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Social marketing at the movies

Research by Chong Oh found that Twitter activity has a direct positive effect on movie attendance and online word-of-mouth chatter. Engaging with followers on social media increases the likelihood of higher box office performance.

EU could afford to lead international climate action

The EU's unilateral leadership in reducing greenhouse gases can limit the 2-degree target overshoot to 0.2-0.4°C, with lower costs for late-comers who delay action but face higher transitional challenges once they decarbonize. Carbon leakage is estimated to be small.

Apple iPhone 17 Pro

Apple iPhone 17 Pro delivers top performance and advanced cameras for field documentation, data collection, and secure research communications.

What comforts targets of prejudice the most

Researchers found that homosexual youth found comfort in messages supporting them and advocating for social change, with such messages being more comforting than those focused solely on social connection. The study highlights the importance of intergroup communication and its impact on targets of prejudice.

Evolution of plumage patterns in male and female birds

Research by Thanh-Lan Gluckman reveals that plumage patterning is labile in both males and females, with changes driven by environmental factors and signalling functions. The study challenges traditional views on sexual dimorphism, suggesting multiple types of dimorphism and adaptations to social and environmental conditions.

Chimpanzees are rational, not conformists

In experiments, chimpanzees showed flexibility in their behavior when maximizing rewards, but not when conforming to a majority. The study suggests that chimpanzees prefer persevering with successful strategies over adopting the equally effective strategy of the majority.

SAMSUNG T9 Portable SSD 2TB

SAMSUNG T9 Portable SSD 2TB transfers large imagery and model outputs quickly between field laptops, lab workstations, and secure archives.

ASU researchers discover chameleons use colorful language to communicate

Researchers at Arizona State University discovered that chameleons change colors to convey important information during social interactions, such as territory disputes and mating. The study found that the intensity and speed of color changes can predict which chameleon will win a fight or approach an opponent.

Continuing with pledge pathways to 2030 could push climate goals out of reach

New research from a global consortium finds that current pledges for greenhouse gas emission reductions are insufficient, putting climate targets beyond reach. The study suggests that adherence to pledges would result in higher emissions than necessary to meet the 2°C target, limiting mitigation options and increasing costs.

Liberals aren't like the rest, or so they think

Liberals tend to underestimate agreement within their own group, while conservatives overestimate it, leading to different social change outcomes. This is driven by participants' desire for uniqueness and inaccurate perceptions of in-group consensus.

Nikon Monarch 5 8x42 Binoculars

Nikon Monarch 5 8x42 Binoculars deliver bright, sharp views for wildlife surveys, eclipse chases, and quick star-field scans at dark sites.

Sobriety, spirituality linked for teens in treatment

A study by researchers from The University of Akron found that increased spirituality in teens undergoing substance abuse treatment is linked to greater likelihood of abstinence, positive social behaviors, and reduced narcissism. This shift was strongest among teens who reported a spiritual identity at discharge.

World ocean systems undermined by climate change by 2100

Climate change will have far-reaching consequences for the world's oceans, affecting marine habitats and organisms, as well as human societies that depend on them. The study warns of massive disruptions to food chains, fishing, and tourism, with up to 870 million people relying on ocean goods and services.

World ocean systems undermined by climate change by 2100

A new study predicts that climate change will significantly impact the world's oceans by 2100, affecting marine habitats and organisms. The study reveals that no corner of the ocean will be untouched by changes in temperature, acidification, oxygen depletion, and productivity, with massive disruptions to food chains, fishing, and tourism.

Study in Nature reveals urgent new time frame for climate change

The study found that areas in the tropics will experience unprecedented climates first, with a radically different climate projected by 2047 under a business-as-usual scenario. Conservation planning could be undermined as protected areas face unprecedented climates, and rapid changes may lead to extinctions.

Aranet4 Home CO2 Monitor

Aranet4 Home CO2 Monitor tracks ventilation quality in labs, classrooms, and conference rooms with long battery life and clear e-ink readouts.

