Add BrightSurf on Google Email

A “big push” to lift people out of poverty

A field experiment in India found that a one-time capital boost improves the condition of the very poor even a decade later. The study, led by MIT researchers, showed positive effects on consumption, food security, income, and health for seven years after the start of the program and remained intact after 10 years.

SourceMassachusetts Institute of Technology·JournalAmerican Economic Review·DateDec 23, 2021
Celestron NexStar 8SE Computerized Telescope

Celestron NexStar 8SE Computerized Telescope combines portable Schmidt-Cassegrain optics with GoTo pointing for outreach nights and field campaigns.

Young men are disadvantaged when applying to female jobs

A cross-national field experiment found no gender discrimination against young women in hiring processes for female-dominated occupations. In contrast, men were discriminated against in Germany, the Netherlands, Spain, and the UK, with a 5-9% lower chance of receiving feedback on their applications.

SourceWZB Berlin Social Science Center·JournalEuropean Sociological Review·TypeExperimental study·DateNov 4, 2021

Salt marsh resilience compromised by crabs along tidal creek edges

A long-term study in Elkhorn Slough found that superabundant crabs weaken tidal creek banks, reducing marsh plant growth and increasing erosion. Reducing crab abundance led to increased salt marsh vegetation growth and enhanced sediment density.

SourceUniversity of California - Santa Cruz·JournalEcosphere·TypeExperimental study·DateAug 9, 2021

Do 'Made in USA' claims make a difference in marketing results?

Research reveals that 'Made in USA' claims positively impact sales, with a 28% increase in auction transaction prices on eBay. This study found that the claim had a negative effect on three brands and a 'trend decline' on another brand after its removal from products.

SourceInstitute for Operations Research and the Management Sciences·JournalMarketing Science·DateJun 30, 2021
SAMSUNG T9 Portable SSD 2TB

SAMSUNG T9 Portable SSD 2TB transfers large imagery and model outputs quickly between field laptops, lab workstations, and secure archives.

Smartphone bans in the workplace

A field experiment involving 100 students showed that soft smartphone bans can increase efficiency for standard routine tasks, but have no notable impact on more complex tasks. The success of soft bans also depends on employees' perceptions of social norms and freedom of choice.

SourceUniversity of Konstanz·JournalExperimental Economics·DateJun 16, 2021

A simple, no-cost way to increase organ donor registrations

Researchers from several universities and institutions found that intercepting customers with promotional materials and simplified registration forms increased new organ donor registrations by up to 80%. The study aims to reduce the intention-action gap in organ donation by leveraging behavioral science.

SourceAmerican Marketing Association·JournalJournal of Marketing·DateMar 26, 2021

Marketing has major benefits for entrepreneurs in emerging markets, study shows

A randomized controlled field experiment in Uganda found that volunteer marketers helped entrepreneurs increase sales by 52%, profits by 36%, assets by 31%, and employees by 24%. Marketing expertise enables firms to differentiate and attract customer interest, leading to improved growth rates and societal impact.

SourceUniversity of Notre Dame·JournalJournal of Marketing·DateJan 26, 2021
Meta Quest 3 512GB

Meta Quest 3 512GB enables immersive mission planning, terrain rehearsal, and interactive STEM demos with high-resolution mixed-reality experiences.

Public trust and communicating uncertainty

A study of 5,780 individuals found that prior beliefs do not influence responses to uncertainty in news, but rather impact trust in facts. Communicating numerical uncertainty may not be counterproductive when it comes to increasing public trust in facts.

SourceProceedings of the National Academy of Sciences·JournalProceedings of the National Academy of Sciences·DateMar 23, 2020

Community policing and police legitimacy: A field experiment

A field experiment found that positive, nonenforcement contact between police and residents improved attitudes towards the police. The study's findings suggest that community-oriented policing can increase public trust and police legitimacy, especially among minority communities.

SourceMassachusetts Institute of Technology·JournalProceedings of the National Academy of Sciences·DateSep 16, 2019
Apple iPhone 17 Pro

Apple iPhone 17 Pro delivers top performance and advanced cameras for field documentation, data collection, and secure research communications.

Sony Alpha a7 IV (Body Only)

Sony Alpha a7 IV (Body Only) delivers reliable low-light performance and rugged build for astrophotography, lab documentation, and field expeditions.

Reliability, learnability and efficiency of two tools for cement crowns retrieval

This research article assesses two tools for cement crown retrieval, finding that the automatic tool improves reliability and efficiency. The study also reveals a significant difference in force patterns between the tools, with the compressed air-powered instrument producing sharper peak forces.

SourceBentham Science Publishers·JournalThe Open Biomedical Engineering Journal·DateAug 21, 2018

Social nudges and electricity consumption

A natural field experiment found that social nudges decrease electricity consumption with potential policy implications for energy markets. The average effect of receiving both nudges was similar to the sum of individual effects, suggesting limited crowd-out effects.

