Current Subliminal News and Events | Page 2

Current Subliminal News and Events, Subliminal News Articles.
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The UK government's obesity initiative and ill-judged partnerships
An editorial in this week's Lancet criticizes the strategy of the three-year anti-obesity initiative launched by the UK government in the new year. The campaign aims to make the UK the (2009-01-08)

Subconscious encounters: How brand exposure affects your choices
Products with visible brand names are everywhere; many times we don't even notice them. But how much do those unnoticed exposures affect brand choices? Quite a bit, according to a new study in the Journal of Consumer Research. (2008-10-13)

Subliminal learning demonstrated in the human brain
Although the idea that instrumental learning can occur subconsciously has been around for nearly a century, it had not been unequivocally demonstrated. (2008-08-27)

Cause and affect: Emotions can be unconsciously and subliminally evoked, study shows
Most people agree that emotions can be caused by a specific event and that the person experiencing it is aware of the cause, such as a child's excitement at the sound of an ice cream truck. But recent research suggests emotions also can be unconsciously evoked and manipulated. (2008-04-28)

Subliminal messages can influence us in surprising ways
Flag waving is a metaphor for stirring up the public towards adopting a more nationalistic, generally hard-line stance. Indeed, (2007-12-27)

Subliminal smells bias perception about a person's likeability
Anyone who has bonded with a puppy madly sniffing with affection gets an idea of how scents, most not apparent to humans, are critical to a dog's appreciation of her two-legged friends. Now new research from Northwestern University suggests that humans also pick up infinitesimal scents that affect whether or not we like somebody. The smells elicited psychological and physiological changes suggesting that humans get much more information from barely perceptible scents than previously realized. (2007-12-06)

Are too many people diagnosed as 'depressed?'
Are too many people now diagnosed as having depression? Two experts give their views in this week's BMJ. (2007-08-16)

Reading a face is tricky business
Reading the face of a person who is trying to conceal fear or other emotions is tricky business, according to a new Northwestern University study of electrical activity in the brain. Though such (2007-07-31)

Barrow scientists make headlines for their research on fixational eye movements
Susana Martinez-Conde, Ph.D., director of the Laboratory of Visual Neuroscience, and Stephen Macknik, Ph.D., director of the Laboratory of Behavioral Neurophysiology at Barrow Neurological Institute at St. Joseph's Hospital and Medical Center, are featured on the cover of the August issue of Scientific American for their research on fixational eye movements. The pair was also featured in a recent issue of the Wall Street Journal. (2007-07-24)

Subliminal advertising leaves its mark on the brain
UCL (University College London) researchers have found the first physiological evidence that invisible subliminal images do attract the brain's attention on a subconscious level. The wider implication for the study, published in Current Biology, is that techniques such as subliminal advertising, now banned in the UK but still legal in the USA, certainly do leave their mark on the brain. (2007-03-08)

Nagging spouse? You may have an excuse for not responding
New research findings now appearing online in the Journal of Experimental Social Psychology began with a professor's desire to understand why her husband often seemed to ignore her requests for help around the house. The Duke University researchers have demonstrated that some people will act in ways that are not to their own benefit simply because they wish to avoid doing what other people want them to. (2007-02-13)

Male sweat boosts women's hormone levels
Male sweat, and one particular chemical in male sweat, is known to influence women's moods, and even increase their sexual arousal. Now, a study by Claire Wyart at UC Berkeley shows that the chemical andrastadienone in male sweat also boosts levels of the hormone cortisol in women who sniff it. These findings suggest that andrastadienone may be a human pheromone, causing both behavioral and hormonal changes in women. (2007-02-06)

Evidence that subliminal is not so 'sub'
The popular notion of subliminal information is that it streams into an unguarded mind, unchecked and unprocessed. However, neurobiologists' experiments are now revealing that the brain does consciously process subliminal information and that such processing influences how that subliminal information is perceived. (2006-11-08)

