Study finds food and beverage brands are common in child-influencer YouTube videos
Researchers analyzed 400 videos from top child-influencers on YouTube, finding branded food and beverages appeared 38% of the time. Candy brands were most frequent, while healthy options made up only 9% of appearances.
SourceUConn Rudd Center for Food Policy & Health·JournalPediatric Obesity·TypeContent analysis·DateFeb 9, 2023