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Iowa State University


Parents influence children's play of violent video games, according to Iowa State study

According to a new study by Iowa State University, parents' emotional states influence their children's behavior when it comes to playing violent video games. Warm and restrictive parenting styles can limit gaming time, while anxious and emotional parents may have the opposite effect. The research found that authoritative parents were ...

SourceIowa State University·JournalJournal of Consumer Affairs·DateOct 7, 2015

Mobile apps and online reviews influence consumer behavior

A new Iowa State University study finds that mobile app engagement directly impacts consumer purchasing behavior, leading to increased spending among customers who use interactive features. Companies must create value-driven apps to capitalize on the growing market, with ongoing monitoring and maintenance crucial for success.

SourceIowa State University·JournalJournal of Interactive Marketing·DateSep 30, 2015

Bullies in the workplace

A study by Iowa State University researchers found that workplace bullying victims often feel silenced due to fear of being disbelieved. Supportive co-workers and managers can help create a culture where victims feel heard and believed.

SourceIowa State University·JournalManagement Communication Quarterly·DateOct 15, 2014

Use a rule of thumb to control how much you drink

Researchers at Iowa State University found that using a rule of thumb to control pouring reduces overconsumption. Men who poured wine with a general guideline poured significantly less than those without one, regardless of their body mass index. This study suggests using a drinking rule can help prevent overdrinking.

SourceIowa State University·JournalInternational Journal of Drug Policy·DateAug 22, 2014

Over the limit

Researchers found that participants poured 12% more wine into wide glasses than standard ones, and 9% more when holding the glass while pouring. This highlights the importance of educating people on how to measure a proper serving size of alcohol.

SourceIowa State University·JournalSubstance Use & Misuse·DateSep 27, 2013