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Case study using news story of Ronald Reagan, the "Great Communicator", indicates that changes in media presentation of leaders - for example, inclusion of audience laughter - can significantly influence perceptions

04.17.24 | PLOS

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Laughter and effective presidential leadership: A case study of Ronald Reagan as the ‘great communicator’
Political leaders rely on the observed audience responses in TV broadcasts to communicate and sustain the perception of effective leadership. Credit: Library of Congress, Unsplash, CC0 (https://creativecommons.org/publicdomain/zero/1.0/)

Case study using news story of Ronald Reagan, the "Great Communicator", indicates that changes in media presentation of leaders - for example, inclusion of audience laughter - can significantly influence perceptions

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Article URL: https://journals.plos.org/plosone/article?id=10.1371/journal.pone.0301324

Article Title: Laughter and effective presidential leadership: A case study of Ronald Reagan as the ‘great communicator’

Author Countries: USA, UK

Funding: The author(s) received no specific funding for this work.

PLOS ONE

10.1371/journal.pone.0301324

Laughter and effective presidential leadership: A case study of Ronald Reagan as the ‘great communicator’

17-Apr-2024

The authors have declared that no competing interests exist.

Keywords

Communications News Media Political Science Social Sciences

Article Information

Journal
PLOS ONE
DOI
10.1371/journal.pone.0301324
Article Publication Date
2024-04-17
Article Title
Laughter and effective presidential leadership: A case study of Ronald Reagan as the ‘great communicator’
COI Statement
The authors have declared that no competing interests exist.

Contact Information

Hanna Abdallah
PLOS
onepress@plos.org

How to Cite This Article

APA:
PLOS. (2024, April 17). Case study using news story of Ronald Reagan, the "Great Communicator", indicates that changes in media presentation of leaders - for example, inclusion of audience laughter - can significantly influence perceptions. Brightsurf News. https://www.brightsurf.com/news/L3R5EK68/case-study-using-news-story-of-ronald-reagan-the-great-communicator-indicates-that-changes-in-media-presentation-of-leaders-for-example-inclusion-of-audience-laughter-can-significantly-influence-perce.html
MLA:
"Case study using news story of Ronald Reagan, the "Great Communicator", indicates that changes in media presentation of leaders - for example, inclusion of audience laughter - can significantly influence perceptions." Brightsurf News, Apr. 17 2024, https://www.brightsurf.com/news/L3R5EK68/case-study-using-news-story-of-ronald-reagan-the-great-communicator-indicates-that-changes-in-media-presentation-of-leaders-for-example-inclusion-of-audience-laughter-can-significantly-influence-perce.html.