SourceProceedings of the National Academy of Sciences·JournalProceedings of the National Academy of Sciences·DateAug 13, 2018

'Virtual safe space' to help bumblebees

The Bumble-BEEHAVE model predicts individual and interacting effects of stressors on bumblebee survival and informs management recommendations. The tool aids in designing field experiments, risk assessments, and assigning bespoke management advice.

SourceUniversity of Exeter·JournalJournal of Applied Ecology·DateMay 22, 2018
DJI Air 3 (RC-N2)

DJI Air 3 (RC-N2) captures 4K mapping passes and environmental surveys with dual cameras, long flight time, and omnidirectional obstacle sensing.

Research finds entrenched hiring bias against African-Americans

A recent Northwestern University meta-analysis found striking stability in discrimination against African-Americans, despite a decline in Latino discrimination. Researchers analyzed data from field experiments of hiring between 1990 and 2015, finding that racial gaps in the labor force persist regardless of educational attainment.

SourceNorthwestern University·JournalProceedings of the National Academy of Sciences·DateSep 12, 2017

Sunny, rainy, or cloudy: New study shows how weather impacts response to mobile ads

A new study in Marketing Science found that consumer responses to mobile promotions are higher and faster in sunny weather than cloudy weather. The study suggests that firms can use local weather information to improve the effectiveness of their mobile ads, with better-than-yesterday or forecasted sunshine boosting purchase responses.

SourceInstitute for Operations Research and the Management Sciences·JournalMarketing Science·DateJul 20, 2017

Early squirrel gets the real estate, U of G study finds

A University of Guelph study reveals that early-born squirrels have a better chance at survival, as they can find vacant spots to store their food for the winter. The researchers found that birth date is a key factor in survival, with earlier births being more advantageous in densely populated neighborhoods.

SourceUniversity of Guelph·JournalEvolution·DateJul 12, 2017
CalDigit TS4 Thunderbolt 4 Dock

CalDigit TS4 Thunderbolt 4 Dock simplifies serious desks with 18 ports for high-speed storage, monitors, and instruments across Mac and PC setups.

Pollinator extinctions alter structure of ecological networks

Field experiments show that removing a dominant pollinator species alters foraging patterns among remaining pollinators, leading to changes in plant visitation and reduced biodiversity. This study highlights the importance of considering ecological cascades in predicting the impact of pollinator extinctions on ecosystems.

SourceEmory Health Sciences·JournalBiology Letters·DateJun 21, 2017

Optimizing fertilizer rates for wild blueberry

A 12-year field experiment in Nova Scotia found optimal fertilizer rates of 35 kg·ha-1 N, 40 kg·ha-1 P, and 30 kg·ha-1 K to maximize floral bud number, berries per stem, and berry yield. Higher fertilizers rates increased net profits by $490/ha.

SourceAmerican Society for Horticultural Science·JournalHortScience·DateNov 28, 2016

Economics study finds volume discounts don't increase profitability for video game

Researchers at University of Chicago conducted a field experiment with over 14 million players, offering quantity discounts on virtual goods. The results showed that discounts had virtually no effect on the share of players making purchases and actually led to some customers spending less.

SourceUniversity of Chicago·JournalProceedings of the National Academy of Sciences·DateJul 8, 2016
Creality K1 Max 3D Printer

Creality K1 Max 3D Printer rapidly prototypes brackets, adapters, and fixtures for instruments and classroom demonstrations at large build volume.

How to convince people to wash their hands during flu season

Researchers found that praising with an assertive tone and scolding with a non-assertive tone were the most effective ways to persuade people to wash their hands during flu season. The study, published in the Journal of Marketing Research, suggests that using an assertive tone can intensify the message and promote desired behavior.

SourceAmerican Marketing Association·JournalJournal of Marketing Research·DateNov 2, 2015

Workplace mentors benefit female employees more than men

A new study by UC Berkeley's Haas School of Business found that female employees gained more social capital from affiliation with high-status mentors than their male counterparts. This increased visibility and legitimacy made women more attractive network partners for their colleagues, leading to broader professional networks.

SourceUniversity of California - Berkeley Haas School of Business·JournalSocial Forces·DateOct 12, 2015

Measuring customer value? Don't overlook product returns

A new study found that considering product returns as a means of allocating resources can lead to significant increases in profits for firms. By targeting marketing efforts towards customers with positive attitudes toward returns, companies can reduce costs and maximize value from these interactions.

SourceAmerican Marketing Association·JournalJournal of Marketing Research·DateApr 29, 2015

How to avoid a bad hire

A new study by University of Vermont researcher David Jones found that job ads focusing on what employers can provide to applicants, such as work autonomy and career advancement, attract more highly rated applicants. These ads received almost three times as many high-quality applications as those emphasizing demands-abilities fit.

