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Current Consumer research News and Events

Current Consumer research News and Events, Consumer research News Articles.
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Shoppers more likely to pay for upgrades when extra cost is an 'add-on,' study finds
Shoppers are up to one-third more likely to shell out for the premium option when the extra cost is expressed as an add-on, as opposed to a higher overall price, according to new research from the UBC Sauder School of Business. (2019-09-11)
Study: Action-oriented goals produce higher probability of purchases under tight deadlines
People on a tight deadline have stronger intentions to enact behaviors -- whether it's redeeming a coupon or following through on receiving a flu shot -- immediately after moving than after sitting, says research co-written by U. of. (2019-09-09)
ASHG asserts core genetic data privacy principles for all research and funding arenas
The American Society of Human Genetics (ASHG) today affirmed the crucial role of genetic and genomic data sharing to advance medicine and health research, and asserted core principles about privacy protections that should apply to all human genetics and genomics research regardless of funding source. (2019-09-05)
Research finds a new way to reduce food waste
In a society that equates beauty with quality, the perception that blemished produce is less desirable than its perfect peers contributes to 1.3 billion tons of wasted food a year globally. (2019-09-03)
In product design, imagining end user's feelings leads to more original outcomes
In new product design, connecting with an end user's heart, rather than their head, can lead to more original and creative outcomes, says published research co-written by Ravi Mehta, a professor of business administration at Illinois and an expert in product development and marketing. (2019-08-15)
Study examines direct-to-consumer stem cell clinics in 6 Southwestern states
This direct-to-consumer stem cell marketplace has come under increasing scrutiny, but relatively little is known about the clinics or how the treatments they offer align with the expertise of their practitioners. (2019-08-01)
Going green? Not so easy for mainstream brands
Recent research shows that when mainstream brands advertise using visual cues suggesting the product is environmentally friendly or 'green' consumers may actually evaluate the product as being less effective and switch to a more niche green brand. (2019-07-31)
Beyond the bottom line: Investors favour companies that give back
Savvy business leaders understand that when companies give back, they can attract better employees and win customers. (2019-07-30)
Nearly three-quarters of traumatic brain injuries in under-19s caused by consumer products
A vast report, looking at the products and activities associated with non-fatal traumatic brain injuries for youngsters aged up to 19, in 66 US hospitals' emergency departments, has revealed that floors, beds and American football are posing some of the greatest risks. (2019-07-29)
When should banks chase debts? New method could help them decide
Banks face financial risks and uncertainty when deciding when to chase consumers who default on their credit card payments and when to let them go. (2019-07-25)
Rush unveils quality composite rank
Rush University Medical Center researchers have proposed a rating system that standardizes and combines data from five leading hospital rating systems into an easy-to-understand composite score of one to 10 that will help guide consumer's hospitals choice. (2019-07-12)
Drug companies' sexually explicit ads reaching too many youngsters
A new study finds that though drug companies marketing erectile dysfunction drugs claim to be self-policing their advertising so that 90 percent of the audience viewing sexually explicit advertisements must be 18 or older, compliance is not being taken seriously. (2019-07-11)
How to sell labriculture: Less lab, more culture
In the near future, we will be able to mass-produce meat directly from animal cells. (2019-07-03)
Credit counseling may help reduce consumer debt
By the end of fourth quarter 2018, total household debt in the United States reached a new high of $13.54 trillion. (2019-07-03)
Scent composition data reveal new insights into perfume success
Mathematical analysis of online perfume data shows how the unique scent combinations found in different perfumes contribute to product popularity and consumer ratings. (2019-07-03)
Toxic substances found in the glass and decoration of alcoholic beverage bottles
New research by the University of Plymouth shows that bottles of beer, wine and spirits contain potentially harmful levels of toxic elements, such as lead and cadmium, in their enamelled decorations. (2019-06-28)
How to improve corporate social and environmental responsibility
New research led by the University of California, Riverside shows NGOs are more likely to sway companies into ethical behavior with carefully targeted reports that consider a range of factors affecting the companies and industries. (2019-06-28)
My health: consumers empowered by sharing medical 'selfies'
Taking medical 'selfies' and sharing them with a doctor empowers and reassures healthcare consumers, and can improve doctor-patient relationships, a two-part study led by Queensland University of Technology in Brisbane, Australia has found. (2019-06-28)
Given more information about how wine is made, consumers less likely to pay for organic
