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Thinking of drinking and driving? What if your car won't let you?

Researchers estimate that installing alcohol ignition interlock devices in all new cars could prevent up to 85% of crash deaths attributable to alcohol-involved motor vehicle crashes. This would save over 59,000 lives and prevent 1.25 million non-fatal injuries. The estimated cost savings would be $343 billion over 15 years.

SourceMichigan Medicine - University of Michigan·JournalAmerican Journal of Public Health·DateMar 19, 2015

Predicting consumer preferences? Do NOT walk a mile in their shoes

A new study in the Journal of Marketing Research found that marketing managers' attempts to imagine themselves as consumers lead to biased predictions, with their own preferences taking over. The researchers conducted four studies and discovered that by acknowledging this bias, managers can overcome it and make more customer-centric de...

SourceAmerican Marketing Association·JournalJournal of Marketing Research·DateFeb 25, 2015

A 'GPS' for molecules

Scientists create a molecular 'GPS' to precisely locate metal ions in enzymes, which play key roles in metabolism and synthesis. This innovation uses spin-labeled amino acids to track metal ion positions, enabling better understanding of biochemical reactions.

SourceUniversity of Bonn·JournalAngewandte Chemie·DateDec 19, 2014

Consumer loyalty driven by aesthetics over functionality

A new study from San Francisco State University reveals that consumers' loyalty to automobile brands is primarily driven by aesthetics rather than functionality. The research found that social and emotional values, such as design sophistication and pride of ownership, have a more significant impact on brand affection. In contrast, func...

SourceSan Francisco State University·JournalJournal of Product Innovation Management·DateDec 17, 2014

Talking to your car is often distracting

Two new studies found that using hands-free, voice-controlled automobile infotainment systems, such as Siri and MyLink, can divert attention from driving. The Toyota and Hyundai systems showed promise in being less distracting, while Apple's Siri was the most distracting, even when used as a hands-free device.

CU Denver study shows excess parking at some Denver sports stadiums

A new study reveals that Denver's sports stadiums have excessive parking spaces, leading to heat islands and missed economic opportunities. The research suggests transforming inefficient parking into better investments to incentivize carpooling and other modes of transportation, improving the spectator experience and downtown businesses.

SourceUniversity of Colorado Anschutz Medical Campus·JournalTransportation Research Record Journal of the Transportation Research Board·DateAug 4, 2014

Researchers discover cool-burning flames in space, could lead to better engines on earth

A team of international researchers discovered a new type of cool burning flame in space that could lead to cleaner and more efficient engines for cars. The discovery was made on the International Space Station using microgravity, which allowed the flames to burn at cooler temperatures without producing pollutants.

SourceUniversity of California - San Diego·JournalMicrogravity Science and Technology·DateJul 28, 2014

The brand tourism effect: When do lower status consumers boost luxury brands?

A study in the Journal of Consumer Research found that brand tourists, or fans of a luxury brand, can inspire feelings of membership pride and enhance the brand's prestige. This 'brand tourism effect' is distinct from brand immigrants, who claim group membership, and has positive implications for companies managing selective brands.

SourceUniversity of Chicago Press Journals·JournalJournal of Consumer Research·DateMay 21, 2014

Low parking costs may encourage automobile use

A new study by Drexel University found that low parking costs are associated with increased public transit miles, despite efforts to promote non-automobile travel. Cities with higher parking costs saw a 2.3-fold increase in public transit passenger miles.

SourceDrexel University·JournalPublic Works Management & Policy·DateMar 24, 2014

Will plug-in cars crash the electric grid?

A team of University of Vermont scientists has developed a novel solution to manage the growing fleet of plug-in electric cars, allowing them to charge in smaller chunks and distribute demand over time. The approach uses smart meters and computer algorithms to smooth out supply and demand, protecting grid overload.

SourceUniversity of Vermont·JournalIEEE Transactions on Smart Grid·DateFeb 21, 2014

Most teen workers spend, not save

A new study of 49,000 high school seniors found that most spend their earnings on clothes, music, and entertainment, with males spending more on cars. Despite this, college savers tend to have better grades and lower substance use, but still face negative effects from long working hours.

Cell phones as life savers

Researchers at TUM developed a system that uses cell phones as transponders to measure distance accuracy of a few centimeters within microseconds, enhancing safety and movement prediction. The technology can also identify vulnerable road users like pedestrians and cyclists even behind obstacles.