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What drives activity on Pinterest?

Researchers have identified four verbs uniquely describing Pinterest, highlighting the site's focus on consumption. Female users tend to re-pin more than male users, with men having more followers. The study provides insights for both academia and industry, including Pinterest's commercial potential.

What attracts people to violent movies?

Researchers found that audiences are drawn to violent content due to a desire to confront and understand real-life problems, rather than solely for entertainment. The study used a large binational sample to examine the motivations behind exposure to violent portrayals, suggesting a more complex and nuanced understanding of human behavior.

CalDigit TS4 Thunderbolt 4 Dock

CalDigit TS4 Thunderbolt 4 Dock simplifies serious desks with 18 ports for high-speed storage, monitors, and instruments across Mac and PC setups.

Study: Buying luxury -- hedonistic or just French?

A study published in Psychology & Marketing compared consumers' perceptions of luxury across nine countries. In the US, luxury goods are bought for self-fulfillment, while in France, they're valued for their exclusivity and high price. Other European countries like Germany, Italy, Hungary, and Slovakia prioritize quality over prestige.

Turning repulsive feelings into desires

Researchers found that cues for rewards can instantly transform motivation, with even unpleasant events becoming desired. The study used salt appetite to demonstrate how powerful neural mechanisms can turn a repulsive cue into an attractive one.

Safe sex practices among African American women

Research reveals African American women exhibit higher risk for HIV/AIDS due to lower condom use expectations. The study suggests tailored interventions addressing mediators like self-esteem and coping are crucial in increasing condom use, particularly in high-risk casual relationships.

SAMSUNG T9 Portable SSD 2TB

SAMSUNG T9 Portable SSD 2TB transfers large imagery and model outputs quickly between field laptops, lab workstations, and secure archives.

Attempts to correct 'death panel' myth may backfire

A study published in Medical Care suggests that attempting to correct false beliefs about health care reform can backfire among individuals with positive views of Sarah Palin and high levels of political knowledge. The researchers found that more aggressive fact-checking increased misperceptions and opposition to the Affordable Care Ac...

Why good resolutions about taking up a physical activity can be hard to keep

Researchers discovered a key protein receptor plays a crucial role in motivation during physical exercise, explaining why many people struggle to stick to their fitness goals. The CB1 cannabinoid receptor regulates the brain's reward system, controlling how long individuals engage in voluntary physical activity.

How vegetables make the meal

A Cornell University study found that serving vegetables with dinner increases the positive response of the meal and its preparer. Parents surveyed by researchers rated vegetable-prepared meals as more complete, loving, and tasty, and perceived the cook as more thoughtful and attentive.

Personalities influence workforce planning

A new model developed by Concordia researcher Mohammed Othman takes into account workers' personality strengths and differences to create a more efficient workforce planning system. The result is a significant cost savings of 7.1% compared to traditional approaches.

Apple iPhone 17 Pro

Apple iPhone 17 Pro delivers top performance and advanced cameras for field documentation, data collection, and secure research communications.

Study identifies characteristics of sunbed users, motivation for tanning

A study published in Archives of Dermatology found that nearly 40% of participants in Germany had ever used a sunbed, with women being more likely to use them. The main motivations for tanning were relaxation and attractiveness, while the risk of skin cancer was significantly increased by sunbed use.

Self-control may not be a limited resource after all

Researchers argue that self-control is not a depletable resource but rather a process influenced by motivation, attention, and individual perceptions. This new perspective has implications for understanding behaviors related to important problems like obesity and impulsive spending.

Apple MacBook Pro 14-inch (M4 Pro)

Apple MacBook Pro 14-inch (M4 Pro) powers local ML workloads, large datasets, and multi-display analysis for field and lab teams.

BYU study: Exercise may affect food motivation

A new study from Brigham Young University found that moderate-to-vigorous exercise in the morning can decrease a person's motivation for food. The research measured neural activity in women while they viewed food images before and after exercise, revealing a lower attentional response to food pictures after the workout.

What do saving money and losing weight have in common?

A new study in the Journal of Consumer Research found that consumers pay more when given different options for short-term goals, but pay less when pursuing long-term goals. By strategically choosing between similar options, consumers can maintain motivation and achieve their objectives.

