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Death tolls spur pro-war stance, study finds

A study at Washington University in St. Louis found that highlighting war casualties can sway people's pro-war attitudes rather than discouraging them. The 'sunk-cost effect' makes individuals more likely to stay committed to a cause due to the emotional investment, even if it no longer serves their best interest.

Study reveals cultural characteristics of the Tea Party movement

A new study by the American Sociological Association finds that Tea Party supporters in North Carolina and Tennessee hold strong cultural and political beliefs. Researchers identified four primary traits: authoritarianism, libertarianism, fear of change, and negative attitudes toward immigrants.

Rigol DP832 Triple-Output Bench Power Supply

Rigol DP832 Triple-Output Bench Power Supply powers sensors, microcontrollers, and test circuits with programmable rails and stable outputs.

Less depression for working moms who expect that they 'can't do it all'

A new study finds that working mothers who expect they can't do it all are at a higher risk for depression. The study reveals that women who have a supermom attitude, believing their work and family life can be combined with ease, actually experience more depression symptoms than those with a more realistic view.

Study: What mom thinks matters when it comes to mental illness

A new study by researchers at Northern Illinois University found that family members' negative attitudes can hinder the recovery of mentally ill relatives. The study, which examined 129 mothers of adult children with schizophrenia, revealed that stigmatizing views can lead to increased symptoms and lower self-confidence.

Apple iPhone 17 Pro

Apple iPhone 17 Pro delivers top performance and advanced cameras for field documentation, data collection, and secure research communications.

Flying the flag: Does it matter?

A study by University of Strathclyde researchers found EU flag exposure on public buildings has little effect on public opinion, but affects attitudes in Scotland and Wales at passport controls. The research suggests that unfounded beliefs about the flag's impact drove a split in the UK Coalition.

What your TV habits may say about your fear of crime

A University of Nebraska-Lincoln study found that viewers' fears and attitudes about crime are influenced by the type of TV show they watch. Non-fiction documentaries increase fear of becoming a victim, while fictional dramas boost support for the death penalty.

SAMSUNG T9 Portable SSD 2TB

SAMSUNG T9 Portable SSD 2TB transfers large imagery and model outputs quickly between field laptops, lab workstations, and secure archives.

Study finds psychological, environmental benefits of horticultural activities

Researchers found that horticultural activities provide psychological benefits such as increasing positive mood, relaxation, and tranquility. Additionally, the study revealed a new dimension of attitudes toward horticultural activities, emphasizing the importance of environmental improvement and escape from worries.

Doomsday messages about global warming can backfire, new study shows

A new study from UC Berkeley found that dire warnings about global warming can backfire, making people skeptical and resistant to change. However, presenting solutions and less apocalyptic ways of communicating findings can overcome skepticism. The research suggests fear-based appeals can undermine efforts to address climate change.

Sky & Telescope Pocket Sky Atlas, 2nd Edition

Sky & Telescope Pocket Sky Atlas, 2nd Edition is a durable star atlas for planning sessions, identifying targets, and teaching celestial navigation.

Language appears to shape our implicit preferences

A study by Harvard University psychologists found that bilingual individuals' opinions of ethnic groups were affected by the language they spoke. The researchers used the Implicit Association Test to show that language can create and shape implicit attitudes, challenging the view that attitudes are stable.

Nationwide study: 1 in 4 women show ambivalence toward pregnancy

A nationwide study found that nearly a quarter of women between 25 and 45 consider themselves 'OK either way' when it comes to getting pregnant, contradicting the long-held notion that women are always trying to get or not get pregnant. This ambivalence was linked to higher numbers of ideal children and slightly more religious attitudes.

Coral reefs inspire rare consensus -- just save them

A recent study in Hawaii found that tourists and recreation enthusiasts strongly support protecting coral reef ecosystems due to their exceptional beauty. The research suggests that public attitudes toward management are largely driven by the perceived health of coral reefs, with environmental conditions being more important than human...

Sony Alpha a7 IV (Body Only)

Sony Alpha a7 IV (Body Only) delivers reliable low-light performance and rugged build for astrophotography, lab documentation, and field expeditions.

Knowing me, myself and I: What psychology can contribute to self-knowledge

The study of self-knowledge has expanded beyond determining internal states to include memory and predicting the future. Psychologist Timothy D. Wilson suggests that becoming an excellent observer of oneself and considering multiple perspectives can help individuals gain a better understanding of themselves.

UCSF study shows attitudes toward tobacco industry linked to smoking behavior

A new UCSF study found that negative attitudes towards the tobacco industry are associated with lower rates of smoking among young adults. The study, which surveyed 1,528 people aged 18-25, suggests that anti-tobacco advertising campaigns can be effective in reducing smoking rates by portraying the industry in a negative light.

