Add BrightSurf on Google Email

Institute for Operations Research and the Management Sciences


Corporate chains revolutionize fertility clinics: Improved IVF success rates, more treatments and safer outcomes

A new study by INFORMS reveals that corporate chain ownership of fertility clinics enhances patient outcomes, including a 27.2% increase in IVF cycles and a 13.6% improvement in success rates. Chain-owned clinics adopt standardized practices that prioritize healthier single births while reducing risky multiple births.

SourceInstitute for Operations Research and the Management Sciences·JournalManagement Science·TypeObservational study·DateJan 21, 2025

New research: How Spotify shapes your music listening habits with playlists

A new study published in INFORMS Journal Marketing Science found that users are more likely to listen to playlists prominently featured on Spotify's Search Page than those created by third parties. The research also shows that superstar artists added to playlists increase followers, but platform algorithms prioritize these playlists ov...

SourceInstitute for Operations Research and the Management Sciences·JournalMarketing Science·TypeObservational study·DateJan 17, 2025

New study reveals AI’s transformative impact on ICU care with smarter predictions and transparent insights

A new AI model analyzes complex medical factors to predict ICU length of stay, providing clear explanations for clinicians to guide critical decisions. This approach has the potential to reduce ICU overcrowding and decrease hospital costs by improving predictions and offering actionable insights.

SourceInstitute for Operations Research and the Management Sciences·JournalInformation Systems Research·TypeCase study·DateJan 16, 2025

New study: Short-lived soda tax reinforces alternative presumptions on tax impacts on consumer behaviors

A new study published in Marketing Science found that Washington state's short-lived soda tax led to a significant decrease in soda consumption, particularly among stores frequented by tax opponents. The research suggests that the effectiveness of consumption taxes depends on public support for the tax.

SourceInstitute for Operations Research and the Management Sciences·JournalMarketing Science·TypeObservational study·DateNov 18, 2024

Fighting the opioid epidemic: AI and optimization model leads to more accessible, equitable treatment resource distribution

A new study utilizes AI and optimization to identify socioeconomically equitable solutions for addressing opioid use disorder, aiming to reduce overdose deaths and improve access to treatment. The approach considers state-level data and socially vulnerable populations, leading to a greater reduction in overdose deaths and treatment gaps.

SourceInstitute for Operations Research and the Management Sciences·JournalManufacturing & Service Operations Management·TypeObservational study·DateOct 15, 2024

New research calls for transparency in Medicare Advantage operations

A new study reveals that some Medicare Advantage plans engage in strategic cross-subsidization, offering extra benefits to healthier patients while providing fewer benefits to sicker patients. This practice can lead to reduced care quality for vulnerable populations and exacerbate socioeconomic inequalities in healthcare access.

SourceInstitute for Operations Research and the Management Sciences·JournalManufacturing & Service Operations Management·TypeObservational study·DateOct 8, 2024

Can large language models replace human participants in some future market research?

A new study published in Marketing Science found that large language models (LLMs) can generate similar outputs to human surveys, with agreement rates between 75%-85%. This means that LLMs can be used to conduct market research for certain product categories, increasing efficiency and potentially reducing costs.

SourceInstitute for Operations Research and the Management Sciences·JournalMarketing Science·TypeObservational study·DateApr 9, 2024

New study finds female entrepreneurs do better with guidance from female mentors

A new study found that female entrepreneurs who receive guidance from female mentors experience significant improvements in performance, including a 32% sales increase. The study suggests that female-to-female mentorship dynamics yield more positive and supportive engagement, leading to better outcomes for female entrepreneurs.

SourceInstitute for Operations Research and the Management Sciences·JournalMarketing Science·TypeCase study·DateMar 11, 2024

New research details negative consumer impacts of BLM support on major companies and brands

A recent study published in Marketing Science found that brands supporting Black Lives Matter (BLM) suffer a decline in consumer social media activity, including fewer followers and likes. In contrast, brands with more historical prosocial posting on social media and socially oriented missions may benefit from BLM support.

SourceInstitute for Operations Research and the Management Sciences·JournalMarketing Science·TypeObservational study·DateMar 5, 2024

New research finds women and minorities likely to pay higher auto loan premiums

Research by Ozturk, He, and Chintagunta found that women and minorities are charged higher interest rates, with women facing a 0.6% markup and minority borrowers paying 2.6% more. These markups amount to significant annual losses, with the estimated total being $40.3 million for women and $226.3 million for minority borrowers nationwide.

SourceInstitute for Operations Research and the Management Sciences·JournalMarketing Science·TypeObservational study·DateFeb 12, 2024

Contrary to common belief, artificial intelligence will not put you out of work

A new study in Management Science found that AI favors junior workers over senior colleagues due to their lower sensitivity to imperfections, despite the latter's greater task-based experience. This challenges conventional wisdom and highlights the importance of considering worker experience types when introducing AI into the workplace.

