A new study in the Journal of Marketing Research found that marketing managers' attempts to imagine themselves as consumers lead to biased predictions, with their own preferences taking over. The researchers conducted four studies and discovered that by acknowledging this bias, managers can overcome it and make more customer-centric de...
A recent study found that financial incentives can encourage one in five pregnant women to quit smoking, with a significant number stopping at least for the duration of their pregnancy. The scheme, which provided vouchers worth up to £752, was successful in motivating many women to quit, with only a small number 'gaming' the system.
Researchers deciphered the signaling pathways associated with immortal cells, which work in parallel to suppress terminal differentiation. The discovery enables the use of purified proteins to reduce contamination and accelerate clinical application.
Research suggests that heart failure patients who struggle with daily activities are at a higher risk of hospitalization and early death. The study found that older women, unmarried individuals, and those with chronic conditions such as obesity, dementia, anemia, and diabetes were more likely to experience these negative outcomes.
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Meta Quest 3 512GB enables immersive mission planning, terrain rehearsal, and interactive STEM demos with high-resolution mixed-reality experiences.
A new open-source resource helps scientists accurately date the tree of life by combining fossil data with DNA sequences, providing minimum ages for groups such as mollusks, penguins, and humans. This will aid in understanding the origin and evolution of biodiversity.
A Northwestern University study found that community navigators can significantly improve healthcare outcomes for low-income, uninsured Spanish-speaking women. Despite facing numerous barriers, patients in the navigation program had shorter follow-up times and did not experience delayed diagnoses compared to English-speaking counterparts.
Researchers from Purdue University and collaborators found that offspring survival in Lake Michigan is on the rise despite smaller parent size, with potential benefits for juvenile smelt. The study suggests that fewer adults may be allowing hatchlings to thrive due to reduced predation pressure.
A new study reveals that media portrayals of monkeys in human settings increase their desirability as pets and alter public perception. The research, published in PLOS ONE, suggests that such images change the way people perceive these species from wild animals needing conservation help to those suitable as household pets.
A study by the University of Cambridge found that sleeping over 8 hours a day is associated with a greater risk of stroke, particularly for older individuals. The researchers followed 10,000 participants and discovered that those who persistedently slept longer had double the risk of stroke compared to those with average sleep duration.
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Celestron NexStar 8SE Computerized Telescope combines portable Schmidt-Cassegrain optics with GoTo pointing for outreach nights and field campaigns.
A seven-year study found that responsive direct cortical stimulation significantly reduced seizures by up to 60% and improved quality of life. The Long-Term Treatment Study showed that 84% of participants experienced some improvement, with 16% being seizure-free for at least three months.
Researchers discovered that increased levels of retinoic acid reduce blood cell production, while lower levels increase it by 300%. This finding supports the need for pregnant women to limit their vitamin A intake. The study also contributes to the development of artificial blood stem cells for patients with blood disorders.
The UC Davis project, part of the FAANG Initiative, focuses on functional genomics of chicken, cow, and pig genomes to better understand gene regulation and complex traits. This research aims to improve agricultural productivity and sustainability by identifying key genetic elements influencing animal development and behavior.
Researchers at Aarhus University have made a comprehensive description of the proteins in gila lizard venom, which could lead to the development of new types of drugs. The study identified nineteen new proteins with potential pharmaceutical applications, including treatments for blood clots and pain relief.
A common antibiotic, clarithromycin, has shown potential as an anti-cancer agent when used in combination with other drugs. Low- and middle-income countries may play a key role in developing this treatment, which could lead to improved patient outcomes.
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A new open-source database, Fossil Calibration Database, has been launched to help researchers accurately estimate the origins of all species. The database synthesizes data from the fossil record with molecular evidence, enabling 'molecular dating' studies.
Three Austrian men have undergone a new technique called 'bionic reconstruction', enabling them to use a robotic prosthetic hand controlled by their mind. The technique restored a high level of function, aiding in activities of daily living and improving quality of life.
A large Australian study confirms that up to two-thirds of smokers will die from their habit if they continue smoking. The study found that smokers have a three-fold risk of premature death compared to non-smokers.
A study by Alfred Wegener Institute finds that ocean acidification negatively impacts diatom growth in the Southern Ocean, particularly under changing light conditions. Diatoms' biomass production could be drastically reduced in future scenarios with more acidic water.
Jonathan Timcheck, an Ohio State Honors student, has been awarded a Churchill Scholarship to study applied math at the University of Cambridge. He will leverage his experience with GPUs on OSC's Oakley Cluster to explore cutting-edge mathematical methods for analyzing large datasets.
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Kestrel 3000 Pocket Weather Meter measures wind, temperature, and humidity in real time for site assessments, aviation checks, and safety briefings.
A new pretreatment process called Co-solvent Enhanced Lignocellulosic Fractionation (CELF) reduces the need for enzymes in biofuel production by up to 90%, cutting costs by 30% or more. This technology also extracts up to 90% of lignin from biomass, paving the way for additional high-value chemicals and fuels.
