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Science News Archive March 2009


Page 1 of 26

Computer simulations explain the limitations of working memory

The study reveals a mechanism in the brain's neuronal network that restricts working memory capacity to two to seven items, with frontal lobes regulating parietal lobe memory capacity. The 'model brain' computations were confirmed using fMRI experiments and suggest improved working memory through increased frontal lobe activation.

SourceKarolinska Institutet·JournalProceedings of the National Academy of Sciences·DateMar 31, 2009

Green marketers should take cue from ten commandments

Researchers found that consumers prefer green products when making an 'exclusion' frame of mind, rather than an 'inclusion' one. By focusing on what they don't want, consumers are more likely to consider key issues such as animal testing and human rights. This framing shift can lead to increased preference for eco-friendly products.

SourceUniversity of Texas at Austin, McCombs School of Business·JournalJournal of Marketing Research·DateMar 31, 2009

Ants can learn to forage on one-way trails

In a study published in PLOS ONE, ants were observed to establish new one-way systems when faced with obstacles. Despite initial hesitation, the ants eventually learned to use light direction to follow the new trails and successfully forage for months. This adaptation demonstrates the complex problem-solving abilities of ants.

SourcePLOS·JournalPLOS ONE·DateMar 31, 2009

Surgeons slow to learn keyhole surgery for prostate cancer

Research shows that surgeons operating on prostate cancer patients face a steep learning curve when switching to laparoscopic surgery. Patients may be at increased risk of cancer recurrence if treated by inexperienced surgeons. To minimize this risk, specialist cancer centers with experienced surgeons are recommended.

SourceThe Lancet_DELETED·JournalThe Lancet Oncology·DateMar 31, 2009

Fei-Chang or Pepsi Cola? What makes consumers choose local brands over global ones?

A new study in the Journal of Consumer Research examines why some consumers prefer local products, such as Fei-Chang Cola, while others favor global brands like Pepsi Cola. The research reveals that intrinsic mindsets and desires for distinctiveness vs. similarity play a crucial role in shaping consumer preferences.

SourceUniversity of Chicago Press Journals·JournalJournal of Consumer Research·DateMar 31, 2009

DNA from old insects -- no need to destroy the specimen

Researchers successfully retrieve DNA from ancient macrofossils up to 26,000 years old and dried museum beetle specimens up to 188 years old using a non-destructive DNA extraction method. This breakthrough has significant implications for population genetic studies and reconstruction of ancient biodiversity.

SourcePLOS·JournalPLOS ONE·DateMar 31, 2009

Red in the face

A study published in PLoS ONE found that people perceive a healthy appearance when looking at faces with more oxygen-rich blood and less pale undertones. Physically fit individuals tend to have healthier-looking skin due to increased blood vessels and higher oxygen levels.

SourcePLOS·JournalPLOS ONE·DateMar 31, 2009

April 2009 Geology and GSA Today media highlights

Early human fossils found in 500-million-year-old rocks show that ancient pioneers may have carried shells on their backs to breathe, providing insights into how they adapted to life on land. Researchers also discovered large perturbations of the carbon and sulfur cycle accompanying a mass extinction event in South China and linked vol...

SourceGeological Society of America·JournalGeology·DateMar 31, 2009

Team identifies a molecular switch linking infectious disease and depression

Researchers at the University of Illinois have identified IDO as a molecular switch that induces depressive symptoms in some cases of chronic inflammation. The study found that mice exposed to BCG, a vaccine used to prevent tuberculosis, exhibited depressive-like behaviors that could be reversed with antidepressants.

SourceUniversity of Illinois at Urbana-Champaign, News Bureau·JournalThe Journal of Immunology·DateMar 31, 2009

Full disclosure: People will make healthier choices if restaurants provide nutritional data

A new study examines how restaurants providing nutritional data influences consumer food choices and reveals that this practice can help people make healthier decisions. The research shows that when consumers' expectations are not met, providing nutrition information increases the perceived likelihood of weight gain and heart disease.

SourceUniversity of Chicago Press Journals·JournalJournal of Consumer Research·DateMar 31, 2009