Apple AirPods Pro (2nd Generation, USB-C)

Apple AirPods Pro (2nd Generation, USB-C) provide clear calls and strong noise reduction for interviews, conferences, and noisy field environments.

The irony of harmony: Why positive interactions may sometimes be negative

Research suggests that positive contact between groups can lead to improved attitudes towards the advantaged group, but also reduces awareness of inequality and decreases support for social change. Encounters emphasizing both common connections and problem inequalities can promote intergroup understanding and recognition of change.

The freedom of power

New research reveals that power protects people from influence, enabling them to generate creative ideas and express their underlying attitudes. High-power individuals are more likely to resist conformity pressure and counter opposing views, suggesting that power can be a catalyst for change rather than corruption.

Nikon Monarch 5 8x42 Binoculars

Nikon Monarch 5 8x42 Binoculars deliver bright, sharp views for wildlife surveys, eclipse chases, and quick star-field scans at dark sites.

Race bigotry falling in Britain

A new study finds that racial prejudice in Britain has been declining since the 1980s, with younger generations showing greater tolerance towards ethnic minorities. The study also reveals significant generational changes in attitudes, with women and more educated individuals expressing less prejudice.

Individuals with social phobia see themselves differently

Patients with generalized social phobia show increased blood flow in medial prefrontal cortex and amygdala when reading negative statements about themselves. This context-dependent response may guide future therapeutic formulations for the disorder.

Advergames: Theme of game is secret to success

A new study by University of Missouri researchers found that advergames with a high thematic connection to the brand elicit stronger positive relationships between consumers and the brand. This suggests that advertisers can use themed advergames to develop favorable consumer attitudes towards their brand.

GQ GMC-500Plus Geiger Counter

GQ GMC-500Plus Geiger Counter logs beta, gamma, and X-ray levels for environmental monitoring, training labs, and safety demonstrations.

How media covered Katrina aftermath affects response by blacks and whites

A recent study found that white Americans' attitudes towards blacks were affected when exposed to video presentations blaming the government's response on racism or incompetence. Whites displayed strong positive attitudes towards themselves rather than negative ones towards blacks, according to the research.

Surrogacy still stigmatized, though attitudes changing among younger women

Research among 187 women from the general population found that younger women are more willing to become surrogate mothers. Women who value families and parenthood are also more likely to be willing to help others become parents. The study aims to overcome stigma by linking surrogacy to positive family values.

Implicit political attitudes can predict future voting behavior

A new study in Political Psychology reveals that people's future voting decisions are influenced by their unconscious automatic mental associations. Researchers found a clear relation between implicit attitudes and subsequent voting behavior, with undecided voters' automatic preferences predicting their vote four weeks later.

Davis Instruments Vantage Pro2 Weather Station

Davis Instruments Vantage Pro2 Weather Station offers research-grade local weather data for networked stations, campuses, and community observatories.

Does everyone really want to be a macho man?

A study found that Mexican-American men are more likely to endorse traditional masculine roles than European-American or black men. High SES is linked to a stronger adherence to these roles, even at the expense of emotional pressure.

Coke or Pepsi? Being distracted can make you more susceptible to ads

A study by Bryan Gibson found that people are more likely to choose a brand they associate with positive images when distracted. Even if participants couldn't remember the pairing, this effect occurred. The findings suggest implicit product attitudes play a significant role in impulse purchases.

Why the dating game is taken at face value

A study of 700 participants found that young men and women look for complete opposites when it comes to relationships, with men preferring open women and women preferring men with potential for long-term relationships. Facial features such as squarer jaws and smaller eyes are associated with masculinity.

Fluke 87V Industrial Digital Multimeter

Fluke 87V Industrial Digital Multimeter is a trusted meter for precise measurements during instrument integration, repairs, and field diagnostics.

Cameras never lie -- but doctored photos can change history

Research published in Applied Cognitive Psychology found that doctored photos of past events can change people's memories and attitudes. The study showed significant differences in responses between those who viewed original and doctored images, highlighting the impact of manipulated media on our recall of history.

Researchers find memory can be manipulated by photos

A new study by UC Irvine psychologists reveals that viewing doctored photos can affect people's memories and attitudes toward public events. Participants recalled events as being bigger and more violent than they really were when presented with digitally altered images.

Negativity is contagious, study finds

A new study in the Journal of Consumer Research found that negative opinions cause the greatest attitude shifts, both positive-to-negative and negative-to-worse. Consumers are more susceptible to influence when others have negative opinions, especially if they initially held positive attitudes.