Consumers are more willing to pay for wine that comes with an organic or organic grape label but providing information about certification standards and organic production practices reduces consumer willingness to pay for all wines. (2019-06-26)
Women exposed to common antibacterial chemical more likely to break a bone
Women exposed to triclosan are more likely to develop osteoporosis, according to a study published in the Endocrine Society's Journal of Clinical Endocrinology & Metabolism. (2019-06-25)
Calibration method improves scientific research performed with smartphone cameras
Although smartphones and other consumer cameras are increasingly used for scientific applications, it's difficult to compare and combine data from different devices. (2019-06-24)
People using third-party apps to analyze personal genetic data
The burgeoning field of personal genetics appeals to people who want to learn more about themselves, their family and their propensity for diseases. (2019-06-13)
Motorized scooter head injuries on the rise, Rutgers study finds
Facial and head injuries from riding electric scooters have tripled over the past decade, according to a Rutgers study. (2019-06-11)
Consumers want food labelling details spoon-fed
A new study found consumers want information on bioengineered foods -- they just want it spoon-fed to them. (2019-06-04)
To tackle child labor, start with consumers
A new study by SMU Assistant Professor Fang Xin finds evidence that educating consumers about the social impact of their purchases can help reduce child labor in global supply chains. (2019-06-03)
The power of empathy in product development
'Subtle things, such as imagining how someone else would feel, can have a huge impact on creativity in general,' says UConn's Kelly Herd. (2019-05-28)
One night brand: Sexy snaps lead to clean buys
New research by Monash University in Australia shows that highly sexualised imagery in advertising causes some consumers to feel 'physically dirty' and motivates them to buy products such as toothpaste, soap and face wash. (2019-05-28)
Bad marketing encourages consumers to opt for lower quality products
A new framework to enable retailers to better position their products to consumers has been devised by Tamer Boyaci and Frank Huettner at ESMT Berlin together with Yalcin Akcay from Melbourne Business School. (2019-05-21)
Polymers jump through hoops on pathway to sustainable materials
Recyclable plastics that contain ring-shaped polymers may be a key to developing sustainable synthetic materials. (2019-05-17)
Australian islands home to 414 million pieces of plastic pollution
A survey of plastic pollution on Australia's Cocos (Keeling) Islands has revealed the territory's beaches are littered with an estimated 414 million pieces of plastic debris. (2019-05-16)
Early exposure to banking influences life-long financial health
Growing up in a community with or without banks has a long-term effect on how you build and manage credit, according to a new Iowa State University study. (2019-05-16)
Common diarrhea pathogen unknown to many people
Salmonella, genetically modified foods and microplastics in food head the awareness scale of health and consumer topics in Germany. (2019-05-16)
Opposites attract and, together, they can make surprisingly gratifying decisions
Little is known about how consumers make decisions together. A new study by researchers from Boston College, Georgia Tech and Washington State University finds pairs with opposing interpersonal orientations -- the selfish versus the altruistic -- can reach amicable decisions about what to watch on TV, or where to eat, for example. (2019-05-09)
Negative economic messaging impacting on suicide rates, says new research
Relentless negative reporting on economic downturns is impacting on people's emotions and contributing to the suicide rate, according to new research. (2019-05-08)
Harnessing sunlight to pull hydrogen from wastewater
Hydrogen is a critical component in the manufacture of thousands of common products from plastic to fertilizers, but producing pure hydrogen is expensive and energy intensive. (2019-05-01)
Consumers prefer pork cooked to 145 degrees, study says
Are pork chops on the menu this grilling season? According to new research from University of Illinois meat scientists, pork enthusiasts can improve taste, juiciness, and tenderness by cooking chops to the new USDA standard: 145 degrees Fahrenheit. (2019-04-30)
A personality test for ads
People leave digital footprints online, and this information could helps marketers personalize ads based on individual personality types. (2019-04-26)
Perfume makers seek natural, sustainable scents
In 1921, perfumer Ernest Beaux discovered that adding synthetic aldehydes to natural rose and jasmine scents produced just the right fragrance combination for the iconic CHANELĀ® No. (2019-04-24)
Increase in foreign body ingestions among young children
A new study from researchers in the Center for Injury Research and Policy and the Division of Gastroenterology, Hepatology and Nutrition at Nationwide Children's Hospital analyzed data from the National Electronic Injury Surveillance System (NEISS) for children younger than six years who were treated in a US emergency department due to concern of a foreign body ingestion from 1995 through 2015. (2019-04-12)
Evidence: Inspirational augmented reality apps can improve brand attitude
More companies are using augmented reality marketing (ARM) to interact with customers. (2019-04-09)
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