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Study shows how the brain responds to deceptive advertising

Research reveals how brain processes deceptive ads, finding increased activity in areas associated with attention and theory-of-mind reasoning. Moderately deceptive ads stimulate more brain activity, potentially making consumers more susceptible.

Cognitive rehabilitation improves brain performance in patients with MS

A study published in Radiology found that computer-assisted cognitive rehabilitation improved attention and information processing skills in patients with relapsing-remitting multiple sclerosis. The rehabilitation program showed modifications in brain activity correlated with cognitive improvement, without structural changes in the brain.

Aranet4 Home CO2 Monitor

Aranet4 Home CO2 Monitor tracks ventilation quality in labs, classrooms, and conference rooms with long battery life and clear e-ink readouts.

Working memory and the brain

Researchers found that visual working memory follows a more general pattern of brain activity than previously thought, activating a wider area in the front of the brain for all types of visual stimuli. This study provides support for current models of memory as being located in distributed networks rather than specific brain modules.

Football findings suggest concussions caused by series of hits

A study by Purdue University researchers found that football players who received more hits to the head over time showed brain changes, even if they didn't have concussion symptoms. The findings suggest that a concussion is likely caused by many hits over time, not just one blow.

Facing complexity in the left brain/right brain paradigm

Researchers assigned distinct aspects of visual information processing to each side of the brain, revealing a division of labor between left and right hemispheres. The left hemisphere processes external physical input, resolving into a 'grey scale', while the right hemisphere makes final decisions on face recognition.

SAMSUNG T9 Portable SSD 2TB

SAMSUNG T9 Portable SSD 2TB transfers large imagery and model outputs quickly between field laptops, lab workstations, and secure archives.

Depressed? Crossed wires in the brain

Researchers found decreased connectivity between emotional behavior regions and an increase in connection between the caudate and prefrontal cortex in depressed brains. This disruption may lead to sustained negative thoughts and difficulty updating working memory.

Violent video games alter brain function in young men

A study found that playing violent video games for one week reduced activation in certain brain regions associated with emotional control and aggressive behavior in young adult men. After two weeks without game play, the changes were diminished.

Apple iPhone 17 Pro

Apple iPhone 17 Pro delivers top performance and advanced cameras for field documentation, data collection, and secure research communications.

Functional brain pathways disrupted in children with ADHD

Researchers have identified abnormalities in brain function of children with ADHD using fMRI, revealing disruptions in visual attention processing and impaired communication among brain regions. This finding contributes to understanding the pathology of inattention in ADHD.

'Tis better to give than to receive?

A new brain-imaging study by UCLA life scientists reveals that providing support to a loved one offers health benefits to the giver. The study found that women who gave support to their boyfriends in pain showed increased activity in reward-related regions of the brain, including the ventral striatum and septal area.

Fluke 87V Industrial Digital Multimeter

Fluke 87V Industrial Digital Multimeter is a trusted meter for precise measurements during instrument integration, repairs, and field diagnostics.

Brain study reveals how successful students overcome math anxiety

Researchers found a strong connection between math success and activity in brain areas involved in controlling attention and regulating negative emotional reactions. Students who could focus their attention were able to complete difficult math problems more successfully.

Brain imaging reveals why we remain optimistic in the face of reality

Research shows that optimistic individuals tend to filter out negative information, updating their estimates only when the new data is better than expected. This faulty frontal lobe function can lead to unrealistic predictions and a lack of caution, with potential downsides for mental health and decision-making.

How fair sanctions are orchestrated in the brain

A study published in Nature Neuroscience reveals that fair sanctions are orchestrated by the interaction between two frontal brain regions: the dorsolateral prefrontal cortex and the ventromedial prefrontal cortex. This communication is crucial for punishing norm violations at one's own expense.

GQ GMC-500Plus Geiger Counter

GQ GMC-500Plus Geiger Counter logs beta, gamma, and X-ray levels for environmental monitoring, training labs, and safety demonstrations.

In the brain, winning is everywhere

A study published in Neuron found that brain regions beyond the reward centers engage when playing games, suggesting a more widespread role for reward processing in the brain. The research used multi-voxel pattern analysis to identify patterns of brain activity associated with wins and losses.

MRI study finds that depression uncouples brain's hate circuit

A recent MRI study published in Molecular Psychiatry found that depression frequently uncouples the brain's 'hate circuit', which includes regions involved in risk and action responses, reward and emotion processing. This disruption may lead to impaired ability to control social interactions and increased self-loathing.

Scientists use brain imaging to reveal the movies in our mind

UC Berkeley researchers successfully decoded and reconstructed people's dynamic visual experiences by watching Hollywood movie trailers. The breakthrough technology can eventually be used to understand what goes on in the minds of stroke victims or coma patients, as well as enable brain-machine interfaces for people with cerebral palsy.