Researchers identified a strong association between an East-Asian specific mutation and increased risk of wet AMD, highlighting the importance of HDL metabolism in the disease's pathogenesis. The study also uncovered three new genes linked to AMD for the first time.
Researchers have identified a region in the human genome associated with peanut allergy in U.S. children, suggesting that genes may contribute to its development. The study also found evidence of epigenetic changes that may influence whether those with genetic susceptibility develop the allergy.
Recent studies by McMaster University researchers found that preventing weight gain is challenging for all ages, while keeping lost weight off is also tough. Small weight losses, however, can have a positive impact on health.
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GQ GMC-500Plus Geiger Counter logs beta, gamma, and X-ray levels for environmental monitoring, training labs, and safety demonstrations.
Researchers at Johns Hopkins Medicine have discovered a genetic pathway that regulates thousands of genes and may fuel cancer cell growth. Blocking this pathway with the experimental drug selumetinib led to reduced tumor growth and increased cell death, offering new hope for aggressive pediatric brain cancer treatment.
A study by Bernhard Ganss and colleagues found that amelotin is essential for enamel mineralization and maturation. Ammelotin-deficient mice exhibited weak incisor-edge enamel that fractured and chipped, with delayed enamel mineralization and retention of organic matrix.
Researchers develop cubic nanoantennas made of insulating materials, overcoming heating and fabrication challenges, enabling applications in biomedicine, nanolasers, and photovoltaics. The antennas have the potential to measure food safety, identify pollutants, diagnose cancer, and transmit data with ultrafast processing.
A study analyzed lung cancer incidence and screening trends, finding a decline in the proportion of patients meeting high-risk screening criteria. The decline indicates an increasing number of patients with lung cancer would not have been candidates for screening.
Polyculturalism rejects traditional models of cultural understanding, instead viewing cultures as networks. It offers new ways to select and train employees for culturally diverse roles and provides insight into how cultures change through intercultural knowledge and relationships.
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Apple iPhone 17 Pro delivers top performance and advanced cameras for field documentation, data collection, and secure research communications.
The discovery of a new turtle genus in Wyoming provides insight into how animals may respond to future climate change. Modern-day turtles may struggle to migrate northward due to habitat loss and human pressures, leading to some species' potential extinction.
A comprehensive, population-based regional health care management program for men with prostate cancer has led to improved outcomes. The program includes safety-net screening programs, improved surgical procedures, and enhanced drug management, resulting in lower rates of blood loss and osteoporosis-related complications.
A genome-wide association study identified a genetic risk area on chromosome 6 linked to peanut allergy in US children of European descent. The study found two closely linked genes, HLA-DR and HLA-DQ, associated with epigenetic changes that may contribute to the development of peanut allergy.
Filipinos who move to Canada are diagnosed with breast cancer at a younger age than women from other parts of East Asia or Caucasians. They are also more likely to be diagnosed with a more aggressive form of cancer and undergo mastectomies.
DJI Air 3 (RC-N2)
DJI Air 3 (RC-N2) captures 4K mapping passes and environmental surveys with dual cameras, long flight time, and omnidirectional obstacle sensing.
A new study in JAMA found that patients taking nonsteroidal anti-inflammatory drugs (NSAIDs) along with anticoagulant medications after a heart attack are at higher risk for bleeding and cardiovascular events. The research suggests that there is no safe window for concomitant NSAID use, even short-term treatment.
Researchers found that teen girls from rural areas were more likely to have undiagnosed asthma, with a higher rate of depression among asthmatic teens. The study suggests that depression can be a barrier to diagnosis and treatment of the disease, making it essential to address this issue.
Three UK-based research projects, led by Newcastle University, University of Bristol, and University of Warwick, aim to improve patient lives with assistive devices. The projects focus on developing prosthetic hands with sensory feedback and wearable soft robotics for independent living.
A new test from MIT researchers uses a simple paper strip to rapidly diagnose Ebola and other viral hemorrhagic fevers, such as yellow fever and dengue fever. The device takes about 10 minutes to produce results, allowing for quicker triage and isolation of patients.
The study reveals that nature-based tourism in protected areas is a significant economic driver, with an estimated annual value of $600 billion. This far surpasses the current spending on safeguarding these sites, which amounts to less than $10 billion annually.
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A new study published in Molecular Cancer Therapeutics shows that a low percentage of androgen-receptor-positive cells in triple-negative breast cancer cells can benefit from anti-androgen therapies. This finding may lead to a larger pool of patients eligible for targeted cancer therapy.
A study of 210 primary care resident physicians found they rarely perform alcohol screening and brief intervention, despite its effectiveness in detecting and reducing unhealthy alcohol use. The researchers suggest that medical school curricula focus on binge drinking rather than chronic dependence.
Researchers found that schizophrenia gene loci are linked to regions called human accelerated regions (HARs) in the genome, which control gene expression. These HAR-associated loci play a key role in regulating genes linked to schizophrenia, particularly those related to neurotransmitter GABA and brain development.
