescent obesity, metabolic syndrome
New research indicates that household food insecurity dramatically increases the likelihood of metabolic diseases in children, with many showing chronic disease markers before they graduate from high school.

Related Metabolic Syndrome Reading:

Metabolic Syndrome: The Ultimate Cure Guide for How to Fix Your Metabolic Syndrome Once And For All! (Metabolic Syndrome Diet, Metabolic Syndrome Supplements, Insulin Resistance, Syndrome X)
by Wade Migan (Author)

You're about to discover a proven strategy on how to understand and overcome your Metabolic Syndrome issues for the rest of your life. Millions of people suffer from symptoms of Metabolic Syndrome at some point in their life and throw away their personal and professional success because of it. Most people realize how much of a problem this is, but are unable to change their situation, simply because they don't have the proper information to work with. The truth is, if you are suffering from Metabolic Syndrome and haven't been able to change, it's because you are lacking an effective strategy... View Details


How Not to Die: Discover the Foods Scientifically Proven to Prevent and Reverse Disease
by Michael Greger M.D. (Author), Gene Stone (Author)

New York Times Bestseller

“This book may help those who are susceptible to illnesses that can be prevented.”
―His Holiness the Dalai Lama

“Absolutely the best book I’ve read on nutrition and diet”
–Dan Buettner, author of The Blue Zones Solution

From the physician behind the wildly popular Nutrition Facts website, How Not to Die reveals the groundbreaking scientific evidence behind the only diet that can help prevent and reverse many of the causes of... View Details


Metabolic Syndrome: A Comprehensive Textbook
by Rexford S. Ahima (Editor)

This comprehensive reference work edited by one of the leading authorities on obesity presents an up-to-date survey of the current scientific understanding of the metabolic syndrome, as well as an overview of the most significant changes to the field over the past 30 years. This volume is a thorough reference for obesity and the metabolic syndrome and will prove an indispensable resource for clinicians and researchers at levels worldwide.​ The obesity epidemic has generated immense interest in recent years due to the wide-ranging and significant adverse health and economic consequences... View Details


Syndrome X: The Complete Nutritional Program to Prevent and Reverse Insulin Resistance
by Jack Challem (Author), Burton Berkson (Author), Melissa Diane Smith (Author)

You can feel great again!

""Syndrome X proactively lays out a nutritious, tasty, and simple diet plan to get us back to the basics of healthy nutrition.""-Lendon H. Smith, M.D., New York Times bestselling author of Feed Your Body Right

""Syndrome X is the best new book to help you understand the facts about nutrition, health, and aging. . . . It is full of new information and insights most readers have never had access to before. Everyone who values his or her health will want to read the book and then individualize the program to suit his or her needs-the authors have made this... View Details


The Insulin-Resistance Diet--Revised and Updated: How to Turn Off Your Body's Fat-Making Machine
by Cheryle R. Hart (Author), Mary Kay Grossman (Author)

Conquer insulin resistance. Reduce cravings. Eat your favorite foods. And lose weight!

If you have tried every diet and are still struggling with your weight, the real culprit may be insulin resistance. When you have more glucose than your body needs, your body responds by producing more insulin to stabilize your blood sugar level and store the excess glucose as fat. In The Insulin-Resistance Diet, Cheryle R. Hart and Mary Kay Grossman show you how to control insulin resistance and lose weight without sacrificing all of your favorite foods.

Overcome insulin... View Details


Living with Metabolic Syndrome: The Complete Guide to Risk Factors, Prevention, Symptoms and Treatment Options
by Naheed Ali (Author)

THE FIRST TRULY COMPREHENSIVE RESOURCE FOR METABOLIC SYNDROME PATIENTS

Affecting well over 50 million Americans, the series of conditions known as metabolic syndrome has reached epidemic proportions. Found in patients where increased blood pressure, high blood sugar level, excess body fat, and abnormal cholesterol level occur together, metabolic syndrome increases the risk of heart disease, stroke and diabetes. With so many conditions working together, and no set list of identifiable symptoms, the best defense against metabolic syndrome is information—understanding the need... View Details


The Insulin Resistance Solution: Reverse Pre-Diabetes, Repair Your Metabolism, Shed Belly Fat, and Prevent Diabetes - with more than 75 recipes by Dana Carpender
by Rob Thompson (Author), Dana Carpender (Author)

Defeat your Insulin Resistance and change your life with an easy-to-follow plan and 75 recipes for a healthier you.

It's proven that a healthy lifestyle can dramatically reduce your chances of diabetes, heart disease, and other illnesses. But where should you start? Americans are slowly becoming ill from impaired glucose metabolism that manifests itself as a debilitating illness or chronic condition. You may try to manage one problem after another– diuretics to treat blood pressure, statins to lower cholesterol, metformin and insulin to treat diabetes--without fully... View Details


The Metabolism Miracle, Revised Edition: 3 Easy Steps to Regain Control of Your Weight . . . Permanently
by Diane Kress (Author)

Do you notice weight gain around your middle that just won't budge?
Are you unable to lose weight on your past tried-and-true diets?
Do friends and coworkers eat more than you do but weigh less?
Do you have difficulty sleeping and wake up exhausted in the morning?
Do you crave bread, pasta, chips, and sweets and go overboard eating them?

There is a reason that some people can eat all they want and never seem to gain a pound while others count every calorie, exercise, and can't lose an ounce. If you answered “yes” to any of the questions above, you may be one of the... View Details


The Metabolic Syndrome (Practical Diabetes)
by Christopher D. Byrne (Editor), Sarah Wild (Editor)

Award-winning!

Highly Commended Certificate of the 2006 BMA Medical Book Competition

The metabolic syndrome is a highly prevalent condition that affects a considerate number of adults and has become increasingly relevant to many disciplines in clinical medicine. This title examines the pathogenesis of metabolic syndrome and its relationship with diabetes and coronary heart disease (CHD), and reviews different treatment options. It covers all aspects of the metabolic syndrome and its constituent diseases.

The editors of this key title, Christopher D. Byrne, a... View Details


The Metabolic Syndrome
by Christopher D. Byrne (Editor), Sarah H. Wild (Editor)

The Metabolic Syndrome is a valuable reference text, covering all aspects of the metabolic syndrome and its constituent diseases including inflammation, oxidation and adipocytokines. This book explains the aetiology, pathogenesis and clinical treatment of all risk factors as well as the relationship with diabetes, non alcoholic fatty liver disease, polycystic ovary syndrome and coronary heart disease.

The Metabolic Syndrome  has been further improved from the 1st edition that was highly commended in 2006 Annual British Medical Association medical books... View Details

Best Science Podcasts 2018

We have hand picked the best science podcasts for 2018. Sit back and enjoy new science podcasts updated daily from your favorite science news services and scientists.
Now Playing: TED Radio Hour

The Big Five
What are the five biggest global challenges we face right now — and what can we do about them? This hour, TED speakers explore some radical solutions to these enduring problems. Guests include geoengineer Tim Kruger, president of the International Rescue Committee David Miliband, political scientist Ian Bremmer, global data analyst Sarah Menker, and historian Rutger Bregman.
Now Playing: Science for the People

#456 Inside a Conservation NGO
This week we take a close look at conservation NGOS: what they do, how they work, and - most importantly - why we need them. We'll be speaking with Shyla Raghav, the Climate Change Lead at Conservation International, about using strategy and policy to tackle climate change. Then we'll speak with Rebecca Shaw, Lead Scientist at the World Wildlife Fund, about how and why you should get involved with conservation initiatives.