SourceInstitute for Operations Research and the Management Sciences·JournalManagement Science·TypeObservational study·DateNov 2, 2023

New research provides hope for Parkinson’s disease symptom control

Researchers developed an algorithm that uses wearable health tracker data to identify promising treatment strategies for Parkinson's disease, which could improve patients' outcomes. The model suggests a novel medication approach that benefits almost all patients and offers the potential to revolutionize care.

SourceInstitute for Operations Research and the Management Sciences·JournalManagement Science·TypeObservational study·DateSep 12, 2023

Hospitals swallowing independent practices—new research finds the vertical integration leads to higher costs, worse patient health outcomes

A new study published in Management Science found that vertical integration in hospitals results in higher costs and decreased patient care quality. The study, which analyzed data from Medicare patients treated by gastroenterologists, suggests that financial incentives are a major factor driving these changes.

SourceInstitute for Operations Research and the Management Sciences·JournalManagement Science·TypeObservational study·DateAug 31, 2023

Draining 401(k) accounts when changing jobs: the hidden time bomb undermining retirement savings

New research reveals that 41.4% of departing employees withdraw their 401(k) savings, resulting in a significant loss of retirement savings. The study found that psychology and administrative factors contribute to this phenomenon, with employers often unaware of the issue.

SourceInstitute for Operations Research and the Management Sciences·JournalMarketing Science·TypeObservational study·DateJul 20, 2023

Utilizing data to predict hospital wait times – it can save more than your patience!

A new study in the INFORMS journal Manufacturing & Service Operations Management uncovers how to showcase hospital wait times to increase efficiency, accurately route emergency vehicles, and save money. The study provides a comprehensive picture of patient waiting trajectories for low-acuity patients and first responders, aiding in bet...

SourceInstitute for Operations Research and the Management Sciences·JournalManufacturing and Service Operations Management·TypeObservational study·DateJun 8, 2023

New research finds altering language of job descriptions may not help organizations address diversity issues

A new study by MIT and Michigan State University found that altering job descriptions to make them more gender-neutral has little impact on applicant behavior. Despite efforts to appeal equally to women and men, the research reveals no practical effects of 'degendering' job listing language.

SourceInstitute for Operations Research and the Management Sciences·JournalManagement Science·TypeObservational study·DateApr 12, 2023

Amazon develops algorithm to improve collaboration between robots and humans

A new study by Amazon uses robotics and operations research to enable humans and robots to work together effectively, reducing distance traveled by robots by 62% and resulting in $500 million in annual savings. The algorithm has also reduced storage footprint by 29%, leading to more efficient use of space and a productive human workforce.

SourceInstitute for Operations Research and the Management Sciences·JournalINFORMS Journal on Applied Analytics·TypeObservational study·DateFeb 27, 2023

Severe weather straining electrical grids: new research mitigates demand surges, increasing grid reliability and reducing costs

A new study in Management Science finds that direct load control contracts can reduce peak-demand energy costs by about 5% and summer peak demand by 4,000 megawatt hours. By controlling air conditioners and other devices in residential and commercial units, utilities can increase grid reliability and reduce electricity costs.

SourceInstitute for Operations Research and the Management Sciences·JournalManagement Science·TypeCase study·DateFeb 8, 2023

Cherry-picking profitable patients: New research identifies unintended consequences for some Medicare patients

A new study in Manufacturing & Service Operations Management finds that Medicare Advantage (MA) programs unintentionally incentivize health plans to cherry-pick profitable patients from traditional Medicare. The researchers propose a modified medical loss ratio mechanism to address this risk selection problem.

SourceInstitute for Operations Research and the Management Sciences·JournalManufacturing and Service Operations Management·TypeObservational study·DateJan 4, 2023

How much impact do boycotts and buycotts actually have on brand sales?

A study by Cornell University and Northwestern University found that boycotts have a limited impact on brand sales, while buycotts have a short-lived effect in increasing sales. The researchers analyzed sales data over time and by market, as well as social media activity, to determine the net effect of boycotts and buycotts on sales.

SourceInstitute for Operations Research and the Management Sciences·JournalMarketing Science·TypeObservational study·DateNov 3, 2022

New research finds women don’t like to participate in competitive situations when deciding for themselves, but when deciding for others, they are all in

Research finds that women are less likely to engage in competitive environments when making decisions independently, but more willing to compete when making decisions on behalf of others. This disparity results in an equal representation of men and women in competitive situations.

SourceInstitute for Operations Research and the Management Sciences·JournalManagement Science·TypeObservational study·DateJul 27, 2022

New research puts your online privacy preferences to the test

A new study highlights the importance of distinguishing between consumers' intrinsic and instrumental privacy preferences when providing data-sharing options. The research found that marketers and websites should separate these two components to reduce bias in analysis and improve understanding of consumer behavior.

