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University of Toronto, Rotman School of Management


'Conspicuous conservation' a factor in socially responsible product innovation

A new study suggests that companies are more likely to invest in developing socially responsible products when they can tap into the social status boost associated with such choices. Key findings indicate that brands have a greater incentive to innovate in mature categories where consumers are most concerned about environmental impact.

Breakthroughs need in-depth knowledge, not just cross-collaboration, study shows

A new study by the University of Toronto's Rotman School of Management suggests that truly innovative breakthroughs need in-depth knowledge in a narrow domain. Most high-impact innovations occur through cross-collaboration, but this research shows that recombining existing knowledge is only one part of the puzzle.

SourceUniversity of Toronto, Rotman School of Management·JournalStrategic Management Journal·DateSep 28, 2015

Customers will pay more today if there's payback later, shows equal billing study

A study of equal billing plans found that customers prefer to pay a little more each month to ensure a refund at the end of the term. This irrational attitude leads to increased customer loyalty and satisfaction. Companies can benefit from this by setting up their equal billing plans to issue refunds at the end of the term.

SourceUniversity of Toronto, Rotman School of Management·JournalInternational Journal of Research in Marketing·DateMay 6, 2015

New research: When it hurts to think we were made for each other

A new study by the University of Toronto's Rotman School of Management finds that people who think of love as perfect unity have worse relationships than those who view it as a journey. Recalling conflicts with the unity frame in mind leads to less relationship satisfaction, while recalling celebrations has the opposite effect.

SourceUniversity of Toronto, Rotman School of Management·JournalJournal of Experimental Social Psychology·DateJul 24, 2014

Gender quotas work in 'tight' cultures, says new paper from the University of Toronto

A new paper from the University of Toronto suggests that gender quotas are more effective in countries with tight cultural norms, where people prioritize obedience and conformity. In contrast, loose cultures may struggle to implement policies due to disagreements over how to translate egalitarian principles into practice.

SourceUniversity of Toronto, Rotman School of Management·JournalOrganizational Dynamics·DateJul 17, 2014

Sell-side analysts lean towards high valuation companies for comparison

A study from the University of Toronto's Rotman School of Management found that sell-side analysts tend to compare companies in the same category but with expensive stock prices. This can lead to undervalued companies being perceived as good buys compared to high-valuation peers. The research also shows a greater tendency to choose hig...

SourceUniversity of Toronto, Rotman School of Management·JournalReview of Accounting Studies·DateApr 30, 2014

Location matters when it comes to deal-making, says new study

A new study using the U.S. Senate Chamber as its laboratory found that co-sponsorship of bills is more likely to come from those sitting near each other, highlighting the importance of location in deal-making. The study's findings also showed that more senior senators rely on personal connections rather than their location for support.

SourceUniversity of Toronto, Rotman School of Management·JournalStrategic Management Journal·DateApr 8, 2014

Religion is good for business shows Rotman study

A new study from the University of Toronto's Rotman School of Management found that businesses with head offices in highly religious communities were less likely to experience stock price crashes due to not disclosing bad financial news. Strong social norms, regardless of whether individuals are religious or not, can help minimize bad ...

SourceUniversity of Toronto, Rotman School of Management·JournalJournal of Financial and Quantitative Analysis·DateDec 20, 2013

Keep stricter audit committee standards flexible, argues new study from the University of Toronto

A new study by researchers at the University of Toronto found that independent and financially-literate audit committees lead to higher firm values and less diversion of resources. The study suggests that regulators should maintain flexibility around rules requiring high-quality audit committees, particularly for smaller firms.

SourceUniversity of Toronto, Rotman School of Management·JournalThe Accounting Review·DateSep 5, 2013

Avoidance strategies can be valuable stress reliever, says study on work/life/school balance

A recent study by researchers at the University of Toronto's Rotman School of Management found that avoiding dwelling on problems can actually help individuals manage multiple role responsibilities, such as work, family, and school. This 'mind break' allows people to detach from their concerns and increase their satisfaction.

SourceUniversity of Toronto, Rotman School of Management·JournalJournal of Occupational Health Psychology·DateJul 9, 2013

Caregiving dads treated disrespectfully at work, new study finds

A new study by the University of Toronto's Rotman School of Management found that caregiving dads are treated disrespectfully at work due to non-traditional gender roles. The study suggests that employees who violate traditional gender norms, such as men doing less caregiving and domestic tasks, face harassment in the office.

SourceUniversity of Toronto, Rotman School of Management·JournalJournal of Social Issues·DateJun 11, 2013

Why the Super Bowl's location matters: Local ties still bind corporations: Study on philanthropy

A new study by the University of Toronto's Rotman School of Management found that corporate philanthropy increases during mega-events like the Super Bowl and decreases during severe natural disasters. This suggests that local communities still matter to corporations, even in a globalized age.

SourceUniversity of Toronto, Rotman School of Management·JournalAdministrative Science Quarterly·DateMay 22, 2013