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The brain's dress code

A functional magnetic resonance imaging (fMRI) study found that The Dress activates frontal and parietal brain areas, depending on perception. Researchers identified differential brain activity in participants perceiving the dress as white-gold versus black-blue.

SourceRuhr-University Bochum·JournalCortex·DateOct 14, 2015

Dartmouth study sheds new light on mind-brain relationship

A new Dartmouth study reveals that the brain encodes conceptual information in a way that combines object category-specific information with non-specific visual features. The research provides valuable insights into the mind-brain relationship, offering a deeper understanding of how we perceive and organize visual stimuli.

SourceDartmouth College·JournalNeuroImage·DateJul 20, 2015

When is a Pollock not a Pollock?

A machine vision approach has demonstrated 93% accuracy in spotting true Pollocks, verifying the authenticity of Jackson Pollock's drip paintings. The software, developed by Lior Shamir, analyzes numerical image descriptors and quantifies details at the pixel level to reveal specific features and textures unique to Pollock's style.

SourceInderscience Publishers·JournalInternational Journal of Arts and Technology·DateFeb 10, 2015

Shape matters...

A study by US researchers resolves a long-standing debate on package size perception, revealing that presentation context plays a significant role in estimating volume. When packages are displayed in groups of nine or more, simple-shaped packages appear larger than complex ones, but the reverse occurs when presented with fewer packages.

SourceInderscience Publishers·JournalInternational Journal of Management Practice·DateJun 2, 2014

Humans have a nose for gender

Scientists found that smelling certain steroids affects people's perception of movement as masculine or feminine, depending on their biological sex and sexual orientation. The study reveals a sexually dimorphic response to pheromones in both heterosexual and homosexual individuals.

SourceCell Press·JournalCurrent Biology·DateMay 1, 2014

Where does dizziness come from?

Johns Hopkins researchers pinpointed a site in the right parietal lobe that plays a crucial role in recognizing which way is straight up and down. Disruptions to this process can cause spatial disorientation and dizziness, but the study suggests that trans-cranial magnetic stimulation (TMS) could be used to treat chronic dizziness.

SourceJohns Hopkins Medicine·JournalCerebral Cortex·DateOct 8, 2013

Video gamers really do see more

Research at Duke University found that gamers excel in extracting information from visual scenes, recalling letters in a flash of light, and tracking multiple items. Gamers' brains appear to be trained for better decision-making with more available information, potentially due to improved visual sensitivity.

Jocks beat bookworms on brain test

A study by Professor Jocelyn Faubert found that professional athletes, including soccer players and hockey players, performed better on a brain test than non-athlete university students. The researchers used the Neurotracker machine to evaluate skills such as tracking fast-moving objects and perceiving depth.

SourceUniversity of Montreal·JournalScientific Reports·DateJan 31, 2013

Strobe eyewear training improves visual memory

Researchers at Duke University discovered that strobe eyewear training enhances visual short-term memory by disrupting vision and forcing participants to adjust their processing. The effects of improved visual memory retention were observed even after removing the eyewear, lasting up to 24 hours.

Nudity tunes up the brain

Researchers found that nude bodies are processed more efficiently by the brain than clothed bodies, even at an early stage of visual processing. This effect is strongest for pictures of nude female bodies, and may play a role in reproduction.

Changing race by changing clothes

A study from Tufts University found that social status cues can alter the perception of race, revealing a complex process influenced by context and pre-existing stereotypes. The researchers used computer simulations to demonstrate how subtle effects of status cues emerge in a system similar to the human brain.

SourceTufts University·JournalPLOS ONE·DateSep 26, 2011

2 brain halves, 1 perception

Research reveals that specific fibre tracts in the corpus callosum are linked to individual differences in perceived visual motion. The connection affects how people perceive horizontal and vertical motion, with some individuals better at integrating information from both hemispheres.

SourceMax-Planck-Gesellschaft·JournalCurrent Biology·DateSep 1, 2011

Older people find it harder to see the wood for the trees

Researchers found that age-related changes in attention and Gestalt perception hinder older adults' ability to focus on global patterns. The study provides evidence of correlations between healthy aging and declines in visual perception, offering insights into cognitive domains interacting during aging.

SourceElsevier·JournalCortex·DateJul 25, 2011

Memories may skew visual perception

Researchers found that holding a memory of a visual event can 'contaminate' visual perception, leading to exaggerated misperceptions. The study used a visual illusion to demonstrate this effect, showing participants reported more dramatic changes in motion direction than actually existed.

SourceVanderbilt University·JournalPsychonomic Bulletin & Review·DateJul 19, 2011

Tracking down motion perception

Neurobiologists have found that the fly brain requires only two distinct motion detectors to recognize movement, shedding light on the complexity of visual processing in both humans and insects. This discovery has implications for our own understanding of how we perceive motion.

SourceMax-Planck-Gesellschaft·JournalNeuron·DateJun 22, 2011

Picower: 1 skull + 2 brains = 4 objects in mind

A study by MIT neuroscientists found that humans have two independent capacities for working memory, rather than one general capacity of four objects. This discovery resolves a long-standing debate in the field and has significant implications for designing more effective cognitive therapy, brain games, and visual displays.

SourceMassachusetts Institute of Technology·JournalProceedings of the National Academy of Sciences·DateJun 20, 2011

The incomplete art of brand imagery

A study by Henrik Hagtvedt found that incomplete typeface logos can create interest and spark innovation perception, but also lead to unclear communication and untrustworthiness. The results suggest that firms should avoid such logos when trust is critical, but may be effective for promotion-focused consumers.

SourceBoston College·JournalJournal of Marketing·DateMay 16, 2011

Learning through mere exposure

Scientists at Ruhr-University Bochum find that passive stimulation can induce lasting changes in human behavior and perception, opening new perspectives for intervention and treatment of visual perceptual disorders. Visual perception is impaired after slow stimulation but improved with rapid stimulation.

SourceRuhr-University Bochum·JournalCurrent Biology·DateMay 11, 2011

Learning to see consciously

Researchers found that training improves subjective perception of stimuli, leading to conscious sight. The brain regions involved in learning effects differ from those for automatic stimulus processing, suggesting two distinct neural pathways.

SourceMax-Planck-Gesellschaft·JournalProceedings of the National Academy of Sciences·DateMar 9, 2011

Breaking ball too good to be true

A recent study published in PLoS ONE explains that no pitcher can make a curveball break or a fastball rise, as it appears to be an illusion. The researchers argue that batters perceive the ball as breaking due to their eyes' natural tendency to follow motion and shift between central and peripheral vision.

New research: What does your avatar say about you?

Researchers at Concordia University found that avatar-creators tend to create avatars that resemble their own personalities, with physical characteristics like hair length and clothing style providing clues about the creator's traits. This correlation has implications for companies looking to reach both virtual and real-world audiences.

SourceConcordia University·JournalPsychology and Marketing·DateJul 26, 2010