Quantifying the impact of misinformation and vaccine-skeptical content on Facebook
3 institutional releases
Published in Science · View the paper (DOI)
A new study reveals that unflagged, factual but misleading vaccine content is 46 times more effective at driving vaccine hesitancy on Facebook. Meanwhile, a second study identifies supersharers on Twitter as responsible for spreading 80% of fake news during the 2020 US presidential election.
Coverage from 3 institutions
- Studied on social media: The real-world impacts of factual but misleading content & the characteristics of “supersharers” American Association for the Advancement of Science (AAAS) · May 30, 2024 · first to report
- Misleading COVID-19 headlines from mainstream sources did more harm on Facebook than fake news MIT Sloan School of Management · May 30, 2024
- Reexamining misinformation: How unflagged, factual content drives vaccine hesitancy University of Pennsylvania School of Engineering and Applied Science · May 30, 2024