Apple MacBook Pro 14-inch (M4 Pro)

Apple MacBook Pro 14-inch (M4 Pro) powers local ML workloads, large datasets, and multi-display analysis for field and lab teams.

USC scientists probe connection between sight and touch in the brain

Researchers found that visual processing also activates the same parts of the brain involved in touch sensations, allowing computers to accurately predict which object is being viewed. This connection enables a 'mind's touch,' where memories of tactile experiences are replayed when viewing corresponding visual images.

Localizing language in the brain

Researchers used innovative fMRI technique to pinpoint areas of the brain dedicated solely to language. Eight out of nine analyzed regions uniquely supported language tasks, while remaining regions showed no activation for non-language tasks.

Everyday clairvoyance: How your brain makes near-future predictions

Scientists identified a key brain region and system involved in predicting the near future, which may help diagnose early stage neurological diseases such as schizophrenia and Parkinson's. The study found that participants were more accurate in predicting events within an event but struggled across boundaries.

Davis Instruments Vantage Pro2 Weather Station

Davis Instruments Vantage Pro2 Weather Station offers research-grade local weather data for networked stations, campuses, and community observatories.

Your brain on androids

A team of researchers led by Ayse Pinar Saygin found that the human brain responds with a mismatch in perception when an android's appearance and motion are at odds. This phenomenon, known as the 'uncanny valley,' occurs when an artificial agent becomes too human-like, causing discomfort and unease.

Expertise provides buffer against bias in making judgments

Researchers found that domain expertise insulates experts from biases caused by monetary favors, using functional MRI scans. Non-experts, however, are more susceptible to such biases, which can affect their judgments in various areas, including politics and medicine.

Sky & Telescope Pocket Sky Atlas, 2nd Edition

Sky & Telescope Pocket Sky Atlas, 2nd Edition is a durable star atlas for planning sessions, identifying targets, and teaching celestial navigation.

New research may lead to improved diagnosis of autism

Researchers at Columbia University used functional magnetic resonance imaging (fMRI) to document language impairment in autistic children. The study found that brain activity patterns were different between autistic and control patients, suggesting a possible early diagnosis method for autism.

Tinted specs offer real migraine relief, says fMRI study

A new study published in Cephalalgia suggests that precision ophthalmic tints can suppress cortical activation in the brain, reducing migraine symptoms. The lenses significantly reduced discomfort when viewing stressful patterns, with a 70% reduction in distress.

Celestron NexStar 8SE Computerized Telescope

Celestron NexStar 8SE Computerized Telescope combines portable Schmidt-Cassegrain optics with GoTo pointing for outreach nights and field campaigns.

New imaging method allows Stanford scientists to identify specific mental states

Researchers at Stanford University School of Medicine developed a new fMRI technique that can distinguish between different mental states based on synchronized brain network activity. The study used a novel approach to capture brain activity in real-world, self-paced conditions, allowing for more accurate identification of brain states.

Guilt, cooperation linked by neural network

A UA study using economic models backed up by fMRI scans explores the neural bases of guilt aversion and its role in sustaining human cooperation. The findings suggest that a critical neural system processes moral sentiments to sustain trust and reciprocity in complex situations.

Cephalalgia Award Lecture winner announced

The Cephalalgia Award has been won by A Stankewitz and colleagues for their groundbreaking paper on a new trigemino-nociceptive stimulation model for event-related fMRI. The study offers high spatial resolution and potential to advance headache science.

Sense of justice built into the brain

A new study found that the brain has an automatic reaction to unfairness in financial fairness games, linked to increased amygdala activity. Targeting this region can reduce aggression and increase tendency to accept unfair distributions of money.

Rigol DP832 Triple-Output Bench Power Supply

Rigol DP832 Triple-Output Bench Power Supply powers sensors, microcontrollers, and test circuits with programmable rails and stable outputs.

Ecstasy associated with chronic change in brain function

Research suggests that recreational Ecstasy use is associated with chronic changes in brain function, particularly increased brain activation in visual processing areas. The study's findings may have implications for the potential therapeutic benefits and risks of Ecstasy use, as well as its impact on mental health over time.

Research turns the world upside down

A recent study published in PLOS ONE found that the human brain is wired to recognize familiar objects, including faces and animals, in their typical upright orientation. The research used fMRI scans to measure brain activity in response to camouflaged faces and animals, revealing a strong bias towards recognizing upright visuals.

Researchers link alcohol-dependence impulsivity to brain anomalies

A new study found that impulsive choice in alcohol dependence may be linked to functional anomalies in brain regions involved in cognitive and emotional control. Individuals with more severe AUDs showed increased activity in regions such as the insula and supplementary motor area when delaying gratification.

