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US health systems must adopt unified vision to succeed according to a new survey

A new survey by University of Colorado Denver researchers found large disparities in virtual care models across US health systems. Smaller and low-burdened health systems adopted analytics and customer-oriented digital technologies, while larger and higher-revenue systems used futuristic and growth-oriented digital technologies.

SourceUniversity of Colorado Denver·JournalJournal of Medical Internet Research·TypeSurvey·DateAug 17, 2021

TV ads inspire investment interest

A new study by Cornell University reveals that TV ads significantly influence retail investors' decisions, leading to increased online searches and stock trading volumes. The study found that certain types of ads, such as those airing during prime-time hours or for financial sector products, generated the strongest investor response.

SourceCornell University·JournalManagement Science·DateAug 12, 2021

How social norms influence consumer behavior

A recent meta-analysis of existing research on social norms reveals new generalizations about their impact on consumer behavior. The study found that descriptive forms of social norms are more effective than injunctive ones in promoting socially approved behaviors, such as mask wearing and eco-friendly practices. Effective communicatio...

SourceAmerican Marketing Association·JournalJournal of Marketing·DateAug 6, 2021

Tourist-tourist rapport: SFU expert on why it matters

A new study by Simon Fraser University researchers found that building rapport among tourists can significantly increase satisfaction with guided group tours. The study identified four key aspects of tourist-tourist rapport and showed that high levels of rapport lead to improved overall experience, while low levels decrease satisfactio...

SourceSimon Fraser University·JournalTourism Management·TypeExperimental study·DateAug 5, 2021

Digital marketing improves product recall compliance, providing a new tool to enhance consumer safety

A new study found that a digital marketing campaign increased the number of vehicles fixed due to recalls, with a positive impact for airbag inflator-related recalls. The campaign also improved recall compliance for older vehicles, highlighting the effectiveness of digital tools in facilitating consumer access to relevant information.

SourceAmerican Marketing Association·JournalJournal of Marketing·DateAug 3, 2021

Street-based sex workers perform emotional labor to build customer loyalty

A study by UC Riverside researchers found that street-based sex workers invest considerable emotional effort into maintaining loyal customers. They use relational work activities such as friendly service, flexible payments, and scheduling to retain clients. This approach helps them avoid potentially violent or abusive clients and provi...

SourceUniversity of California - Riverside·JournalWork Employment and Society·TypeSurvey·DateJul 27, 2021

Director retention does not necessarily facilitate post-acquisition firm performance, study shows

A new study from the University of Notre Dame challenges the common practice of retaining a director from the target company after an acquisition. Contrary to expectations, the research found that director retention tends to undermine post-acquisition performance. The study analyzed over 550 acquisitions between 2004 and 2014 and disco...

SourceUniversity of Notre Dame·JournalStrategic Management Journal·DateJul 27, 2021

Data privacy -- are you sure you want a cookie?

A study from Copenhagen Business School reveals that website owners can influence users' data privacy decisions by manipulating the choice architecture and outcome. The researchers argue that this approach is problematic as it exploits psychological mechanisms to benefit the website owner, rather than benefiting the user. The findings ...

SourceCopenhagen Business School·JournalComputers in Human Behavior·DateJul 15, 2021

Study on fiscal policy advocates for making hay while the sun shines

A study published in Economic Inquiry examined data from 133 countries from 1950-2014, finding that reduced fiscal space in high-income countries after the 2007-2009 global financial crisis led to procyclical policy actions. This resulted in prolonged economic downturns and aggravated business cycle fluctuations.

SourceWiley·JournalEconomic Inquiry·DateJun 23, 2021

Study explores how readers at partisan news sites respond to challenging news events

Researchers from Bentley University analyzed reader comments on two partisan news sites after a challenging news event, revealing obstacles to sense-making and breakdowns in deliberation. The study adds to the understanding of political discourse and polarization, highlighting the need for solutions to combat misinformation.

SourceBentley University·JournalACM Transactions on Social Computing·DateJun 23, 2021

Use rewards effectively to boost creativity

A new study by Rice University found that offering a set of rewards allows employees to choose the most effective incentive, leading to increased creative ideas and improved creativity levels. The study also discovered that rewards aimed at helping others can be particularly powerful in boosting creativity.

SourceRice University·JournalJournal of Applied Psychology·DateJun 18, 2021

Research study suggests BAT's Modern Oral products have similar toxicant profile to NRT

A recent study published in Drug and Chemical Toxicology found that BAT's modern oral nicotine pouches have a comparable toxicant profile to NRTs, with significantly lower levels of toxicants than traditional oral snus. The study suggests that MO products should be placed close to NRTs on the reduced-risk product continuum.

SourceR&D at British American Tobacco·JournalDrug and Chemical Toxicology·DateJun 16, 2021

Pandemic lockdowns boost, democratize online education

The COVID-19 pandemic led to a 38% increase in new users and a 6% increase in engagement among existing users of DataCamp's platform. This shift in behavior was observed across all demographic groups, suggesting that online learning can provide an accessible environment for learning new skills.

SourceCornell University·JournalProceedings of the National Academy of Sciences·DateMar 22, 2021

Leaders valued over managers, regardless of fit

A recent study from Cornell University-led research highlights the risk of overvaluing prototypical leaders and undervaluing management skills. Participants preferred to hire a CEO with strong leadership qualities over those with more managerial expertise, despite the organization's need for management skills.

SourceCornell University·JournalAcademy of Management Discoveries·DateFeb 16, 2021

Small and medium-sized firms use social media to reach and persuade new customers

A recent study published in International Business Review found that small and medium-sized firms increasingly rely on social media to find and persuade new international customers. However, digital communication tools dominate finding and persuasion phases, while traditional methods are used for customer relationship management.

SourceUniversity of Eastern Finland·JournalInternational Business Review·DateFeb 9, 2021