Climate change nothing new in Oz

During the Last Glacial Maximum, extreme climate change led to massive changes in Australia's landscape and human populations. Aboriginal communities contracted into localized 'refuges' with reliable water and food supplies.

Study provides insights on protecting world's poor from climate change

A new study finds that climate change affects poor fishing communities differently based on social and environmental characteristics, requiring tailored management approaches. Communities with diverse livelihoods and strong social networks are more resilient to climate-related pressures.

Apple iPad Pro 11-inch (M4)

Apple iPad Pro 11-inch (M4) runs demanding GIS, imaging, and annotation workflows on the go for surveys, briefings, and lab notebooks.

Language change: From London's 'EastEnders' to Glasgow

A study found that active television viewing is linked to accelerated language change in Glasgow, using specific features of London English. The authors recommend further research on social interaction's role in influencing language change.

Garmin GPSMAP 67i with inReach

Garmin GPSMAP 67i with inReach provides rugged GNSS navigation, satellite messaging, and SOS for backcountry geology and climate field teams.

Jealousy can drive us to view ourselves more like our rivals

New research suggests that jealousy can prompt people to change how they view themselves relative to competitors for their partners' attention. In studies, participants rated themselves as having personal attributes more like the perceived romantic rival than before.

Sony Alpha a7 IV (Body Only)

Sony Alpha a7 IV (Body Only) delivers reliable low-light performance and rugged build for astrophotography, lab documentation, and field expeditions.

The age of stress: Science and the search for stability

The book reveals how science, socio-political, cultural, and biological factors have shaped our understanding of stress since the late nineteenth century. Professor Mark Jackson's work highlights the link between stress and disease, tracing it back to Hungarian scientist Hans Selye's theories.

Sexuality, traumatic brain injury, and rehabilitation

Research highlights the significant impact of traumatic brain injury (TBI) on sexuality, including cognitive deficits, medical issues, and relationship changes. Rehabilitation strategies are crucial to address these challenges and improve sexual functioning in TBI survivors.

Artifacts shed light on social networks of the past

A study of over 800,000 painted ceramic and 4,800 obsidian artifacts reveals dramatic changes in social networks over a 250-year period in the late pre-Hispanic Southwest. Researchers found that people maintained surprisingly long-distance relationships despite physical distances, using walking as their only mode of transportation.

AmScope B120C-5M Compound Microscope

AmScope B120C-5M Compound Microscope supports teaching labs and QA checks with LED illumination, mechanical stage, and included 5MP camera.

Scientists should advance management of behavioral norms

Researchers emphasize the importance of understanding how social and personal norms are influenced by behavior to promote long-term environmental changes. The authors suggest that effective policies can induce changes in norms over time, leading to increased public acceptance of environmental measures.

Davis Instruments Vantage Pro2 Weather Station

Davis Instruments Vantage Pro2 Weather Station offers research-grade local weather data for networked stations, campuses, and community observatories.

Fluctuating environment may have driven human evolution

Researchers found that the environment transitioned rapidly between a closed woodland and an open grassland, triggering evolutionary changes. The team used lake sediments and biomarkers to reconstruct the types of vegetation present, revealing a correlation between environmental changes and planetary movement.

Will we be able to predict the next zoonotic pandemic?

New studies discuss the ecology, drivers, and dynamics of zoonoses, highlighting the need for effective collaboration between experts. While there are concerns about predicting zoonotic pandemics, recent advancements in modeling and technology suggest we may be on the verge of improvement.

Creality K1 Max 3D Printer

Creality K1 Max 3D Printer rapidly prototypes brackets, adapters, and fixtures for instruments and classroom demonstrations at large build volume.

How devout are we? Study shows evangelicals surge as Catholics wane

A new study finds that evangelicals have become more devout since the early 1990s, while Catholics report the lowest proportion of strongly affiliated followers among major American religious traditions. This shift could present challenges for the Roman Catholic Church, particularly in terms of church participation and social support.