Time flies when you're having goal-motivated fun

Research suggests that time perception is influenced by approach motivation, with goal-oriented activities making it feel like time is passing quickly. This effect is specific to states high in approach motivation, such as desire or excitement, which narrow memory and attention processes.

Fluke 87V Industrial Digital Multimeter

Fluke 87V Industrial Digital Multimeter is a trusted meter for precise measurements during instrument integration, repairs, and field diagnostics.

Want to get teens interested in math and science? Target their parents

A new study published in Psychological Science found that parental involvement can significantly increase the number of students enrolled in STEM courses. The intervention involved sending parents glossy brochures and a dedicated website to promote STEM education, resulting in more advanced math and science classes taken by participati...

Reminders of mortality increase concern for environmental legacy

A study published in Psychological Science found that reminding people of their mortality motivates them to behave in ways that ensure their personal legacy, leaving a positive impact on the environment. Participants who were primed with thoughts of death gave more money to charities serving impoverished communities in the future.

Buying life experiences to impress others removes happiness boost

A new study published in the Journal of Happiness Studies suggests that consumers who buy life experiences to impress others experience a decrease in happiness. In contrast, individuals who purchase experiences for personal reasons report greater fulfillment and well-being.

The doping-drug Epo has an impact in the brain

Researchers at the University of Zurich found Epo increases oxygen transport in blood shortly after injection, improving exercise performance. The hormone also boosts motivation, which could be useful in treating depression and schizophrenia.

Garmin GPSMAP 67i with inReach

Garmin GPSMAP 67i with inReach provides rugged GNSS navigation, satellite messaging, and SOS for backcountry geology and climate field teams.

Cyber exercise partners help you go the distance

A new study from Michigan State University reveals that exercising with a moderately capable virtual partner can significantly boost motivation, with women cycling twice as long when working with a partner. The results suggest the gains observed over six hour-long sessions could be sustained on a longer-term program of exercise.

Cyber partners help you go the distance

A new study published in Annals of Behavioral Medicine found that virtual exercise partners can significantly improve motivation and performance. Women who exercised with a more capable virtual partner cycled an average of two minutes longer than those who worked out alone, and reported no decline in motivation to exercise.

Trusting Tiger Woods: How do facial cues affect preference and trust?

Researchers found that participants rated celebrity-morphed images as more trustworthy than control faces, suggesting a subconscious effect of familiarity. The study suggests that automatic perceptions of familiarity may have greater influence on consumer behavior than physical attractiveness.

Study finds emotion reversed in left-handers' brains

Researchers found that motivation, a basic building block of human emotion, is computed mainly in the right hemisphere of the brain for left-handers, contrary to previous studies. This discovery has significant implications for the treatment of depression and anxiety disorders, which often involve targeting the left hemisphere.

GQ GMC-500Plus Geiger Counter

GQ GMC-500Plus Geiger Counter logs beta, gamma, and X-ray levels for environmental monitoring, training labs, and safety demonstrations.

Differences in dopamine may determine how hard people work

A new human study suggests that dopamine levels in the brain play a crucial role in determining how hard people work. Individuals with higher dopamine activity in certain areas showed greater motivation and effort, while those with increased dopamine in other areas were less likely to exert effort.

Dopamine impacts your willingness to work

A Vanderbilt University study found that individual differences in dopamine levels in specific brain areas affect motivation and willingness to work for rewards. The research provides new insights into the role of dopamine in human behavior and may have implications for treating mental illnesses like depression and schizophrenia.

Sticking to our goals: What's the best approach for success?

A shift in attention can make all the difference in reaching goals, according to a new study. Consumers often start towards a goal but struggle to finish it. Focusing on small areas of progress instead of large ones increases motivation and adherence to goals.

DJI Air 3 (RC-N2)

DJI Air 3 (RC-N2) captures 4K mapping passes and environmental surveys with dual cameras, long flight time, and omnidirectional obstacle sensing.

Do monkeys know what others need?

Brown capuchin monkeys demonstrate empathetic perspective-taking by withholding food from a fellow monkey who has just eaten, suggesting they understand their physical needs. The study provides first evidence for this behavior in primates.

Is there a general motivation center in the depths of the brain?

A study found that the ventral striatum in the brain drives motivation during actions requiring physical and mental effort. The researchers discovered a general motivational system, activating both cognitive and motor parts of the brain depending on task difficulty.

