Smart food marketers can use price reduction and discounts to encourage the consumption of healthy foods, while also maintaining profitability. The study's findings suggest that meal discounts for diet drinks and loyalty programs for milk, juice, or water instead of sugary drinks can be effective strategies.
A study by Cornell Food & Brand Lab found that attractive names for vegetables, such as Power Punch Broccoli and X-Ray Vision Carrots, can increase consumption among elementary-aged children. The research suggests using attractive names is a low-cost solution to encourage kids to eat more nutritious foods.
A study by Cornell Food & Brand Lab found that softening fast-food restaurant lighting and music reduces calorie intake by 18% and increases customer satisfaction. Diners ate 175 fewer calories and rated the food as more enjoyable in a softer environment.
Researchers found that branding apples with Elmo stickers increased children's preference for fruit over cookies. The study suggests that similar tactics can be used to promote healthier eating in school cafeterias.
A study by Cornell University researchers found that edible serving-size markers in red potato chips can substantially decrease food intake. Students who consumed the red-chipped tubes ate 50% less than their peers, suggesting a subconscious 'stop sign' effect.
A Cornell study finds that prompting children to make healthy choices, like Batman, can lead to a significant reduction in calorie consumption. Children who chose apple fries consumed 34 calories, compared to 227 for French fries.
A study found that making one lunch line a convenience line with healthy grab-and-go foods increased sales of nutritious options by 18% and decreased consumption of unhealthy foods by nearly 28%. This approach helped students take more milk, leading to a share of healthier foods increasing from 33% to 36%.
A new study at the American Dietetic Association Conference shows that moving fruit into a colorful bowl increases fruit sales by 104% in schools. The Cornell Center for Behavioral Economics in Child Nutrition Programs is working with the White House and food industry leaders to promote healthier school lunches.
A new Cornell University study shows that simple changes like moving fruit to a colorful bowl and creating a speedy 'healthy express' checkout line can significantly increase the sale of healthy options. The research also highlights the importance of making healthy foods more convenient, visible, and appealing to kids.
Researchers found that individuals who dine at establishments labeled as healthy tend to underestimate their actual caloric consumption and subsequently indulge in high-calorie treats. To combat this effect, experts suggest doubling estimated calorie counts for meals served at these restaurants.
Researchers from Cornell Food and Brand Lab observed a significant increase in fresh fruit sales when displayed in attractive baskets and well-lit areas. The study found that making healthier options more noticeable led to smarter food choices, resulting in increased fruit sales.
A study by Cornell University researchers found that dieters who focus on changing their surroundings report losing the most weight and adhering to diet tips. Changing environmental cues such as using smaller plates or rearranging cupboards can lead to significant weight loss.
A study by Cornell Food and Brand Lab found that people who ate organic cookies labeled as organic believed they contained 40% fewer calories than the same cookies without a label. This phenomenon is known as a 'health halo,' leading consumers to overeat.
Researchers at Cornell University's Food & Brand Lab found that moving the salad bar to a more prominent location in the cafeteria led to a 250-300% increase in sales of certain salad items. This simple change resulted in 6% more kids eating school lunches.
A new study found that keeping serving dishes off the table can lead to a reduction in food consumption, with participants eating 20% fewer calories. The strategy can also be used to encourage healthier food choices, such as choosing fruits and vegetables over processed snacks.
A new study found that grocery shoppers who try harder to track costs tend to over spend, with the hardest hit being low-income households who may struggle financially. The researchers suggest retailers help consumers estimate costs with cart scanners and provide shopper trainings.
A study analyzed 52 paintings of the Last Supper and found that portion size, plate size, and bread size increased dramatically over the past thousand years. The main courses depicted grew by 69%, while plate sizes increased by 66% and bread sizes by 23%.
A new Cornell study reveals that using kitchen spoons to measure liquid medicine can lead to significant inaccuracies. Participants under-dosed by an average of 8%, while those using larger spoons over-dosed by 12%. Experts recommend using precise measuring devices instead.
Researchers found that controlling parents may inadvertently encourage their children to eat more, especially boys, as they seek larger portion sizes of sweetened cereal at daycare. Parents are advised to provide moderate portions and let children decide if they want additional servings.
A Cornell Food & Brand Lab study shows that giving vegetables fun names like X-Ray Vision Carrots boosts their consumption in preschoolers. The researchers found that these names can even influence kids' eating habits the next day.
Research published in Obesity journal reveals overweight individuals sit closer to food, use larger plates, and eat more when dining at all-you-can-eat Chinese restaurants. These subtle differences contribute to increased food consumption among obese diners.
The USDA is partnering with companies to promote healthier eating through MyPyramid, providing science-based nutrition plans. Companies can support families by distributing nutrition information or developing new products that encourage physical activity.
A new Cornell study found that French people rely on internal cues to stop eating, while Americans use external cues. This finding may explain why the French tend to be leaner than the US population, despite similar diets.
Families in the US can eat healthily without breaking the bank, with USDA estimates suggesting they could spend less than $189/week on food. The Low-Cost Food Plan provides guidance on affordable meal options rich in fruits, vegetables and milk products.
A study presented at the American Heart Association conference found that keeping Halloween candy wrappers visible reduces consumption by nearly half. By moving candy dishes away from tempting areas or controlling portion sizes, parents can help their kids develop healthier eating habits during the holiday.
Brian Wansink's research on bottomless bowls of creamy tomato soup found that people eating from soup bowls with hidden refills ate 73% more soup than those in normal bowls, without feeling fuller. The study suggests that cues around us influence not only what we eat but also how much and when we feel full
A Cornell University study found that changing the label on a wine can significantly impact diners' perceptions of the wine and their overall meal experience. Diners who were given wine from California rated it higher in quality, enjoyed more of their meal, and were more likely to return to the restaurant.
Researchers found that seeing leftover chicken bones on plates led to a 43% increase in eating, while those who ate off clean plates consumed less. The study suggests serving yourself onto a plate and stopping when it's empty can help prevent overeating at Super Bowl parties.
Recent studies found that people eat up to 28-45% more calories when consuming low-fat snacks, as they mistakenly perceive them as lower-calorie alternatives. This misperception can lead to overindulgence and a poor diet.
A study by Cornell Food & Brand Lab shows that we tend to overeat due to cues around us, such as plate size and distractions. By using smaller plates or limiting food options, individuals can make easier changes to control their eating habits.
A study by Cornell University and the US Army Research Labs found that as food approaches its 'Best if used by' date, people rate it as less tasty and less healthy. The research suggests that freshness dating may not be an effective way to influence consumer behavior.
The American Dietetic Association's new position statement warns of common inaccuracies in media coverage of nutrition studies. Journalists should ensure research is conducted by credible institutions and qualified researchers, and that results reflect appropriate context.
A study by Cornell University researcher Brian Wansink found that women eat significantly more Hershey Kisses when they are in clear containers on their desks, but fewer when they are six feet away. This suggests that the temptation factor plays a role in overeating, and that making food less visible can lead to reduced consumption.
Researchers at Cornell University found that people who served themselves from large bowls ate 56% more than those who used smaller serving bowls. This led to an extra 142 calories consumed. The study suggests using smaller serving bowls for party foods, while larger bowls can encourage healthy eating.