AmScope B120C-5M Compound Microscope

AmScope B120C-5M Compound Microscope supports teaching labs and QA checks with LED illumination, mechanical stage, and included 5MP camera.

High rates of PTSD and depression found among adults displaced by war in Uganda

A survey of adults displaced by war in northern Uganda found high rates of posttraumatic stress disorder (PTSD) and depression. The study also showed that individuals with PTSD symptoms were more likely to favor violent means to end the conflict, while those with depression symptoms were less likely to identify nonviolence as a solution.

New study examines effectiveness of tailored health messages

A new study by Dr. John Updegraff and colleagues found that tailored health messages are more effective when matching an individual's motivational orientation, leading to favorable attitudes and behavior change. Strong messages create more positive outcomes than weak ones, particularly for approach-oriented individuals.

Chinese and White immigrants highest homeowners

A University of Alberta study finds Chinese and White immigrants have the highest adjusted homeownership rates, while Black immigrants face the lowest rates. The study suggests that differences in homeownership patterns are largely due to factors such as wealth, social networks, and knowledge of the real estate market.

Aranet4 Home CO2 Monitor

Aranet4 Home CO2 Monitor tracks ventilation quality in labs, classrooms, and conference rooms with long battery life and clear e-ink readouts.

Youth's attitudes about women's roles influenced by many family factors

A Penn State study tracked youth's attitudes for most of the school age and adolescent years, finding varying patterns of change according to gender, birth order, and parent influences. Most youth became less traditional over time, but firstborn boys with brothers and traditional parents remained more traditional.

You can't scare people into getting fit or going green

A new study found that specific, informative strategies are more effective than fear-based methods in changing people's intentions and behavior. The research identified the most frequently used strategies as prompting practice, setting goals, and generating self-talk.

Multiracial congregations offer different social ties

Researchers found that multiracial congregations have dramatically different social ties compared to other Americans. Members in these congregations reported feeling accepted and having cross-racial friendships, which is lower than those in same-race or non-congregation groups.

CalDigit TS4 Thunderbolt 4 Dock

CalDigit TS4 Thunderbolt 4 Dock simplifies serious desks with 18 ports for high-speed storage, monitors, and instruments across Mac and PC setups.

Early fetal gender test demands rapid ethical policymaking

The new non-invasive test allows for fetal sex determination at 5-7 weeks of gestation, sparking debates about the technology's implications. Experts warn that rapid policymaking is needed to address ethical concerns surrounding its use, particularly in cases where abortion is considered.

Gossip creates friendships, it does not break them

A study found that when participants shared negative attitudes about someone else, they felt closer to a stranger with the same dislike. In contrast, those who learned they shared positive attitudes with another person felt less connected. This research challenges traditional views of gossip and its impact on relationships.

Gender equality leads to better sex lives among people 40 and over

A global study of over 27,500 adults aged 40-80 found that greater gender equality leads to improved sexual satisfaction. The research, led by the University of Chicago, compared sex lives across 29 countries and discovered that countries with more equal partnerships reported higher rates of sexual pleasure.

Celestron NexStar 8SE Computerized Telescope

Celestron NexStar 8SE Computerized Telescope combines portable Schmidt-Cassegrain optics with GoTo pointing for outreach nights and field campaigns.

How do you feel? Genetics are partly to blame

A Saint Louis University study found that genetics account for approximately 33-36% of how we feel physically and mentally. The researchers examined the health-related quality of life of 2,928 middle-age men using twins, revealing a strong genetic influence on our perception of health.

Expert encourages alternate treatments for men who abuse women

Researchers argue that one-size-fits-all treatment guidelines for abusive men are ineffective and recommend tailoring interventions to each individual's background and motivations. The new approach aims to address underlying issues such as anger control and childhood traumas to prevent reoffending.

Perceptions of peer opinion influences attitudes about obesity

This study shows that expressed attitudes can be modified by providing consensus information about the beliefs of others. The researchers found that a peer group's influence is more significant than a non-associated group in shaping attitudes towards obesity.

GoPro HERO13 Black

GoPro HERO13 Black records stabilized 5.3K video for instrument deployments, field notes, and outreach, even in harsh weather and underwater conditions.

Men overcompensate when masculinity is threatened

A study by Cornell University researcher Robb Willer found that men who feel insecure about their masculinity tend to display homophobic attitudes, support the Iraq War, and purchase SUVs. The research suggests that masculine overcompensation is a driving force behind these behaviors.

Opposition to a politician creates stronger opinions

A recent study by George Y. Bizer found that individuals who report 'opposition' to a candidate show less attitude change than those who state 'support'. The study suggests that opposition can strengthen one's opinion, making it more difficult to change.