Add BrightSurf on Google Email

Science News for March 12, 2017


Longer deadlines make people donate more money

A study by Aarhus University found that longer deadlines increase charitable donations. The researchers sent emails and text messages with varying deadlines to approximately 53,000 Danes who had previously donated money. As a result, the donations increased when the deadline was longer.

SourceAarhus University·JournalJournal of Behavioral and Experimental Economics·DateMar 12, 2017