SourceInstitute for Operations Research and the Management Sciences·JournalMarketing Science·TypeCase study·DateJul 18, 2022

New research utilizes cell phone data to track population movements and more efficiently implement pandemic lockdowns

A new study utilizes cell phone data to optimize pandemic lockdown policies, resulting in a reduction of infections by up to 23%-42% while minimizing economic losses. By targeting specific areas with targeted closures, the approach achieves higher economic activity compared to uniform citywide closure policies.

SourceInstitute for Operations Research and the Management Sciences·JournalManagement Science·TypeObservational study·DateJun 16, 2022

Racially charged events spark classroom intervention

A new study published in the INFORMS journal Management Science reveals that high-profile police brutality and racially-charged events have a direct positive effect on what children are learning in U.S. public school classrooms, resulting in increased requests for antiracism resources and culturally-aware dialogue.

SourceInstitute for Operations Research and the Management Sciences·JournalManagement Science·TypeObservational study·DateJun 6, 2022

Surprising new research finds women supporting women in business may backfire

A new study found that female-owned startups funded by female venture capitalists are two times less likely to get additional financing compared to those with male investors. Female founders who receive support from a woman were perceived as less competent and had their business ideas deemed less promising. In contrast, startups with b...

SourceInstitute for Operations Research and the Management Sciences·JournalOrganization Science·TypeObservational study·DateMay 31, 2022

Study finds that frequent-flyer programs increase cost of business travel

A study found that frequent-flyer program members are more likely to choose higher fares and earn points when their home airport is the airline's hub, resulting in a potential 7% cost savings for companies. This behavior changes when travelers must pay out of pocket, with an average increase of 8% in price paid.

SourceInstitute for Operations Research and the Management Sciences·JournalMarketing Science·TypeObservational study·DateMay 5, 2022

New research finds augmented reality devices in the workplace boost short-term productivity, risk long-term innovation and efficiency

A new study published in INFORMS Journal Manufacturing & Service Operations Management found that augmented reality devices increase worker productivity by 44% compared to traditional paper instructions. However, this technology also hinders long-term innovation and efficiency in the workplace.

SourceInstitute for Operations Research and the Management Sciences·JournalManufacturing & Service Operations Management·TypeObservational study·DateMay 2, 2022

New research finds developing personalized disease screenings for patients with chronic diseases saves lives and money

A new study published in Management Science journal found that considering chronic conditions when developing screening guidelines can significantly alter disease screening recommendations. This approach has been shown to reduce the misuse of limited screening resources, particularly for patients at risk of developing chronic conditions.

SourceInstitute for Operations Research and the Management Sciences·JournalManagement Science·TypeCase study·DateApr 26, 2022

New research finds partnership between humanitarian organizations and government is essential to providing cash assistance to refugees

A new study published in Manufacturing & Service Operations Management finds that partnering with governments is essential for providing cash assistance to refugees. The researchers recommend adopting a price-dependent cash assistance policy to restore distorted incentives and benefit both refugees and host communities.

SourceInstitute for Operations Research and the Management Sciences·JournalManufacturing & Service Operations Management·TypeCase study·DateMar 21, 2022

Economic lessons learned from the pandemic: Study finds that blanket stimulus payments did not adequately consider local conditions

A new study examined the results of the CARES Act stimulus program and found that blanket payments did not adequately consider local conditions. The researchers estimate that recipients spent between 29c to 51c on necessities within four days, with increased spending in cash transactions and grocery purchases.

SourceInstitute for Operations Research and the Management Sciences·JournalMarketing Science·TypeObservational study·DateMar 10, 2022

Airbnb’s commercial listings linked to local crime: How self-regulation can help

A new study by the University of Illinois Urbana-Champaign and Baylor University found that self-regulation on Airbnb platforms can lead to a 5% reduction in average crime rates, but may also increase theft incidents. Self-regulation is critical to reducing crime linked to commercial listings.

SourceInstitute for Operations Research and the Management Sciences·JournalInformation Systems Research·TypeCase study·DateMar 4, 2022

New research finds digital music streaming consumption dropped as a result of COVID-19 and lockdowns

A new study found that audio music consumption decreased by over 12% during the pandemic, while people turned to video platforms for entertainment. The researchers attributed this shift to human mobility playing a larger role in music consumption than previously thought.

SourceInstitute for Operations Research and the Management Sciences·JournalMarketing Science·TypeData/statistical analysis·DateFeb 14, 2022

Banning unhealthy products in plea for public health has financial downfalls for retailers

New research in Marketing Science reveals that banning tobacco products can result in a 4% decline in gross sales for retailers. The study also suggests that the impact of such bans can be felt across other unhealthy product categories, affecting overall store revenue.

SourceInstitute for Operations Research and the Management Sciences·JournalMarketing Science·TypeData/statistical analysis·DateJan 26, 2022