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Science News for May 2, 2020


Found: Neural circuit that drives physical responses to emotional stress

A neural circuit in deep brain areas drives physical responses to emotional stress, including increased blood pressure and heart rate. Blocking this circuit may help reduce stress symptoms in rats, suggesting a potential target for treating stress-related disorders like panic disorder and PTSD.

SourceNagoya University·JournalScience·DateMay 2, 2020

How to brand cultural products in overseas markets

Researchers found that higher similarity between original and translated brand names leads to higher Chinese box office revenue, while informative titles also drive sales. Companies must balance these strategies based on product performance and cultural gap size.

SourceAmerican Marketing Association·JournalJournal of Marketing·DateMay 2, 2020
SAMSUNG T9 Portable SSD 2TB

SAMSUNG T9 Portable SSD 2TB transfers large imagery and model outputs quickly between field laptops, lab workstations, and secure archives.

Tree trunks take a licking as koalas source water

A study published in Ethology has captured koalas drinking behaviour in the wild for the first time, showing they access water by licking smooth tree trunks. The research highlights the importance of retaining trees for the conservation of the species.

SourceUniversity of Sydney·JournalEthology·DateMay 2, 2020

Outer tube-selectively boron-doped double-walled carbon nanotubes for thermoelectric applications

Researchers at Shinshu University have developed a method to selectively dope boron into the outer tubes of double-walled carbon nanotubes, increasing electrical conductivity and Seebeck coefficient. This advancement enables highly enhanced thermoelectric performance in boron-doped DWNTs for waste heat harvesting and other applications.

SourceShinshu University·JournalACS Applied Nano Materials·DateMay 2, 2020