"If dentists can send out postcards for teeth cleanings, women should also receive reminders for annual screening mammography," asked Dr. Feig, professor of radiology at Mount Sinai School of Medicine in New York. "We need to get the word out to more women."
Dr. Feig spoke today at a Radiological Society of North America (RSNA) media briefing on women's breast health.
A Swedish study showed death rates from breast cancer have dropped by as much as 50 percent because of mammography, yet one in three American women over 40 has not had a mammogram during the last two years.
Dr. Feig said fear, misinformation and controversy surrounding mammography are discouraging women from making annual appointments. He is calling on primary caregivers, women's health specialists, radiologists and oncologists to assist in a massive education effort.
"The mammogram is the best screening tool available today for detecting breast cancer early, when it is most treatable," Dr. Feig said. "We offer women much better mammography today than we did for their mothers and grandmothers."
Dr. Feig also encouraged women to continue having a yearly mammogram regardless of their advancing age. The American Cancer Society guidelines have no upper age limit for mammography. Dr. Feig said that as long as a woman is in reasonably good health and would benefit from early cancer detection, she should continue to be screened with mammography.
"The breast cancers we are finding today are much smaller than they were years ago," Dr. Feig said. "This means that they are easier to cure and there is a greater choice of therapeutic options for women, including breast conservation."
Dr. Feig pointed to some other signs that improvements are being made in mammography:
"Our challenge now is to meet an increasing demand for mammography as the population of women over the age of 40 increases," Dr. Feig said.
RSNA is an association of more than 35,000 radiologists, radiation oncologists and related scientists committed to promoting excellence in radiology through education and by fostering research, with the ultimate goal of improving patient care. The Society is based in Oak Brook, Ill. ( http://www.rsna.org )