Anker Laptop Power Bank 25,000mAh (Triple 100W USB-C)

Anker Laptop Power Bank 25,000mAh (Triple 100W USB-C) keeps Macs, tablets, and meters powered during extended observing runs and remote surveys.

Getting a grasp on memory

A team of researchers found that half of all learned insights are consolidated in our memories, and the amygdala plays a crucial role in this process. The study used camouflage images to induce sudden insight, and participants' ability to identify the images was predicted by amygdala activity.

New insight into 'aha' memories

Researchers found that half of learned insights are consolidated in memories within a week, while others fade over time. The amygdala, associated with emotion, is activated during insight moments and predicts ability to recall degraded images.

Deciphering hidden code reveals brain activity

A new approach to studying the brain uses a mathematical sequence to strengthen fMRI data, revealing how nerve cells represent information. This method measures changes in brain responses and corrects an important limitation of fMRI, making it more powerful than before.

AmScope B120C-5M Compound Microscope

AmScope B120C-5M Compound Microscope supports teaching labs and QA checks with LED illumination, mechanical stage, and included 5MP camera.

Text messaging helps smokers break the habit

Researchers found that text messaging is at least as effective as handheld devices in measuring smoking urges and resisting cravings, with tailored interventions tailored to individuals' response-inhibition capacities. The study also identified key brain regions involved in response inhibition.

Brain imaging provides window into consciousness

Researchers use fMRI to probe for higher-level cognitive functioning in severely brain-injured patients, finding a wide variation in response capabilities. The study suggests that no bedside exam can accurately assess cognitive function in these patients, highlighting the need for further exploration and understanding.

Apple AirPods Pro (2nd Generation, USB-C)

Apple AirPods Pro (2nd Generation, USB-C) provide clear calls and strong noise reduction for interviews, conferences, and noisy field environments.

Brain scans predict likely success when it comes to quitting smoking

Researchers used fMRI scans to measure brain activity in response to pro-health messages, finding a positive correlation between neural reactions and successful quitting. The study suggests that brain activity can provide valuable information for behavior change, potentially leading to more effective interventions.

Functional boost for magnetic resonance imaging

Researchers have developed a more robust approach to functional magnetic resonance imaging (fMRI) that can improve the detection of neural activity and allow for more precise interpretations of fMRI data. This new technique involves three stages: prediction, modeling, and inference, which can turn noisy data into discrete sequences of ...

Musical chills: Why they give us thrills

A McGill University study reveals that listening to pleasurable music releases dopamine, a key player in emotional responses. The anticipation of enjoyable music also induces dopamine release, supporting the idea that music serves as an abstract reward.

Kestrel 3000 Pocket Weather Meter

Kestrel 3000 Pocket Weather Meter measures wind, temperature, and humidity in real time for site assessments, aviation checks, and safety briefings.

Major advance in MRI allows much faster brain scans

A new MRI technique has been developed that enables full three-dimensional brain scans in less than half a second, significantly reducing the scanning time. This breakthrough, made possible by combining two technical improvements, will have an immediate impact on research institutions worldwide and the Human Connectome Project.

Study links emotional and neural responses to musical performance

Scientists identified key aspects of musical performance that cause emotion-related brain activity, including tempo changes and human touch. The study used fMRI neuroimaging to examine brain activity in response to music, finding increased neural activation in experienced listeners.

fMRI special section of Perspectives on Psychological Science

This special section of Perspectives on Psychological Science explores the promises and issues facing neuroimaging, including its potential to reveal the anatomy of mental functions. Researchers discuss the need for more emphasis on cognitive processes and the importance of clear communication with the public.

Acupuncture changes brain's perception and processing of pain

The study used fMRI to capture brain activity while patients experienced pain with and without acupuncture. Results showed significant reduction in activation of pain-processing areas under acupuncture, supporting the effectiveness of acupuncture in relieving pain.

Meta Quest 3 512GB

Meta Quest 3 512GB enables immersive mission planning, terrain rehearsal, and interactive STEM demos with high-resolution mixed-reality experiences.

Coaching with compassion can 'light up' human thoughts

Researchers at Case Western Reserve University found that coaching styles can activate the brain's Positive Emotional Attractor, leading to increased cognitive functioning, openness, and better functioning. In contrast, critical or judgmental coaching methods can lead to the Negative Emotional Attractor, causing people to defend themse...

Brain scans detect autism's signature

Researchers at Yale University used fMRI to identify three distinct 'neural signatures' in children with autism and their unaffected siblings. These patterns, including reduced activity in certain brain regions and enhanced compensatory activity, may help with earlier and more accurate diagnosis of autism spectrum disorder.