SourceUniversity of Vermont·JournalJournal of Business and Psychology·DateFeb 16, 2015
Davis Instruments Vantage Pro2 Weather Station

Davis Instruments Vantage Pro2 Weather Station offers research-grade local weather data for networked stations, campuses, and community observatories.

High heels may enhance a man's instinct to be helpful

A French study found that men are more likely to help women wearing high heels than those wearing flat shoes. The study suggests that men associate high heels with femininity and attractiveness. Men were also quicker to start chatting with women wearing heels, indicating a stronger instinct to be helpful.

SourceSpringer·JournalArchives of Sexual Behavior·DateNov 19, 2014

Field experiment finds significant electoral fraud in Moscow

A field experiment conducted during the December 2011 parliamentary elections in Russia suggests that fraud had a significant impact on the results. The researchers estimate that fraud accounted for at least 11 percentage points of the vote recorded for the ruling United Russia party in Moscow, resulting in the party retaining its majo...

SourcePrinceton University·JournalProceedings of the National Academy of Sciences·DateFeb 12, 2013

When does planning interfere with achieving our goals?

A new study found that specific planning is less effective for achieving multiple goals due to increased obstacles and constraints. However, people who thought others had more goals than they did were more likely to benefit from planning and see their own goals as manageable.

SourceUniversity of Chicago Press Journals·JournalJournal of Consumer Research·DateMay 16, 2012
Anker Laptop Power Bank 25,000mAh (Triple 100W USB-C)

Anker Laptop Power Bank 25,000mAh (Triple 100W USB-C) keeps Macs, tablets, and meters powered during extended observing runs and remote surveys.

Holiday shopping? Why does rubbing elbows turn consumers off?

A new study published in the Journal of Consumer Research reveals that crowding and accidental touch can negatively impact consumer behavior. Researchers found that customers who were brushed lightly or stood near others but not touched left stores with a negative view of products.

SourceUniversity of Chicago Press Journals·JournalJournal of Consumer Research·DateDec 13, 2011

MIT professor wins first JSA Outstanding Nuclear Physics Award

William Bertozzi, a renowned MIT professor, has been awarded the inaugural JSA Outstanding Nuclear Physicist Award for his pioneering work in experimental electromagnetic nuclear physics. The award acknowledges his leadership and innovative techniques that have advanced the field of nuclear physics.

SourceSoutheastern Universities Research Association·DateMar 28, 2011

Candidate research sites selected for the National Ecological Observatory Network

The National Ecological Observatory Network has selected candidate core wildland sites across the United States for deployment, with a focus on understanding climate change and its impacts on ecology. The selected sites will host distributed sensor networks and experiments to record and archive ecological data for at least 30 years.

SourceNational Ecological Observatory Network·DateJun 7, 2007
Apple AirPods Pro (2nd Generation, USB-C)

Apple AirPods Pro (2nd Generation, USB-C) provide clear calls and strong noise reduction for interviews, conferences, and noisy field environments.

Crickets on Hawaiian Island develop silent wings in response to parasitic attack

In response to a parasitic attack, male crickets on the Hawaiian Island of Kauai developed silent wings, allowing them to mate with females despite the loss of their sexual signal. The new behavior enabled males to capitalize on the few remaining callers and escape the deadly fly, ensuring evolutionary success.

SourceUniversity of California - Riverside·JournalBiology Letters·DateSep 22, 2006

NASA finds intense lightning activity around a hurricane's eye

Scientists detected powerful lightning activity in Hurricane Emily's eye-wall and surrounding storms, with electric fields exceeding 8 kilovolts per meter. This finding has generated interest in understanding the link between lightning and hurricane development, intensification, and behavior.

SourceNASA/Goddard Space Flight Center·DateJun 23, 2006

Revealing a secret in plain sight: air makes liquids go splash

Lei Xu's experiment reveals that low atmospheric pressure affects the splash process, leading to a new understanding of fundamental mechanisms for splash formation. The discovery has implications for applications in technological situations where splashing occurs, such as combustion and ink-jet printing.

SourceUniversity of Chicago·DateMar 22, 2005
Nikon Monarch 5 8x42 Binoculars

Nikon Monarch 5 8x42 Binoculars deliver bright, sharp views for wildlife surveys, eclipse chases, and quick star-field scans at dark sites.

Scientists To Assess Effects Of Ozone, Carbon Dioxide On Trees

A multidisciplinary team is building an experimental facility to test the effects of combined ozone and carbon dioxide on forest stands. The project aims to understand how trees will respond to increased atmospheric carbon dioxide in conjunction with other pollutants, such as tropospheric ozone.

SourceMichigan Technological University·DateDec 3, 1996