Add BrightSurf on Google Email

University of Toronto, Rotman School of Management


Want better employees? Get somebody else to rate their personalities, suggests new study

Researchers found that outside observers, including personal acquaintances and co-workers, can provide equally fair evaluations of employees' personalities as those who know them in a work context. This challenge traditional practices of using self-rated personality tests, which may lead to biased perceptions.

SourceUniversity of Toronto, Rotman School of Management·JournalJournal of Personality·DateNov 14, 2012

Not all brand-consumer relationships are created equal, says University of Toronto study

A University of Toronto study found that the type of relationship consumers form with brands influences their assessment of fairness. In exchange relationships, respectful treatment is more crucial in fair outcomes, while in communal relationships, it has less effect. Marketers must understand these dynamics to correct unfair outcomes.

SourceUniversity of Toronto, Rotman School of Management·JournalJournal of Consumer Psychology·DateJul 10, 2012

Dominant East Asians face workplace harassment says study from Rotman School

A recent study from the Rotman School of Management found that dominant East Asians face workplace harassment and are often stereotyped as being non-dominant. The research highlights the importance of recognizing and challenging these prescriptive racial stereotypes to create a more inclusive work environment.

SourceUniversity of Toronto, Rotman School of Management·JournalCultural Diversity and Ethnic Minority Psychology·DateMay 8, 2012

Cultural 'tightness' holds back female leadership -- but not always, says study

A study found that cultural 'tightness' can prevent the emergence of women leaders in some countries, but also supports equal opportunities for both sexes. Societies with loose cultures, such as New Zealand and Norway, showed a high rate of female leadership, while culturally tight countries like Pakistan had low rates.

SourceUniversity of Toronto, Rotman School of Management·JournalJournal of World Business·DateMar 8, 2012

Time = money = less happiness, study from Rotman School of Management finds

A new study by Rotman School of Management researchers reveals that treating time as money can undermine well-being. The study shows individuals who perceive their time as monetizable tend to experience greater impatience and lower satisfaction during leisure activities compared to those who do not.

SourceUniversity of Toronto, Rotman School of Management·JournalJournal of Experimental Social Psychology·DateFeb 6, 2012

Pro athletes bolster star status through team selection, teammates and career evolution: Study

A study published in the International Journal of Research in Marketing found that a combination of personal performance, team records, market demand, and teammate quality contribute to an athlete's star status. The research also highlights the importance of playing for a winning team and leveraging popular teammates.

SourceUniversity of Toronto, Rotman School of Management·JournalInternational Journal of Research in Marketing·DateJan 17, 2012

How smart managers make dumb decisions and why shareholders encourage them: Rotman paper

A new study from the University of Toronto's Rotman School of Management finds that smart managers engage in earnings manipulation and insider trading due to limited capacity and ethical weaknesses. The study suggests that choosing less ethical managers may be in the best interests of current shareholders but not future ones.

SourceUniversity of Toronto, Rotman School of Management·JournalJournal of Accounting and Public Policy·DateNov 14, 2011

Fall market jitters a SAD thing, suggests paper from the Rotman School of Management

A study by Rotman School of Management researchers suggests people with seasonal depression avoid risk in fall and winter, increasing their risk tolerance in spring and summer. The findings have implications for financial planners and traders, highlighting the importance of considering emotional factors in financial decision-making.

SourceUniversity of Toronto, Rotman School of Management·JournalSocial Psychological and Personality Science·DateOct 11, 2011

Online advertising waters down impact of offline ad bans

A study by University of Toronto researchers found that online advertising can reduce the effectiveness of offline ad bans on certain products, such as alcohol and tobacco. The study showed that when consumers with limited knowledge of a product were exposed to online ads, it made online ads more effective substitutes for offline ads.

SourceUniversity of Toronto, Rotman School of Management·JournalJournal of Marketing Research·DateMay 31, 2011

Love it or hate it, PowerPoint shapes strategy-making, says new Rotman paper

A new study by Sarah Kaplan at the University of Toronto's Rotman School of Management reveals that PowerPoint has a significant impact on strategy-making processes. The research shows that PowerPoint facilitates greater collaboration among team members and influences the discussion parameters, leading to more effective decision-making.

Do your children push the boundaries? It may be a sign of future leadership abilities study shows

A new study published in The Leadership Quarterly found that children raised with an 'authoritative' parenting style are more likely to assume leadership roles at work and in their communities. This approach allows children to learn from their parents while still testing boundaries, preparing them for future success.

SourceUniversity of Toronto, Rotman School of Management·JournalThe Leadership Quarterly·DateSep 28, 2009

Promotional tests can discourage some of the best says new research from U of T's Rotman School

Promotional tests may deter top applicants, causing anxiety and negatively impacting job performance, according to a study by the University of Toronto's Rotman School. The research found that fairness perceptions were not linked to exam results, but rather with candidates' willingness to recommend the process.

Exclusive marketing contracts best when competition is fierce, Rotman study finds

A new study by the University of Toronto's Rotman School of Management found that exclusive marketing contracts are more lucrative when firms and products have low market differentiation. By analyzing a real-world example, researchers discovered that non-exclusive contracts can be beneficial in highly competitive markets.

SourceUniversity of Toronto, Rotman School of Management·JournalInternational Journal of Marketing Research·DateMar 18, 2009