Timely change for tweeters' tune

Vermilion flycatchers change song lengths in response to urban noise, unlike some other bird species that alter their songs by frequency. This adaptation helps them cope with noisy conditions and improve acoustic communication during breeding season.

Research: Pay satisfaction key driver of work-family conflict

A study by University of Illinois professor Amit Kramer reveals that pay satisfaction is a significant factor in determining work-family conflict. The research suggests that even highly compensated employees experience high levels of work-family conflict due to perceived pay inequity among colleagues.

Meta Quest 3 512GB

Meta Quest 3 512GB enables immersive mission planning, terrain rehearsal, and interactive STEM demos with high-resolution mixed-reality experiences.

Efforts to mitigate climate change must target energy efficiency

A new study finds that efficient end-use technologies have the potential to contribute large emission reductions and provide higher social returns on investment. However, current innovation efforts are skewed towards energy supply technologies, which may be less effective in mitigating climate change.

Superheroes needed to tackle timebomb of public health challenges

The research highlights the need for effective public health leaders to address significant health challenges, citing examples of successful individuals like Jamie Oliver. It suggests that current public health professionals may not be equipped to lead and influence policy, leading to calls for greater leadership training and support.

Nudge or think: What works best for our society?

A recent study funded by the Economic and Social Research Council (ESRC) explores the effectiveness of 'nudge' and 'think' techniques in encouraging citizen participation. The researchers found that nudge techniques, such as doorstep canvassing and public recognition, yielded better results but were not always sustained in the long term.

GoPro HERO13 Black

GoPro HERO13 Black records stabilized 5.3K video for instrument deployments, field notes, and outreach, even in harsh weather and underwater conditions.

He/she, him/her – a sign of women's place in society?

A study by Jean Twenge and colleagues found that the use of female pronouns in books increased as women's status rose, particularly after 1968. The analysis revealed a correlation between the frequency of female pronouns and women's educational attainment, labor force participation, and delayed marriage.

Winners of competition for most innovative skills-focused education models

The Results for Development Institute has announced the winners of its 2012 Innovative Secondary Education for Skills Enhancement (ISESE) Competition, recognizing promising models to equip youth with skills for success in today's global economy. The competition identified and explored innovative models of skills delivery at the seconda...

Fluke 87V Industrial Digital Multimeter

Fluke 87V Industrial Digital Multimeter is a trusted meter for precise measurements during instrument integration, repairs, and field diagnostics.

BPA exposure effects may last for generations

A recent study found that gestational exposure to BPA leads to behavioral changes in mice for four generations, including increased anxiety and aggression. The study suggests that BPA exposure could have long-lasting impacts on human behavior if it generalizes to humans.

Planting the right messages may make farms safer

Researchers at Penn State found that social marketing campaigns could motivate farmers to install rollover protective structures on older-model tractors, reducing deaths in tractor-rollover accidents. Offering rebates and highlighting child safety concerns were key motivators for farmers.

Wing bling: For female butterflies, flashier is better

A Yale University study found that female butterflies learn to favor males with four spots on their wings, a novel mechanism for evolving morphological diversity. The researchers discovered that females can change their mating preferences after short exposure to different wing patterns.

The special scent of age

Researchers found that people can intuitively sense changes in body odor composition across the lifespan, with odors from older individuals being rated as less intense and less unpleasant. This ability is driven by specific chemical components, contrary to popular belief about old age odor.

Anker Laptop Power Bank 25,000mAh (Triple 100W USB-C)

Anker Laptop Power Bank 25,000mAh (Triple 100W USB-C) keeps Macs, tablets, and meters powered during extended observing runs and remote surveys.

Archaeology expands beyond traditional scope into other sciences

Archaeologists are utilizing information from multiple disciplines to inform and enhance their data, providing new insights into social systems, economic processes, and political dynamics. The field has expanded beyond anthropology to include perspectives from sociology and other social sciences.