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High-end hotels manipulate reviews when competing with Airbnb

Researchers found high-end hotels inflate their ratings on platforms like Tripadvisor and Expedia when facing greater competition from Airbnb. The study, published in MIS Quarterly, suggests that hotels use fake positive reviews to counter negative reviews from rival hotels., Low-end hotels remain unaffected by Airbnb's presence.

SourceIowa State University·JournalMIS Quarterly·TypeData/statistical analysis·DateOct 27, 2022

Effective communication in automobile recalls encourages corrective action among American drivers, finds Pusan National University researcher

A recent study by Prof. Yong-Kyun Bae found that recall letters with riskier defects and 'free of charge' notices prompt quicker corrective actions. The research highlights the need for effective, standardized communication in recall letters to improve public safety.

SourcePusan National University·JournalApplied Economics·TypeObservational study·DateOct 17, 2022

Banning unhealthy products in plea for public health has financial downfalls for retailers

New research in Marketing Science reveals that banning tobacco products can result in a 4% decline in gross sales for retailers. The study also suggests that the impact of such bans can be felt across other unhealthy product categories, affecting overall store revenue.

SourceInstitute for Operations Research and the Management Sciences·JournalMarketing Science·TypeData/statistical analysis·DateJan 26, 2022

How grocery shoppers spend differently during times of personal and macro economic change

A new study analyzes how micro (income) and macro (business cycle) conditions influence grocery shopping behavior, finding that households adjust their spending without changing budget constraints. Micro conditions primarily affect basket value, while macro conditions impact both basket value and allocation to store formats.

SourceAmerican Marketing Association·JournalJournal of Marketing·DateSep 23, 2021

U.S. Computer Co's Hold Off Asian Competitors But Risk Losing Despite Asian Recession "Next Bill Gates Might Be a Teenager In China"

Despite the Asian recession, US firms remain in a strong position due to their dominance of knowledge processing and increasing return markets. However, the authors warn that if American firms fail to adapt, they risk losing market share to Asian companies, who are emerging as a formidable new elite.

SourceInstitute for Operations Research and the Management Sciences·JournalInformation Systems Research·DateFeb 16, 1999