Add BrightSurf on Google Email

Psychosocial and community factors are strongly linked to diet quality among rural adults, study finds

A study in the Journal of Nutrition Education and Behavior found that psychosocial factors like motivation, confidence, and social support are strongly linked to diet quality among rural adults. Participants with higher scores in these areas consumed more fruits, vegetables, and fiber, and fewer ultraprocessed foods.

SourceElsevier·JournalJournal of Nutrition Education and Behavior·TypeData/statistical analysis·DateFeb 5, 2026

Being close to someone with a gambling problem raises your own risk – new study

A new study by the University of Bath and Tampere University found that individuals exposed to problem gambling within family or friend networks are more likely to develop their own gambling issues. Strong family relationships significantly reduce this risk, whereas friendships do not provide a comparable protective effect.

SourceUniversity of Bath·JournalJournal of Gambling Studies·TypeData/statistical analysis·DateJan 20, 2026

Illinois study finds cover crop adoption doubles in farm demonstration network

A new Illinois study reveals that investing in farm demonstration networks can significantly increase the adoption of cover crops, which improve soil health and water quality. The study found a 50% increase in cover crop adoption within four years after implementation, with greater increases observed near demonstration farms.

Brown University researchers discover how people gossip without getting caught

A study by Brown University researchers found that people tend to gossip less with friends of the subject and more with popular yet distantly connected individuals. The researchers used a computational model to simulate how brains predict gossip movement through social networks, revealing the sophistication of human gossiping abilities.

SourceBrown University·JournalNature Human Behaviour·TypeExperimental study·DateJul 1, 2025

At your service: How older adults embrace demand-responsive transportation

A study found that social influence and trust play key roles in older adults' adoption of demand-responsive transportation. The research, conducted in Senboku New Town, Osaka, revealed significant relationships between behavioral intention and performance expectancy among older people.

SourceOsaka Metropolitan University·JournalTransportation Research Interdisciplinary Perspectives·TypeData/statistical analysis·DateFeb 26, 2025

Does feminism begin at home?

A study of Polish women found that their mothers' and daughters' views on feminism often converged, with pro-feminist attitudes being more prevalent among younger generations. The research suggests that family dynamics play a significant role in shaping women's worldviews on gender equality.

SourceSWPS University·JournalWomen s Studies International Forum·TypeSurvey·DateNov 21, 2024

Older people are more swayed by the impulsive actions of others when making financial decisions – new study reveals

A new study published in Communications Psychology found that older adults (60+ years) are more susceptible to social influence when making impulsive financial decisions. In contrast, younger adults tend to stick to their original preference even after seeing others opt for the impulsive option.

SourceUniversity of Birmingham·JournalCommunications Psychology·TypeObservational study·DateSep 23, 2024

Tight-knit communities can prevent environmental progress

A recent study by the University of Sydney reveals that tight-knit communities can resist environmental initiatives due to the creation of echo chambers and groupthink. Strong local bonds can lead to resistance against sustainability programs and greenhouse gas reduction projects, making it challenging for policymakers to implement eff...

SourceUniversity of Sydney·JournalEcology and Society·TypeData/statistical analysis·DateJun 18, 2024

New study shows the power of social connections to predict hit songs

Researchers at the Complexity Science Hub analyzed friendships and listening habits to find social networks are a crucial predictor of song popularity. The study showed that individuals with strong influence and large friend circles accelerate a song's popularity, making social connections a key factor in music trends.

SourceComplexity Science Hub·JournalScientific Reports·TypeComputational simulation/modeling·DateJun 11, 2024

"U.S. physical inactivity pandemic is a crisis within a crisis," experts say

A new study in The American Journal of Medicine highlights the correlation between social vulnerability and physical inactivity in the US, revealing geographic variance and disparities. Researchers stress the need for tailored health promotion campaigns and individual counseling approaches to address these disparities.

SourceElsevier·JournalThe American Journal of Medicine·TypeData/statistical analysis·DateDec 18, 2023

What makes someone likely to be a first-gen college grad? Money

A new study reveals that first-generation college graduates often originate from more affluent families with greater resources. This challenges the notion of a meritocracy, where success is solely based on individual effort. The research highlights the significant advantage these students have due to their family's socioeconomic status.

SourceNorth Carolina State University·JournalSociological Quarterly·TypeData/statistical analysis·DateApr 21, 2023

How does social behavior lead to clusters of vaccine hesitancy?

Researchers created theoretical models to explain geographical clustering of vaccine hesitancy, attributing it to both social selection and social influence. The models found that these two processes independently generate clusters of high hesitancy, with social selection playing a key role when societies trust propaganda.

SourcePLOS·JournalPLOS Computational Biology·TypeComputational simulation/modeling·DateOct 13, 2022

Changing your mind based on information, or simply to conform? Brain activity differentiates between types of social influence

A study published in PLOS Biology reveals distinct brain regions associated with informational and normative social influence. The researchers found that the dorsal anterior cingulate cortex (dACC) is active when people conform to information, while normative influence is linked to stronger connections between dACC and other social pro...

SourcePLOS·JournalPLOS Biology·TypeExperimental study·DateMar 3, 2022

Energy choices can be contagious -- but why?

Research shows that personal energy choices can be contagious, influenced by social norms, observation, word-of-mouth communication, and trusted community leaders. The study identifies factors that affect the impact of peer influence, including individual characteristics, relationship strength, learning processes, and behavior complexity.

SourceYale School of the Environment·JournalNature Energy·DateFeb 5, 2020

Strategic expression

A psychology professor's new paper suggests that facial expressions are used to achieve specific social outcomes, rather than revealing emotions. The study finds that certain expressions serve as 'social tools' in behavioral negotiation, and can be used to subdue or intimidate others.

SourceUniversity of California - Santa Barbara·JournalTrends in Cognitive Sciences·DateMar 27, 2018

Social susceptibility

Research led by Jonathan Pruitt finds that the population majority determines whether influential individuals can emerge and lead a society, not just charismatic leaders. The study uses African social spiders to show that shy, generic spiders are key to creating advantageous social orders.

SourceUniversity of California - Santa Barbara·JournalCurrent Biology·DateJan 2, 2018

Free perks and upgrades: Could they actually embarrass consumers?

A recent study published in the Journal of Consumer Research found that consumers who receive unearned preferential treatment, such as free samples or upgrades, are less satisfied than those who do not. The authors suggest that companies should consider reaching consumers privately when giving away rewards to avoid social discomfort.

SourceUniversity of Chicago Press Journals·JournalJournal of Consumer Research·DateJun 18, 2013