A new open-source resource, Fossil Calibration Database, provides carefully vetted fossil data to calibrate molecular clocks and reveal the ages of plant and animal groups. The database addresses the issue of improper use of fossil record data in 'divergence dating,' a field crucial for understanding biodiversity origins.
India's Whistle Blowers Protection Act 2011 is criticized for lacking specific criminal penalties and civil protections for whistleblowers. Despite this, organizations like Medileaks offer a platform for doctors to share information about malpractices in medicine.
Apple Watch Series 11 (GPS, 46mm)
Apple Watch Series 11 (GPS, 46mm) tracks health metrics and safety alerts during long observing sessions, fieldwork, and remote expeditions.
Scientists estimate that about 22,000 tons of phosphorus-rich Saharan dust cross the Atlantic Ocean annually, replenishing depleted Amazon soils. This vital nutrient plays a crucial role in maintaining the Amazon ecosystem.
Researchers have identified potential targets for precision drugs that exploit cancer cells' inherent weaknesses in DNA repair systems. This discovery could lead to personalized medicine and potentially save thousands of cancer patients from chemotherapy's horrible side effects.
New satellite-based estimate reveals phosphorus transport from Saharan Desert to Amazon rainforest over multiple years. Researchers also investigate human and robotic missions to the Moon, potentially uncovering solar system origins.
A new TGen study finds targeting stroma surrounding cancer cells can improve treatments and extend patient survival in pancreatic cancer patients. High levels of stroma correlate with poor patient survival, with median survival rates ranging from 9-24 months depending on hyaluronan and collagen levels.
Researchers found that having too many food choices increases the obesity problem, as offspring tend to eat more when given a choice between high-fat and low-fat diets. In contrast, those on a low-fat diet showed no negative impacts, but had higher energy expenditure.
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In a study, 221 college students observed bullying in an online chat room and often judged the abuser indirectly by giving them bad marks or reviews later. Only 10% of students directly intervened, but many expressed regret at not doing so afterwards.
A study published in Critical Care Medicine defines the prevalence, associated factors, and time course of vasospasm in children with moderate to severe traumatic brain injury. The study found that children with higher Injury Severity Scores, fever at admission, and lower Glasgow Coma scores were at increased risk of developing vasospasm.
A study by McGill researchers found that Mandarin-speakers are more likely to interpret emotions through tone of voice, whereas English-language speakers rely on facial expressions. This cultural difference is rooted in the limited eye contact and restrained facial expressions typical of East Asian cultures.
A 10-year decline in perception of marijuana risk is reported in a study by Columbia University's Mailman School of Public Health. Women over 50, non-white individuals, and those with lower incomes are more likely to perceive cannabis use as risky.
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Anker Laptop Power Bank 25,000mAh (Triple 100W USB-C) keeps Macs, tablets, and meters powered during extended observing runs and remote surveys.
Researchers are developing dissolvable microneedle patches that can provide protection against the poliovirus in humans. The patches, about an inch square, contain 100 vaccine-filled needles and can be applied by minimally-trained personnel, facilitating their use in remote areas.
Asphaltene analysis takes a giant step with the development of an indirect method that detects and measures particles as small as 100 nanometers. This technique can accurately quantify asphaltene precipitation and account for water presence, offering valuable insights into preventing clogs in oil production lines.
Tropical Cyclone 14S formed on February 21 in the Southern Indian Ocean, slowly organizing and consolidating. The storm intensified to 35 knots with strong thunderstorms circling its center, forecasters predict it will intensify further over the next three days
A study suggests that Republicans and Independents are more likely to disapprove of lenient neurolaw reforms, while Democrats support equally across framing conditions. This finding underscores the need for careful public presentation of neuroscience in law to maintain a non-polarizing stance.
A study found that taking a pre-exercise supplement of omega-3 PCSO-524, derived from the New Zealand green-lipped mussel, has significant positive effects on post-exercise muscle damage. The subjects experienced less muscle soreness, pain, strength loss, fatigue, and inflammatory proteins in their bloodstreams.
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Researchers identified a genetic variation associated with increased risk and severity of peripheral neuropathy in young leukemia patients treated with vincristine. The high-risk CEP72 variant may allow for reduced vincristine doses without compromising cancer treatment efficacy.
A study found that a gene variant is associated with a higher incidence and severity of peripheral neuropathy in children treated with vincristine, a widely used anticancer agent. The variant, CEP72, was linked to an increased risk of nerve damage and pain in patients receiving vincristine treatment.
A recent study published in JNCI: Journal of the National Cancer Institute found that tumor location in colorectal cancer may influence survival. Patients with left-sided primary tumors had better survival outcomes than those with right-sided tumors, suggesting potential differences in gene expression patterns and cancer biology.
A study found that nearly half of patients with mental illness and a third of those with diabetes were not advised on dietary changes or physical activity. Health care providers may be missing opportunities to counsel high-risk patients about lifestyle modifications.