Your brain cells may 'know' more than you let on by your behavior
We often make unwise choices although we should know better. Thunderstorm clouds ominously darken the horizon. We nonetheless go out without an umbrella because we are distracted and forget. But do we? Neurobiologists at the Salk Institute for Biological Studies carried out experiments that prove for the first time that the brain remembers, even if we don't and the umbrella stays behind. They report their findings in the Oct. 20th issue of Neuron. (2005-10-19)

Requirement for high-level mental processing in subliminal learning
We are constantly learning new things as we go about our lives and refining our sensory abilities. How and when these sensory modifications take place is the focus of intense study and debate. In new work, researchers unify two lines of research--our understanding of classical learning and a phenomenon known as the attentional blink--to achieve an important demonstration that high-level mental processing is required even for subliminal learning. (2005-09-22)

When believing becomes seeing, or how the brain learns to fill in the blanks
Our ability to learn to see things that may be new or unfamiliar is a plus; it allows us to adapt to changes in our environment and to learn to do new tasks. Learning to increase our sensitivity to a visual stimulus also seems to come at a cost, however, according to new research by BU psychologists. It seems when learning to see things that are there, we also learn to see things that aren't. (2005-06-13)

Boston University psychologists find neurological mechanism for subliminal learning
Psychologist Takeo Watanabe and his team at Boston University have uncovered the mechanism that primes the subconscious, enabling individuals to learn a task without actually realizing it. They also have shown that such subliminal learning is retained, giving a new interpretation to how long a learned behavior is retained in the visual cortex -- an area of the brain thought to be fixed very early in life. (2005-05-26)

Face value: Hidden smiles influence consumption and judgment
In studies led by Piotr Winkielman, of the University of California, San Diego, people altered their consumption behaviors after exposure to subliminal facial expressions. Hidden smiles persuaded thirsty subjects to pour more and drink more of an unidentified beverage than did neutral expressions. Frowns had the opposite effect. (2005-05-26)

PNAS highlights for the week of May 16 - 20
This week's highlights include research on the U.S. House of Representatives, diabetes treatment, bushmeat hunters, subliminal words, genetically modified crops, amino acid bonding, and early ants. (2005-05-16)

Fleeting images of fearful faces reveal neurocircuitry of unconscious anxiety
Fleeting Images of Fearful Faces Show Where the Brain Processes Unconscious Anxiety - New Research from Columbia University Medical Center. (2004-12-17)

Brain activity reflects complexity of responses to other-race faces
Psychologists have found that a region of the brain associated with the detection and learning of emotional responses is associated with unconscious race bias, and that the perception of race happens even more readily when a black or white face is seen subliminally. The researchers, at Harvard University, Yale University, and the University of Toronto, have also determined that areas of the brain involved in conscious thought processes can take over within half a second to override the unconscious bias observed in the subcortical region. (2004-12-08)

Smelly air cannon to tempt shoppers
A new Japanese device that squirts enticing aromas at customers as they walk through stores is so accurate it can actually track the person using a camera mounted on top and aim the smell directly at the target's nose. Is this ingenious in-store advertising or will customers object to having scents forced upon them? (2004-03-31)

We've got rhythm: Research into finger-tapping reveals how a presumed internal mechanism guides motor actions
Keeping up with the beat: People are quite good at it, even when the timing changes at a nearly imperceptible level. Researchers observed that people correctly adjusted their finger tapping when the beat changed in a barely detectable manner, suggesting that an internal mechanism automatically guides motor actions in response to stimuli that change without our even being aware of it. (2001-06-03)

Subliminal 'rats' ad could backfire on Bush, GOP
'Rats' the subliminal political commercial may prove to be one long bad memory for the national Republican Party, according to a researcher who was among the first to show that subliminal visual messages can influence human thought processes and decision making. (2000-09-11)

UW Psychologists Develop First Reproducible Method Showing Subliminal Messages Can Influence Behavior, Thought Processes
Ever since a New York motivational researcher claimed 40 years ago that he could persuade drive-in theater patrons to purchase popcorn and Coca-Cola with (1996-09-20)

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