Rigol DP832 Triple-Output Bench Power Supply

Rigol DP832 Triple-Output Bench Power Supply powers sensors, microcontrollers, and test circuits with programmable rails and stable outputs.

Motivation to exercise affects behavior

Researchers found that motivation to exercise changes on a weekly basis and is linked to behavior. Consistently strong intentions are key to following through on physical activity goals.

Kestrel 3000 Pocket Weather Meter

Kestrel 3000 Pocket Weather Meter measures wind, temperature, and humidity in real time for site assessments, aviation checks, and safety briefings.

Why do experts seek negative feedback to get motivated?

A study found that experts are more motivated by negative feedback than novices, while novices respond better to positive feedback. This suggests that marketers should target experts with negative feedback to promote motivation and change attitudes.

Belief in God cuts two ways, study finds

A study by Kristin Laurin found that reminding people of God decreases their motivation to pursue personal goals, yet improves their ability to resist temptation. Participants who believed in an omniscient entity watching over them were more likely to resist temptations and achieve major life goals.

Children, not chimps, choose collaboration

A study published in Current Biology found that human children consistently chose to cooperate with others over working alone, whereas chimpanzees showed no such preference. The researchers suggest that this behavioral difference may be rooted in small motivational differences between humans and other species.

Meta Quest 3 512GB

Meta Quest 3 512GB enables immersive mission planning, terrain rehearsal, and interactive STEM demos with high-resolution mixed-reality experiences.

Children prefer cooperation

Research suggests that human children exhibit a strong preference for working together to solve problems, with cooperation rates exceeding 78% compared to 58% for chimpanzees. This finding highlights a potential difference in motivation between humans and our primate cousins.

Why does conflict arise when social identity is threatened?

A new study published in Psychological Science explains how motivation drives groups to behave in a particular manner. The research found that a threat to American identity influences how Americans respond to the symbolic building of a mosque near Ground Zero.

AmScope B120C-5M Compound Microscope

AmScope B120C-5M Compound Microscope supports teaching labs and QA checks with LED illumination, mechanical stage, and included 5MP camera.

Davis Instruments Vantage Pro2 Weather Station

Davis Instruments Vantage Pro2 Weather Station offers research-grade local weather data for networked stations, campuses, and community observatories.

Parents need an attitude adjustment to improve their children's homework motivation

A new study by Ben-Gurion University of the Negev found that parents' attitudes and behavior play a significant role in their child's homework motivation. By having a more positive, supportive attitude and communicating the learning value, parents can improve their child's motivation. The researchers also recommend giving children choi...

Easy to visualize goal powerful motivator to finish a race or a task

Researchers found that making goal attainment visual provides motivation, even in abstract contexts. Studies showed that participants who could easily visualize their progress were more energized and motivated to reach their goals. The study suggests that visualization can be a powerful tool for increasing motivation and commitment.

How do consumers revise their unreachable goals?

A new study in the Journal of Consumer Research introduces a model capturing the process of goal revision. Consumers tend to set and revise goals, with adjustments influenced by factors such as motivation, external pressures, and previous achievements.

Ironic effects of anti-prejudice messages

Researchers found that controlling motivational interventions can actually increase prejudice, while autonomy-based approaches lead to less prejudice. The study suggests a focus shift from requirement to emphasis on the benefits of diversity and equality for both groups.

Apple AirPods Pro (2nd Generation, USB-C)

Apple AirPods Pro (2nd Generation, USB-C) provide clear calls and strong noise reduction for interviews, conferences, and noisy field environments.

Virtual workout partners spur better results

Researchers from Michigan State University analyzed the Kohler effect in health video games and found that working out with a virtual partner improves task persistence and reduces social anxiety. The study suggests that incorporating design features based on the Kohler effect could motivate vigorous exercise.

Sky & Telescope Pocket Sky Atlas, 2nd Edition

Sky & Telescope Pocket Sky Atlas, 2nd Edition is a durable star atlas for planning sessions, identifying targets, and teaching celestial navigation.

Cardiovascular patients' perspectives on guilt as a motivational tool

A study found that guilt motivates cardiovascular patients to make lifestyle changes, particularly those with children. Providers are advised to address guilt in routine care to improve patient outcomes. The study involved 100 adult cardiology outpatients and revealed that nearly two-thirds had experienced a major cardiovascular event.