Add BrightSurf on Google Email

Applying blockchain to digital advertising

A new study suggests that blockchain can combat both invasive advertising and ad fraud, giving consumers more control over their data and experience. By tracking user information and transactions, blockchain can prevent fake ads and fraudulent activities, potentially saving advertisers billions of dollars in losses.

SourceUniversity of Georgia·JournalJournal of Business Research·DateMay 2, 2023

New approach to developing efficient, high-precision 3D light shapers

Scientists create a simple approach to fabricating highly precise 3D aperiodic photonic volume elements (APVEs) for various applications. The method uses direct laser writing to arrange voxels of specific refractive indices in glass, enabling the precise control of light flow and achieving record-high diffraction efficiency.

SourceSPIE--International Society for Optics and Photonics·JournalAdvanced Photonics Nexus·DateApr 21, 2023

Why “born digital firms” should have a physical presence in foreign markets

A new study published in Global Strategy Journal highlights the importance of a physical presence in foreign markets for born digital firms. The research found that these firms are more likely to deploy foreign direct investment in far-away and culturally different countries to overcome geographical and cultural challenges.

SourceStrategic Management Society·JournalGlobal Strategy Journal·TypeData/statistical analysis·DateApr 18, 2023

Dark order in the universe

A team of scientists from Kyoto University has confirmed that galaxy alignments can be a powerful probe for dark matter and dark energy. The analysis of 1.2 million galaxy observations verified general theory of relativity at vast spatial scales, providing strong evidence for gravity's role in shaping the universe.

SourceKyoto University·JournalThe Astrophysical Journal Letters·TypeData/statistical analysis·DateApr 13, 2023

Smart watches could predict higher risk of heart failure

A new study published in The European Heart Journal – Digital Health found that smart watch data can predict a higher risk of developing heart failure and irregular heart rhythms. Researchers used machine learning to analyze ECG recordings from wearable devices and identified extra beats as indicators of increased cardiovascular risk.

SourceUniversity College London·JournalEuropean Heart Journal - Digital Health·TypeData/statistical analysis·DateApr 3, 2023

Rice U.’s Todd Treangen wins NSF CAREER Award

Rice University's assistant professor of computer science, Todd Treangen, has been awarded a $599,943 National Science Foundation CAREER Award to develop a comprehensive computational platform for detecting yet-unseen microbial pathogens. The project aims to characterize previously unseen pathogens that could pose a risk to humans.

Duke-NUS study: Early morning university classes correlate with poor sleep and academic performance

A study by Duke-NUS Medical School researchers analyzed tens of thousands of student data to determine the impact of early class start times on attendance, sleep behavior, and academic performance. The findings suggest that students who attend early morning classes often lose an hour of sleep and experience lower grades.

SourceDuke-NUS Medical School·JournalNature Human Behaviour·DateMar 27, 2023

Dairy sector boasts 100 years of successful herd data collection

The National Cooperative Dairy Herd Improvement Program has successfully collected herd production data for 100 years, providing crucial input for cattle breeding and genetics. The program's cooperative structure, data interoperability, and governance model make it a unique example of how data collection benefits producers.

SourceUniversity of Illinois College of Agricultural, Consumer and Environmental Sciences·JournalApplied Economic Perspectives and Policy·TypeCase study·DateMar 23, 2023

Could AI-powered object recognition technology help solve wheat disease?

A University of Illinois project uses AI-powered object recognition to quantify kernel damage in wheat, enabling faster disease analysis and improved resistance. The technology has shown promising results, with potential for an online portal to automate scoring and support breeders in their efforts to eliminate fusarium head blight.

Digital tools make physical exercise programmes more effective and easier to stick with

A metastudy found digital-based physical exercise interventions are at least as effective as face-to-face ones, but generic designs often fail to provide quality information. The researcher aims to improve the digital-health-based prescription of physical exercise to take account of patients' individual requirements.

SourceUniversitat Oberta de Catalunya (UOC)·JournalApunts Educación Física y Deportes·TypeMeta-analysis·DateMar 15, 2023

How digital twins could protect manufacturers from cyberattacks

A new cybersecurity framework uses digital twin technology, machine learning, and human expertise to detect cyberattacks in manufacturing processes. The framework analyzes continuous data streams from physical machines and their digital twins to identify irregularities and flag potential threats.

SourceNational Institute of Standards and Technology (NIST)·JournalIEEE Transactions on Automation Science and Engineering·DateFeb 23, 2023

After 25 years of AI health tech research computers are slowly beginning to listen to patients

A review of 25 years of AI health tech research found that only 24% of studies include patient-reported outcomes, but there has been an increase in recent years. Experts emphasize the importance of integrating patient voices into AI models to support personalized care and prevent digitalization of healthcare.

SourceUniversity of Birmingham·JournalThe Lancet Digital Health·TypeSystematic review·DateFeb 22, 2023

US Census data vulnerable to attack without enhanced privacy measures

Computer scientists designed a reconstruction attack that proves US Census data can be exposed and stolen with current privacy measures. The study demonstrates risks to individual respondents' privacy, highlighting the need for differential privacy techniques to protect sensitive information.

SourceUniversity of Pennsylvania School of Engineering and Applied Science·JournalProceedings of the National Academy of Sciences·DateFeb 21, 2023

Surfing the research data wave

The EnzymeML format provides a standardized way to record enzymatic experiment results, including conditions, data, kinetic models, and parameters. This enables seamless communication between experimental platforms and promotes reproducibility and trust in scientific results.

SourceUniversitaet Stuttgart·JournalNature Methods·TypeData/statistical analysis·DateFeb 13, 2023

Annals of Family Medicine - Holroyd

Researchers conducted in-depth interviews with primary care practitioners and patients to document experiences with digital surveillance of infectious diseases. The study identified five frequently-mentioned concerns, including ambiguity around informed consent and the potential for discrimination against certain groups.

SourceAmerican Academy of Family Physicians·JournalThe Annals of Family Medicine·DateJan 23, 2023

Largest decentralized study of its kind shows high levels of engagement with Huma’s study app

A new study published in the Journal of Medical Internet Research found that participants using Huma's clinical trial platform had an average engagement rate of 34.5 weeks and a high retention rate, with only 2.5% withdrawing from the study. The study highlights the potential of digital health solutions for population-based research.

SourceHuma Ltd·JournalJournal of Medical Internet Research·TypeObservational study·DateJan 13, 2023

Urgent need to address ‘regulatory void’ for online gambling across sub-Saharan Africa – new study

A new study found that limited information is available on the size of the gambling market, participation, harms, and prevention in Sub-Saharan Africa. The researchers argue that regulation is outdated and ill-equipped for a digital age, with many territories lacking explicit regulation for online gambling.

SourceUniversity of Bath·JournalPublic Health·TypeContent analysis·DateJan 12, 2023

Why technology alone can’t solve the digital divide

A recent study by Ohio State University found that despite widespread internet access, many refugee communities struggle to use digital technology for daily needs. The research highlights the importance of addressing social and cultural barriers to bridge the digital divide.

SourceOhio State University·JournalInternational Journal of Environmental Research and Public Health·TypeSurvey·DateJan 5, 2023

Oncotarget | Treasures from trash in cancer research

A new study explores the value of 'trash data' from cancer genome sequencing, identifying new strategies to uncover previously unexplored information. The researchers found that genomic and transcriptomic data contain relevant information that can help elucidate carcinogenesis and discover putative biomarkers with clinical applications.

SourceImpact Journals LLC·JournalOncotarget·TypeData/statistical analysis·DateNov 23, 2022

AI-generated x-ray images fooled medical experts and improved osteoarthritis classification

Researchers created synthetic knee x-ray images to complement real images in osteoarthritis classification. Medical experts were unable to distinguish between authentic and synthetic images, highlighting the potential of synthetic data for collaboration and testing.

SourceUniversity of Jyväskylä - Jyväskylän yliopisto·JournalScientific Reports·TypeComputational simulation/modeling·DateNov 17, 2022